After sending everything back, Li Ran went back to the McDonald's store to find Qin Yuwen and the three children.

When Li Ran walked into the store, they estimated that they had just finished eating and were resting on their seats.

On the table in front of him, there were a lot of leftover lunch boxes and drink cups on it, and it was obvious that he had not eaten less.

Looking at Xiaoman, Yaya and Yuanyuan again, the three little ones, while touching their bulging stomachs and burping, their eyes kept scanning the rest of the food on the table.

The actions of the three people were almost identical, which made Li Ran angry and funny.

Judging from the leftover scraps and packaging on the table, not only do you eat a lot, but you also need ice cream and carbonated drinks.

Li Ran didn't think they ate too much, no matter how much they ate, it wouldn't cost a lot of money. He was worried that they would eat bad stomachs, after all, children's stomachs are already weak, and now it is winter, so it is no wonder that there is no problem if you eat too many of these things.

But there is no way, now that I have finished eating, even if I know that there may be problems when I go back at night, I can only find a way then.

Besides, he was also to blame, he was in a hurry when he left, so he gave the money to Qin Yuwen without much thought and let him take the children to eat.

At that time, I thought that it would be difficult to come out, and the Chinese New Year was approaching, so I specially instructed Qin Yuwen, saying that there was no need to save money, and the children could eat whatever they wanted.

This is almost a tacit agreement, but Li Ran didn't expect it. As soon as he left, Qin Yuwen couldn't control a few bear children at all, and he also spoke, so he could only let go of their temperament and eat.

A little helplessly walked up to him, first according to the three little brain melons one by one, and scolded with a smile: "You three little pigs, are you full?"

Li Ran was naturally reluctant to hit hard, but he just knocked it gently, and it didn't hurt or itch. The child is not stupid, so he naturally knows that he is not angry. Xiaoman was more shy, touched his head and smiled embarrassedly.

Yaya jumped directly from her seat, threw herself into Li Ran's arms and hugged his neck. Then he whispered in Li Ran's ear: "Dad, Yaya still wants to eat ice cream." ”

The little girl is cute, obedient, and young, so not only Li Ranpet at home, but even her mother and others like her very much.

However, although Li Ran spoils her, he will not spoil her, and he will not let her eat indiscriminately. pinched her little nose and said "no" resolutely.

He just rejected Yaya here, but Yuanyuan over there rolled her eyes and said, "Uncle, I still want to buy chicken legs for grandma to eat, okay?"

Well, as the head of the Li family's bear child, this girl is very smart. In addition, I have become familiar with Li Ran at home during this time, and I am not afraid of Li Ran at all. directly under the guise of filial piety, blatantly "seeking personal gain".

In this regard, Li Ran naturally would not fall for her "evil", and directly chose to ignore it.

In the end, the two girls looked at Li Ran and didn't agree, knowing that there was no hope. So I put the leftover fries and burgers on the table into a small backpack.

What made him cover his face even more was that they didn't even let go of the leftover drinks on the table. Drain the water from your own glass and fill it with your drink.

Li Ran also didn't understand, usually at home, he didn't buy snacks for them to eat. Why did you bring it out once, just like you just came out of the refugee camp, and you eat Haisai nonsense. This is in the eyes of people who don't know the situation, and they think that Li Ran doesn't give the children food.

Unable to complain about the "hillbilly" performance of the three little guys, he endured the amusement and wiped the children's mouths, got dressed, and prepared to go home.

It's not too early, it's too late to go back, not only my mother is worried, but Qin's mother is also worried.

Coming out of the store, far away, the children still looked reluctant. Li Ran said angrily: "Okay, don't look at it, let's go." I'll bring you back next time I have time. ”

"Oh!" the child replied casually, but he still turned back three times at a time.

In this regard, Li Ran could only pretend that he didn't see it, and walked towards the parking place one by one.

Speaking of which, McDonald's opened its first store in Yanjing this year. But once it opened, business was very good, and it received a large number of children.

Li Ran has never understood why so many children like fast food like McDonald's or KFC so much. After all, this thing has a big gap compared to Chinese food in terms of taste and nutrition.

But even so, there are many children crying and shouting to eat. This is undoubtedly a great success for a business.

Although the fields involved are different, there are some places that are worth learning from. For example, McDonald's store chain management and operation model, as well as core marketing strategies, corporate positioning and so on. What is Wanjia's positioning? This is a question that Li Ran has been pondering all along.

If it is purely a retail enterprise, it is almost impossible to compete with international retail giants unless the new retail era emerges in the future.

The pinnacle of the traditional retail industry is now Wal-Mart, Carrefour and other companies.

Based on China's own national conditions and the current market share in the world. It is difficult for Wanjia to catch up.

But today, seeing the popularity of McDonald's, and thinking of a series of developments at McDonald's, Li Ran suddenly had a clue.

McDonald's has branded itself as "cool" in the hearts of children all over the world through a series of marketing strategies.

As a result, going to McDonald's for dinner has become a "cool" thing for children, and McDonald's has become a "cool business."

Limited by the diversity of customer groups in the retail industry, Wanjia will not build itself into such a "cool" enterprise like McDonald's. But it is completely possible to follow the development ideas of McDonald's and shape itself into a connotative enterprise.

After the advent of the e-commerce era, Wanjia, which has been laid out in advance, will appear in a number of retail enterprises with a posture of "standing out from the crowd". At that time, it will be the time when Wanjia will be crowned king. Although Li Ran knew that the road would be difficult, he was still tempted by the pie he painted. Thinking about it, the blood on his body boiled, and he felt a little scrappy.

"Uncle, what are you laughing at? Are you asleep and dreaming?"

Just as he was following his train of thought, he was thinking about how to solve the current defects of Wanjia's advanced talents and further develop. Yuan Yuan in the passenger seat pulled the corner of his coat and asked curiously.

Li Ran, who was awakened, blushed, and glared at Yuanyuan with some shame. I was embarrassed to say anything, so I hurriedly drove in gear.

As a result, as soon as she got home, Yuanyuan ran back and went around to publicize how her uncle "fell asleep" in the car and "daydreamed".

This ugly one made Li Ran hang to death. And his mother also "taught" him, telling him to drive more attentively in the future and be careful of accidents.

Li Ran was very unwilling to do this, so she made a small report to Yuanyuan, accusing her of eating too much junk food today, and wanted her mother to teach this little girl a good lesson.

As he expected, his mother was furious. She hates junk food in the United States, so she basically doesn't allow the little characters to eat these things, so she reprimanded the little girl.

But before he could be happy, his mother's spearhead turned to him, and he was scolded for taking a few children to eat unhealthy things.

Well, this is also his own harm to others and himself, and he brought it on himself.

After the fun, after dinner at five o'clock, Li Ran divided the things he bought and loaded them into the car with the Qin family's share. filled the trunk and back seat to the brim, and then sent Qin Yuwen back.

When I arrived at Qin's house, I put down my things and chatted with Qin's mother for a while. When it was about eight o'clock, I drove to the train station to wait for the pick-up.

The weather in Yanjing was very cold at night, and Li Ran didn't dare to rest when he arrived at the gate of the station, and sat in the car with the air conditioner on.

After more than half an hour, Li Ran felt that this was not a solution. After all, the second uncle doesn't know when it will arrive, and now it is not like the future generations who have mobile phones to contact at any time. He just waited outside, what if he missed it.

As a last resort, he could only turn off the engine and lock the car, and ran to the train station to wait to pick up someone.

(End of chapter)

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