Chapter 330: Bloody March, the Great War is imminent
When the media reported on a large scale, the scene was already out of control, and those masters who were originally "washing their hands in a golden basin" also showed their determination at this time, wanting to defend the status of martial arts novels while they could still write!
"Ancient and Modern Legends" is the oldest martial arts magazine in China, which is sold every half a month, and has published many classic martial arts works. Pen % fun % Pavilion www.biquge.info
This time, Nie Yunlan, a master of martial arts in the mainland, even released his words, he will serialize a new book in "Ancient and Modern Legends" in March, once his novel "Jade Jiaolong" was all the rage, and the new book "Spring Snow Bottle" is also based on Wang Dulu's "Crouching Tiger, Hidden Dragon" during the Republic of China period for recreation!
It is not uncommon for works of the same source to be in the same source, which is a sequel model similar to that of the Condor - Condor in the promotion of "Ancient and Modern Legends", and there are countless readers who like Nie Yunlan.
Of course, the main point that makes Nie Yunlan's new book attract attention is another point, the movie "Crouching Tiger, Hidden Dragon" has become famous in the world, swept the Golden Globe Awards and Oscars, harvested box office around the world, and has become synonymous with Chinese martial arts movies in the world.
The novel tied to this film is extraordinary, and the sequel to "Jade Jiaolong" is bound to cause a sensation.
"Ancient and Modern Legends" originally had two or three million readers, plus Nie Yunlan's fans and the popularity brought by the movie "Crouching Tiger, Hidden Dragon", so this issue of the magazine is almost invincible!
Of course, the rest of the magazines are not sitting still.
"Jianghu" is a rising star, it was founded in 2000, and at the stage of the overall decline of martial arts novels, it has unearthed many talented new writers because of its keen eye. Feng Ge's "Kunlun" and Bu Feiyan's "Wulin Inn" have both brought it rapid growth, and now each issue has sold more than 1.5 million copies.
As a young magazine, it does not have too many master-level connections, but its influence among young people is very large, and the focus of this publicity is Feng Ge's new work "Canghai", which was even commented by the magazine as a martial arts masterpiece that surpasses "Kunlun", which is the peak of the post-Jin Yong era!
Although the sales of "Great Martial Arts" are usually tepid, Wang Qingchuan was also invited to suppress the battle this time.
Wang Qingchuan and Feng Ge are equally famous, and there are even rumors in the rivers and lakes that North Qingchuan, the title of South Fengge, his works specialize in rare traditional historical martial arts, portraying real people, constructing good-looking stories, the style adheres to Jin Yong's majestic atmosphere, and at the same time takes into account the suspenseful setting of Gu Long and Wen Ruian.
The work brought this time is the new book "Wild Goose Flying Wanyue Tian" (also known as "Xia Song"), it is said that the distribution rights of the single book have been sold to Xiang before the serialization has begun. The port is gone, which is really exciting.
The most willing to spend money is "Sword", and I don't know how much they paid to invite Wen Ruian, this famous master in the entire Chinese-speaking circle is as famous as Jin Yong, Gu Long, and Liang Yusheng, and the most famous works are "The Four Famous Catches" and "Shenzhou Wonders" series.
Among them, the "Four Famous Catches" series is simply an inexhaustible treasure, and there will always be something that can never be written, and what he wants to serialize in "Sword" magazine is the fourth part of the famous Four Famous Hunting Generals - "Young Ruthless"!
Wen Ruian once also wrote "Juvenile Ruthless", but it was renamed Juvenile Ruthless Biography, and this time it was published as a Juvenile Ruthless biography.
Movies and TV series have been adapted in large numbers of the "Four Famous Catches" series, and ruthless is quite popular in it, this is a famous article!
It's almost a complete martial arts feast, and even far away in incense. Hong Kong's Huang Yi is not willing to be lonely, the new book was unexpectedly published at the origin, "The Sun and the Moon in the Sky" is to some extent a follow-up to "The Legend of Double Dragons of the Tang Dynasty", the little girl at the end of the volume, Mingkong, debuted in the big treasure after sixty years, and replaced Li Tang with Wu Zhou as the first empress of the ages!
This is Huang Yi's new work after five years of stopping writing, not to mention that it still describes the power struggle between the empress and the evil emperor, this legendary martial arts novel is very eye-catching.
The magazine market was chaotic throughout March, and martial arts fiction magazines were only a small aspect of the whole market, which caused the butterfly effect caused by Lin Han's new book release, which increased the sense of crisis for almost all types of stylistic/art/advertising magazines.
Even "Reader", "Yilin", "Youth Digest", "Bite the Text", "Novel Monthly", "The Smallest Story" and other magazines have begun to improve the quality of the magazine's content, increase publicity, and passively participate in the war!
The first quarter of every year is the craziest time, everyone is fighting for the so-called good start, but there has not been such a fierce competition for many years, this March will be full of blood, who will fall on the battlefield, no one knows the answer!
……
"This time our magazine seems to have poked a big basket."
Tan Lin has been feeling that his head has grown big recently, and when he first asked "The Hitchhiker's Guide to the Galaxy" to be serialized in his magazine, he never thought that there would be so many strong opponents.
Lin Han was standing in the printing house at this time, although he had written so many novels, it was the first time he had come to this place, and he didn't know anything about it.
The pre-printing work has been completed, and at this time these machines are running at full capacity, and the next printed book comes down the assembly line with a rumbling sound, and then it is glued and laminated, cut and bound, and so on.
"Take it easy, it's actually good for us. There are so many audiences for martial arts novels, and they can sell one or two million copies, which is very good, but they all magnify their moves, which will directly cause internal friction. We don't have to do anything, just watch these magazines kill each other, do you think our readers like to watch martial arts a lot? ”
"Not much, the overlap rate is still quite low, we are basically the younger generation, and readers over thirty are almost all coming for your science fiction novels, and the goal is clear that there will be no shortage of those few dollars."
"That's right, as long as we do our own thing, the rest of the magazines are no match."
Lin Han raised the statistical table in his hand, he knew that Tan Lin was just a little nervous, the current market was in chaos, and he couldn't see anything at all.
Li Wenyuan walked around the printing house and asked, "What is the number of prints we have now?" ”
"We have fixed-point printing plants evenly distributed throughout the country, and each printing plant is responsible for the printing of magazines in several surrounding provinces, and we now have a total of five printing houses working together with a first printing of 500,000 copies. If you need to reprint, you need to contact the manufacturer in time, the March issue we hope to be larger, so it is the first printing of 600,000 copies and the scheduled 200,000 copies of the reprint, which is flexible, if the sales are not good, cancel the reprint. ”
"Sounds good, I just thought it was all in one printing shop, and then it was delivered to all parts of the country by courier!" Lin Han couldn't help laughing, this is what laymen don't understand.
Tan Lin shrugged his shoulders and said, "If that's the case, the cost of freight will break through the sky." ”
"If the competition is fierce, shouldn't we reduce the number of prints we need to print, in case the sales are not good?" Li Wenyuan said worriedly, he felt that he had little chance of winning this scuffle, and if he was trapped, he would waste a lot of money on it.
Although Lin Han is full of confidence, he has no ability to predict after all, how "Fantasy Era" will perform in March, it depends on the performance of the market, everything that can be done now, everything is just waiting for the arrival of March!
……
When he returned to the city from the printing house, Lin Han got a copy of last year's performance table of different magazine distribution markets, which is equivalent to the report card of the final exam, which is directly related to the fate of this year.
This professional statistic opened Lin Han's eyes, it turned out that literary fiction magazines were nothing in the overall magazine distribution market, and they were only ranked third in the category.
The largest circulation of magazines is educational/parenting magazines, accounting for 18% of sales; followed by fashion/entertainment gossip/clothing, which accounted for 16%; Then there is the literary and artistic category, which is only 13%; The rest are business/finance, current politics, military information, automobile life encyclopedia, tourism, photography, digital, architecture, geography, garden, film, animation, film and television, science and technology, exhibition, Internet, medicine, food, hotels, etc.
In terms of overall performance, the sales of parenting magazines have repeatedly reached new highs, with the sales of the highest-selling "Children's Pictorial", "Baby Pictorial", "Mommy Baby", "Mommy Baby", and "Parents Must Read" all selling more than 3 million copies, and the upward trend is very obvious.
Among them, "Children's Pictorial" is far ahead in the national average sales ranking, and the sales volume reached 6 million copies in a single month last year, which is really amazing!
Among the fashion and entertainment magazines, the sales of women's high-end fashion magazines are really high, and the market of men's fashion magazines is stable, and the sales of "Ruili Fashion and Beauty" are ahead of "Harper's Bazaar", "Men's Wear", "Elle" and "Vogue", which is basically linked to the cover stars and interviews of each issue.
Among the literary and artistic magazines that Lin Han paid the most attention to, young users occupied the main market, but the overall sales showed a downward trend. Although the digest magazine "Reader" still ranks first among all magazines, its sales have actually fallen by more than 5% year-on-year every month, and the championship is becoming more and more precarious.
Among these magazines, the hundreds of thousands of copies of "Fantasy Age" did not make the list at all, and even "Science Fiction World" had to check the sales ranking separately to know that the entire science fiction magazine seemed to be invisible.
"Why are these magazines selling well, and even having the best-selling champions, only to be ranked third in the entire category?" Lin Han's heart was full of questions, he hadn't paid attention to similar news before.
Tan Lin replied while driving: "The number of magazines in our overall is relatively small, and the number of other types of magazines is very large, and the ants bite and kill elephants." ”
"Our goal this year is to hit one million copies, not to be stable and to break one million sales every month, but to reach this number in the highest month. It sounds difficult, but at least there's a way forward. ”
"Maybe it's not unattainable." Tan Lin became interested, and he explained to Lin Han and Li Wenyuan: "This is your new book that debuted in the world, and if your fans don't buy the magazine, they may not be able to see the single book until many months later." Previously, you sold millions of copies of each book, and if a third or even a fifth of your readers couldn't resist the impulse, our magazine could break a million. ”
"Sounds very good, Lin Han, you have a heavy responsibility!"
"I think this analysis is quite reliable, and many people must be curious, hoping to achieve that achievement." Lin Han didn't know if things would evolve like this, but there was hope.
……
With the passage of time, the owners of domestic printing factories smiled excitedly, if only there was a big war with this every month, at least their own factories did not worry about the supply of goods!
Almost all the printing houses in various places are working at full speed to get up to the printing, and truckloads of brand-new magazines are transported out of the printing houses, and then radiated to the surrounding provinces and cities, and are purchased and shipped under the arrangement of dealers.
February is the shortest time of the year, with only 28 days, and this time passes quickly, and the discussion on the Internet and in reality has reached its peak, and the eight immortals have crossed the sea to show their powers, and each magazine has exhausted its methods to attract purchases.
The first thing that detonated the Internet was the "Huashan on the Sword" conference held by the major martial arts novels, and the weather was still extremely cold, so several magazines united to convene martial arts writers to gather at the top of Huashan.
Subsequently, the youth magazine "Fireworks" also announced a number of romance novels to join, youth pain literature or something.
Of course, Chen Jiaxuan's studio did not sit still, and Nature magazine published a preview on the Internet in the form of a weekly magazine, which made it easier for readers to pre-order and understand the approximate level.
The cover of the English edition of this issue of Nature magazine, which was released to the world, is a large. Hemp hands, which is the latest research result "Great. The effects of hemp on the nervous system", which is a very good research report.
Although "The Hitchhiker's Guide to the Galaxy" did not win the cover, it also successfully appeared in the content introduction below the cover, and anyone who saw the cover of "Nature" magazine would see the line of words, "Lin Han's new work "The Hitchhiker's Guide to the Galaxy""!
Even in the official ranking of the top ten highlights of this issue, Lin Han occupies two important positions.
His new book is ranked first, and the highlight is second, which is the dilemma of young scientists, and what is the hybrid computing based on neural networks, the genome evolution of Xenopus laevis, and the gravitational instability of the Samsung system is ranked fifth!
The so-called "three-star system" is the three-body problem, and this study from John-Tobin directly said that it was inspired by Lin Han's novel "The Three-Body Problem", and then observed the original star three-star system L1448IRS3B!
And this discovery also proves the hypothesis involved in "The Three-Body Problem"!
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Don't worry about the name of the magazine, I deliberately wrote the ancient legend as ancient and modern, but the order of the Chinese characters does not affect the reading~
It's the middle of the month, if you have a monthly pass, can you vote for me with the vote in your hand? (To be continued.) )