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After some internal discussions, Zelianke carried out the second corporate restructuring and after completion, it was divided into seven business divisions.

Enterprise Operation Management Division. Including daily finance, legal, human resources, logistics and other internal scraping institutions, responsible for the daily operation and management of the enterprise;

Entertainment & Media Division. At present, it is mainly based on online reading and good games of its subsidiary Zeyue, and will be involved in other fields such as movies and music in the future, which is a relatively large source of income for Zelianke;

Connected Communities Division. With microblogging as the center, around microblogging, with personal space, e-mail, and various achievements being studied by the future big data center, such as cyberspace storage and other services;

Technical Support Division, the technical department of Zelianke, is responsible for technology research and development, construction, operation of Zelianke's network and server clusters, providing complete Internet services, setting up big data, artificial intelligence and other laboratories, keeping up with cutting-edge technology, and continuously transforming scientific research achievements into productivity;

In particular, the big data experiment center, which is the data center of the Skynet Cooperation Alliance, is not only responsible for data collection, but more importantly, independent big data research and development. You can't rely 100% on Hangzhou's data center alliance, learn first, and then surpass.

Investment & Development Division. In this part, he is responsible for Zelianke's foreign investment and acquisition, including the previous Baofeng, dating websites, etc., conducting market research and investigation, and determining the company's peripheral investment layout;

Corporate Finance. At present, this business unit is mainly responsible for the financial operations of Zelianke and its subsidiaries, including banks, funds, stock markets, and Zepay, which is not too large at present.

The Business Incubation Division, which has no particularly clear work for the time being, is directly managed by Zhao Zejun himself. Therefore, it is an incubation enterprise project, but it is mainly aimed at Zelianke, any valuable new project will be directly focused on by Zhao Zejun himself, and will receive the most powerful support in this business department, and it will become a separate project or even a separate department in the future.

Theoretically, these seven major business divisions, cooperate with each other and develop together, constituting the matrix of Zelianke Internet.

In fact, most of the current seven business divisions of Zelianke, except for a few, are relatively 'empty', only setting up a shelf and having one or two core businesses. Therefore, when naming, Zhao Zejun chose a more practical 'business division', rather than a 'business group' that looks tall.

With the skeleton, the next step is to continue to fill the flesh and blood, so that the enterprise is more plump and healthy, seven business divisions, with the development of the enterprise, each business division will continue to enrich into more content, and finally each business division forms a multi-point business, expanding into a group.

After building the business platform of Zelianke, not only every department and every position within Zelianke has a clear development direction. Zelianke has officially realized the key first step in the transformation of a 'unicorn innovation company' supported by an outstanding project to a group company with its own ecosystem in an all-round development.

There is a sycamore at home, and a phoenix comes from it.

The first one to come was a real 'little phoenix'. Qiao Xinyun heard that Zelianke had a special investment and development department, so he recommended himself as soon as possible.

Zhao Zejun thought about it, no matter who is in charge of the investment and development department, the final decision of Zelianke's investment is actually himself, the manager of the investment and development department is only responsible for investigation, advice and operation management, and has no decision-making power on a large amount, and his subordinates are also lacking talents in this area, and Qiao Xinyun's venture capital and financial experience is indeed more suitable.

So after being 'unemployed', Qiao Xinyun finally found a second job, the general manager of the investment and development department of Zelianke, while working, he also applied for an EMBA in a business school, and Jianwu City and the capital flew at both ends.

Zhao Zejun was very much in favor of her doing this. The market, to put it bluntly, is an enterprise, and the so-called investment is an entrepreneur. EMBA is the most convenient and relatively real way to get to know the market and entrepreneurs.

Lao Zhao himself really can't spare a lot of time, otherwise maybe he will also sign up and go to school or something. Maybe I'm coming back from school, and there are a few more chicks around.

At present, Zelianke's business incubator has introduced two projects, the largest one is the upcoming League of Legends, which is about to be launched, and is training a large number of future operation, customer service and other related staff to further increase hardware investment and testing.

The difficulty of project incubation is from low to high, divided into A, AA, S, SS, SSS five levels, the difficulty of League of Legends is AA, it is a relatively easy to succeed project, the only difficulty is that it is fun to have no experience in acting as an agent for large-scale online games, but this is not too high learning difficulty, the rest is mainly to invest money, the money is in place, everything is OK.

Another project, a non-key project, was deliberately put into the incubator by Zhao Zejun and proposed to pay attention to it for a long time.

The Internet payment of the corporate finance department is PAY.

With the development and popularization of the Internet, more and more daily life and shopping consumption can be completed through the Internet, so the importance of online payment is becoming increasingly prominent.

It can be said that online payment is a must-have item in the ecosystem of top Internet enterprises, and it is also the core basic project, which can not only meet customer needs and improve cohesion, but also become a capital reservoir for enterprises to ensure that their funds are always in a state of overflow.

Zelianke has been operating Zepay for a long time, which was initially mainly used for online novel reading and recharging, and later added games, and will continue to be used in game platforms in the future.

However, in the perspective of the entire Internet scope, the popularity of Zepay is not high, not to mention that it is completely different from Alipay, which has the largest market share, and even Tencent's Tenpay has a completely insurmountable gap.

Zelianke is a top Internet company, and Zepay can only be regarded as a small minion among many payment software, and in the report, it belongs to the level of 'etc'.

This is not unrelated to Zhao Zejun's own strategic planning, a few years ago, Zhao Zejun's requirements for Zepay are only one point: practice basic skills, do not compete with any other payment software to grab the market, grab customers.

In particular, don't grab it with Alipay and Tenpay.

The reason is very simple, you can't grab it, once you do it, you will get into trouble in vain.

In the past few years, Zelianke's main work is to do marketing, projects, influence and reputation, and cooperate with industry giants, that is, there is no need and no ability to compete with Alibaba and Tencent for the grassroots payment market. The former is too professional and has the support of the Taobao platform, while the latter is too large.

Moreover, there has always been large-scale cooperation between the three, and the benefits brought by cooperation far exceed the benefits brought by the competition for the payment market, not to mention that they may not be able to grab it.

Restricted by time, Zhao Zejun's early Internet business mainly relied on 'cooperation' to accumulate original capital, and with the mobile Internet, this new Internet era is approaching, Zelianke's strategic thinking will change quietly.

In the new era, the gap between all Internet enterprises will be minimized. Zelianke and top Internet companies such as Baidu, Alibaba, and even Tencent can be said to stand on the same starting line.

Zhao Zejun no longer needs to play the role of Spider-Man, carefully dancing between many giants with long sleeves and profiting from the blade;

When it's time to shoot, Zelianke is no longer the seedling that can be blown down by a random gust of wind, and no longer needs a delicate leader to protect, so Zhao Zejun must also keep up with the times, transform into an enterprising person who dares to rush and fight, is not afraid of offending people, and can lead the enterprise to the forefront of the new era in the shortest possible time.

Pushing Sina into the pit and taking over the mess of the blog is the first step for Zhao Zejun to start changing; The establishment of a big data laboratory in the technical support division is to prepare for the future turnaround;

Next, League of Legends and Ze Pay.

Zepay's current market share, less than 5%, comes from Zeyue and Fun.

I also cooperated with Taobao before, but the effect was very poor.

Taobao has a particularly strong protection of Alipay, it seems that users can choose Alipay, Tenpay, and even Zepay to pay, but after a series of operations, psychological guidance, and various large and small incentives, the vast majority of Taobao users will choose Alipay.

Zhao Zejun has communicated with Ma Yun several times about this, but the effect is not ideal.

It is understandable that any enterprise will protect its core payment platform, and the payment platform of the same enterprise has natural convenience for its own business platform, which is determined by blood. Taobao shopping is accustomed to using Alipay, QQ users are accustomed to using Tenpay, and it is natural to go to Zeyue to buy coins with Zepay.

Unless Ma Yun goes crazy, it is impossible for Taobao to vigorously promote Zepay.

Zhao Zejun organized the business incubation department and the financial department to brainstorm and discuss how to improve the market share of Zepay.

If you want to promote Zepay in a short period of time, it is not enough to rely on publicity, you must give customers the actual benefits they can see.

One way is to throw money and give users who use Zepay a relatively high preferential margin. This can be done in Zeyue and Hao Games, and the cost of game currency and reading currency is very low; But on Taobao and other platforms, it is necessary to negotiate with the other party, and even if the other party agrees, the money needs to be subsidized by Zelianke.

That's an astronomical sum.

The second option is to introduce better services, such as imitating banks, offering deposits, interest, and even funds;

The third is to draw wages from the bottom of the kettle. Expanding its own application platform, Zelianke's consumption platform is larger, and there will naturally be more people using Zepay. This is the most reliable but also the most difficult and long road.