Chapter 62: Is This a Robbery? (1st Update)
Adi's signing in recent years has not been smooth, and now several of the league's most appealing stars are basically all gathered in the Nike camp. Not to mention Kobe Bryant, the second generation of the Flyers Vince Carter is in Nike, the strongest newcomer LeBron James is in Nike, and Carmelo Anthony is in Jordan. Alan Iverson, who has a strong appeal in North America, is under Reebok, and Yao Ming, who has an Eastern market, is also Reebok.
According to rumors, Reebok's price for Yao Ming is LeBron James plus two-thirds of Kobe Bryant's price...... Kobe Bryant's contract with Nike in '03 was $45 million over five years.
Right now... Adi has already prepared a budget of more than $80 million. They are willing to provide Zhou Zheng with an endorsement contract with an annual salary of more than 10 million, which surpasses the current Adidas number one Tracy McGrady.
Of course, Tracy Maddie must be upset about this. But... No way, it's determined by the market. That's the way it is now.
Therefore, when Yang Xueli threw out a new way of cooperation and shortened the year, he showed a strong interest, because it meant that Zhou Zheng had a stronger confidence in himself.
Self-confidence is the energy that a superstar must have.
"Our general intention is that you can choose to write it down with your head or you can choose to use a pen. $40 million for four years, which is our minimum requirement. In addition, we require a $5 commission for each pair of signature shoes. If the price of the signature shoe is more than $100, the price is increased to $20. In the case of more than $200, our commission is up to $40. โ
"Why is there such a ladder system??" Merkel asked curiously.
"I looked at the price of your sneakers before I came, and your top star Tracy Maddie's signature shoes were the most expensive, and then Chauncey Billups. I think it won't be long before Tiger will be your number one star, and if we insist on taking a commission at one price, it will be too bad for us. โ
"OK, I like your confidence." Merkel nodded, and instead of immediately denying Shelly Young's proposal, he continued to ask: "And what about after the end of the four-year contract?" โ
"Four years later, Tiger's signature shoes will be your company's best-selling product. At this time, you should show real sincerity, we must have an independent brand, in fact, from now on you have to design your own logo for Tiger. Yang Xueli said very seriously.
"What if you choose to work with another sneaker company in four years?" Merkel has been asking questions.
"Huh." Yang Xueli smiled indifferently, and then said: "Regarding this, you should know better than us, the sneaker market usually does not like transfer stars, and the commercial value of stars who often change shoes is often not high. So, this shouldn't be something you're worried about. You just need to show your sincerity. โ
Merkel raised her eyebrows, Yang Xueli said something he agreed with, the sneakers are very demanding on the loyalty of players, and the transfer stars often do not get the top management of the new club, because many people will automatically associate the shoes he wore before...... In this area, the virgin plot is very serious.
"I'll have to talk to my boss."
Yang Xueli made a gesture of please.
Merkel smiled and got up, then walked to the other side and spoke to her boss on the phone in German.
This is a way to avoid suspicion, he doesn't want Yang Xueli to listen to too many secrets.
However, he did not know that Yang Xueli had taken German and French courses at Stanford.
Soon, Merkel came over, and he pretended to be solemn.
Zhou Zheng looked at his expression and thought that the contract had collapsed.
However, Yang Xueli stood up and then stretched out her hand: "I am very happy to reach a cooperation with Adidas." โ
Zhou Zheng didn't understand what Yang Xueli said.
Merkel was stunned for a moment, and then laughed awkwardly, he originally wanted to sink his face and suppress the price, who knows... This little girl actually knows German, what a miscalculation.
He shook his head helplessly: "I didn't expect you to know German." โ
"Congratulations on this agreement, you should get some promotions when you go back. It sounds like your boss is very happy with your negotiation skills. Yang Xueli raised her eyebrows: "After all, it only cost 40 million US dollars to win a superstar with the most market potential, which is half less than the 80 million US dollars you expected." โ
Merkel was even more embarrassed, and he had the embarrassment that his underwear had been seen by Yang Sydney.
He felt that he was in a mess in this negotiation, and he was completely led by the little girl on the other side.
"But you've gotten more, you've gotten a sneaker bonus, and even Tracy Maddie hasn't gotten the bonus so far. And his annual salary is not as high as Tiger's. โ
"Oh, you don't need to explain this to us. It's between you and Tracy McGrady. โ
"So let's initialize an agreement and we'll sign the contract right after the NCAA season." Merkel said to Yang Sydney.
"No, I have one more strings attached." Yang Xueli said when Zhou was about to sign.
"What's the strings attached?"
"I hope that your company can become the endorser of Tiger, we need to borrow 100 million funds from the bank, which needs a strong company as a guarantee." Yang Xueli brought up this matter.
"100 million dollars?" Merkel looked at Yang Xueli a little dumbfounded, he felt that this little girl was too crazy, she dared to ask the bank for 100 million US dollars as soon as she opened her mouth, was she not afraid of being crushed by heavy interest?
"yes, $100 million." Zhou Zheng gave an affirmative reply next to him: "It would be better if we could get a billion dollars." โ
"Oh my God." Merkel felt that the two siblings in front of her were simply crazy: "Why do you want so much money? โ
"Make an investment." Zhou Zheng said seriously: "I am a very good Internet company, and I plan to give them an important venture capital when it has not fully demonstrated its market potential." Ten years from now, you can go to Forbes and look for my name. โ
"I still have to discuss this with our boss."
"Please."
Merkel hurriedly went over and called again.
While Merkel was on the phone with the boss over there, Yang Xueli translated the conversation with Zhou Zheng: "Hmm... The boss over there said you were interesting, he praised you for being adventurous, a real entrepreneur, they were willing to vouch for it, and even said on the phone... You can be paid an endorsement fee in advance. โ
Zhou Zheng nodded.
Then, Merkel, who had finished the call, came over, and he reported to Yang Xueli what the boss meant: "The boss agreed." โ
"I knew he would agree." Yang Xueli said confidently.
"Why?" Merkel asked suspiciously: "Just now I even thought you were crazy, and I even suggested that the boss cancel the cooperation with you." โ
"That's why you can only work for other people." Yang Xueli spread her hands, and then tapped her head with her finger: "The thinking mode of real business elites is common. What you see is madness, it is incredible, and the adventurous spirit he sees is forge ahead. โ
Merkel was silent, he had never experienced such negotiations, he had all decided the contract between Kobe Bryant and Tracy Maddy at the beginning, and Kobe Bryant and Tracy Maddy at that time were completely at his mercy, and if it wasn't for their agent's presence, they could even sign them for less than five million dollars.
Where is it like now, not only does the contract form follow the other party, but in the end, the IQ is humiliated.
After initialling the agreement, Merkel left Zhou's house.
When the Merkel team left, Zhou Zheng breathed a long sigh of relief, and he looked at Yang Xueli in disbelief: "That's it?" โ
"That's right." Yang Xueli had a very relaxed expression: "Otherwise, do you think I will start a protracted tug-of-war negotiation with them?" โ
"But... Do you think it's too simple? โ
"Nope." Yang Xueli shook her head, she felt normal: "Tiger, you have to know your market appeal, and you also have to know the current situation of Adidas, if they want to gain a foothold in the basketball shoe market, they must consolidate their basic market, if you are signed by Nike or Reebok, then the blow they suffer will be fatal." So... They're willing to pay a premium to take you down. โ
"So... Is this a robbery? โ
Yang Xueli thought about it seriously, she couldn't find a more suitable word to describe this signing, so she nodded: "Forget it?" โ
"Then Alibaba's matter will trouble you to continue to use your robbery skills."
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