Chapter 7 Grab the order

Dove is one of the world's largest food producers and one of the world's most renowned brands.

In the early 90s, it entered Huaxia and established Aifen Food (Huaxia) Co., Ltd. as a wholly-owned company of Mars in Huaxia. Competing with Jindi and Cadbury for the chocolate market, with a large number of advertising and sparing no effort in brand promotion, it quickly became the leading brand of chocolate in China in the mid-90s.

In the past two years, the Golden Emperor has begun to exert his strength, catching up with Cadbury and looking at one, and attacking Dove.

In order to consolidate the top position in the Chinese market and widen the distance from Jindi, Aifen Food invested heavily in advertising, and the entire advertising industry was shaken.

Aifen attaches great importance to this advertisement, in order to create a gimmick to expand its influence, it is different from the previous advertising bidding, but within a limited period, any regular Huaxia advertising media film and television company can bring creative solutions to the company to negotiate.

As soon as this move came out, it immediately became the focus of public opinion.

"Boss, it's okay, we're not professional in this!"

On the street outside Aifen Food (Huaxia) Co., Ltd., there is a Volvo parked, and Mai Xiaoyu and Xi Xiaoxing are sitting in the car.

Xiao Xing had no bottom in his heart.

In his opinion, shooting advertisements is less reliable than artist management, the latter can rely on luck, and the former ...... Nima is really unprofessional!

Mai Xiaoyu touched his chin: "It's really a bit rushed in time." ”

"I'm still unprofessional. As a liar, I was actually deceived...... Bastard, 20,000 yuan to feed the dog! ”

Xi Xiaoxing scolded Liu Lei, what is nine out of ten is bullshit!

Today is the last day of the deadline, and yesterday Liu Lei notified Liu Tao of the audition. If Huanyu's creative plan is really boastful, why wait until the last day to negotiate? It is clearly a lack of confidence, and it has been revised and improved!

"Don't mind, 20,000 yuan to buy a message, no loss."

"Then you have to be able to win this list."

"I think it's about the same."

Almost......

Boss, you haven't done anything since last night, where do you get your confidence?

On the last day, there were many companies that came to Aifen to negotiate, many of which were small companies in and around Yanjing, testing the waters with the mentality of treating dead horses as live horse doctors.

What if you step on the ****?

Cars come and go in front of Aifen Company, and teams dressed up in elite clothes come in and out, which is quite lively.

"Boss, aren't we going in?" Xiao Xing asked.

"Wait."

I've been waiting for more than half an hour, what are you waiting for?

After another half an hour, it was already three o'clock in the afternoon, Xiao Xing yawned boredly, suddenly his eyes lit up, and he scolded outside the car: "Bastard! ”

Huanyu's team came, and Liu Lei personally led the team.

"Let's go, let's go in together!"

It turned out to be a person waiting for the universe!

The two just got out of the car and were about to confront Huanyu head-on, but they didn't expect Huanyu to quarrel with others first.

"Yo, the people of the prosperous world are here!"

"Level III advertising agencies are also eligible?"

"Liu Lei, don't go too far!"

"If there was no Mr. Gu, how could you be today!"

……

The two groups of people seem to have a deep grudge, and they quarrel in public at the door of Aifen Company, not caring about their own image at all.

Mai Xiaoyu and Xi Xiaoxing listened closely, and generally figured out the origin of the grievances between the two companies.

Shengshi Film and Television Advertising Company used to be quite famous in the Yanjing advertising circle, and is a veteran first-class advertising company, with customers covering many brand companies at home and abroad. Gu Hongzhou, the company's boss, was born in advertising, and he promoted many talented young people with shallow qualifications in an eclectic manner, and Liu Lei was one of them.

Liu Lei's professional ability in advertising is very weak, but he can speak well and is very good at things, and his business ability is very strong.

Gu Hongzhou attaches great importance to him, and has been promoted step by step from the lowest salesman to the vice president of the company, above 10,000 people under one person.

However, Liu Lei always felt that he had earned too little, and with the help of the platform built by Shengshi Advertising, after accumulating enough contacts, he pulled away a vote from Shengshi to set up another mountain.

This kind of thing is very common, Gu Hongzhou can understand the entrepreneurial heart of young people, but he didn't expect that Liu Lei not only pulled away a large number of backbones from the company, but also slandered and slandered Shengshi in the industry, just to snatch away Shengshi's customers and grow himself rapidly.

Gu Hongzhou belongs to the technical school, and it is difficult to deal with intrigue and intrigue. In less than two years, almost all of the customers accumulated by word of mouth for many years have been pried away by Huanyu, and the company has also fallen to the second level.

With the increasingly fierce competition in the advertising industry, under multiple factors such as the continuous suppression of the world and the ineffective counterattack of its own, Shengshi is now declining and has been reduced to a third-level advertising company, and the company's employees are less than 30% of the peak.

"Mr. Gu, you are old and can't keep up with the pace of the times, it's better to change careers, don't delay these young people." Liu Lei pretended to be sad and compassionate.

Gu Hongzhou is only in his forties this year, and he is in the prime of life, how can he say that he is old?

He glared at Liu Lei angrily and said coldly: "Don't deceive people too much." People are watching the sky, and good and evil will be rewarded in the end! ”

"Ha, what good and evil will be rewarded in the end. I only know that Shengshi's business is gradually shrinking day by day, and the orders of Huanyu are soft. ”

Gu Hongzhou snorted angrily and led people into Aifen Company, Liu Lei shouted behind him: "Mr. Gu, it's useless for you to go." I'm for your good, with the current strength of the prosperous world, can you win Dove's list, be careful and smile generously! ”

"Do you think your company can win it?" Mai Xiaoyu walked over and sneered.

"It's you!" Liu Lei's face was inexplicably hot, and he still remembered the two slaps last night, "You follow me?" ”

"Yo, you take yourself too seriously!" Xi Xiaoxing pouted, "I thought you were a pig last night, but today I learned that you are not as good as a dog, it turns out that you are not as good as a pig and a dog!" ”

"Say it again!"

"What, want to fight?" Mai Xiaoyu protected Xiao Xing.

"Hmph, don't see you rough people!"

Liu Lei led people into the company, and when he saw Mai and Xi coming in, he raised his eyebrows: "If you follow me again, I will call the police." ”

"Ha, haha, it's ridiculous, Aifen can only come to you? Whose cage door is not closed, revealing such an ugly bird as you? ”

“…… You're not going to come for Dove's list too, are you? ”

The corners of Mai Xiaoyu's mouth curled slightly: "Didn't you say that we would be blocked?" We'll have to negotiate the list ourselves, and we'll take it down later, so thank you so much. ”

"With you? If you can talk, I'll eat the stone!" ”

"You said it."

Register personal information at the front desk, submit a copy of the company's business license, so that Aifen can verify the company's true information, and then follow the front desk lady to the reception room. There were several groups of people in the reception room, all waiting for an interview with Aifen.

A group of people is a team, at least four or five people, only Mai Xiaoyu is the only two, and the others can't help but look at it twice.

After a few minutes, the secretary walked in: "Sorry guys, since there are too many advertising agencies today, from now on, the elaboration time for each company will be reduced to three minutes. Here's the Ark culture, please follow me. ”

The secretary is gone, and the reception room is frying.

Three minutes?

What an international joke!