Chapter 246: Sales Rise
On October 1st, the seven-day National Day holiday officially kicked off, and both office workers and student parties can take a break and enjoy the comfortable life of the holiday. Pen Fun Pavilion wWw. biquge。 info
In these seven days, they can go out to travel to see the crowds, or they can be otaku and otaku at home with a TV and computer, of course, going out to go shopping and entertaining friends are indispensable, and some people also choose to finish their favorite novels at home.
With the development of various promotions of "The Three-Body Problem", the sales that were originally slowly increasing have also begun to increase gradually, and the normal book sales trend has slowly decreased from the first day and first week, and then remained stable.
Obviously, "Twilight" could not escape such a fate, after the first week of sales, the second week inevitably fell into a decline, sales plummeted by about 40%, and word of mouth failed to attract new readers.
This is the final chapter of the novel series, and readers who haven't read the previous "Twilight" obviously won't buy it, who will start reading the last novel!
The people who buy books are old readers, and not everyone will buy them, so there are some disadvantages.
Fortunately, there are also some readers who like to finish reading this novel.,Just when the final chapter came out.,Just buy a full set.,It's just that such people are in the minority after all.。
"The Three-Body Problem" is just the opposite of "Twilight: Breaking Dawn", it is the rising sun, the first part of the series of novels, and it is easy to pull readers into this pit.
During the National Day, it is more comfortable to watch the national traffic jam and scenic spots full at home, and major bookstores across the country also take advantage of the National Day holiday to start promotions, and the books and posters that Lin Han once signed have played an indelible role.
1,000 signed books mixed with 1 million first-time printed books, the probability of buying a random signed book is about 0.1%, which is a bit greater than the probability of winning a lottery ticket.
Lin Han's readers know how lazy their authors are, and it is estimated that this time the autograph will be the largest, so they are very eager to buy the autographed book.
But this signed book looks exactly the same as an ordinary book on the outside, the plastic cover is tightly wrapped, and only after buying can the plastic cover be torn open, and the inside page will be opened to know if there is a signature.
The National People's Congress Publishing House even gave away different posters in online sales, and the painters they invited painted three different posters for "The Three-Body Problem", including the three-day volley, the huge radar at the Red Bank base, and the earthlings looking up at the starry spacecraft.
These posters are given away relatively little in physical sales, and they are also randomly given away when they are sold in the official stores of several major shopping websites, and many science fiction readers are not short of money, in order to get these three posters, some of them even bought ten copies, but they still haven't made it up, which belongs to the full malice of dealers and publishers, and deliberately printed the posters of the three-day volley very rarely.
The same happens with signed books, with a 0.1% probability of buying a book, and theoretically buying a thousand copies to have one, but in practice it is not like that.
If you are lucky, you may buy a signed copy, and if you are unlucky, you may not have 10,000 copies.
Therefore, there is an endless stream of people who want to buy the signed version of "The Three-Body Problem" on Xianyu, and the purchase price has increased from 100 to 1,000 yuan, but it is still priceless.
"Mr. Zhao, I heard many people on the Internet complaining that the books they bought did not have plastic covers, and they suspected that the books they bought had been opened. Can you come forward to ask the dealer to stop this tactic, I will also make a statement on the Internet, this is complete cheating. ”
Lin Han indignantly dialed Zhao Han's phone, such an action made him unacceptable.
Zhao Han looked at the problem in a different direction than Lin Han, his focus was not that the distributor tore the plastic film to find Lin Han's signature, but that such a move would cause the book to be defaced!
Originally, many novels were sold without plastic lamination, one for cost reasons, and the other because it was unnecessary.
On the one hand, it is for aesthetics, and on the other hand, it is dustproof and waterproof, so that the book will not be soiled or damaged during transportation, and if it is defaced and soiled, the bookstore will return the book to the publisher.
Bookstores typically tear open the plastic cover of a book in front of a bookshelf for readers to see what's inside.
Readers often pick up a book that has been torn off the plastic wrap and open it, and then pick up an unopened book from the bookshelf and go to the counter to check out, and almost no one will take the torn sample book to pay for it, even if the book looks as brand new as an unopened book.
So Zhao Han replied: "I haven't received such a complaint yet, but I will go and say hello to the dealer, such an action is completely wrong." Without that plastic wrap, our book defacement rate would be between 10% and 15%, which would increase our costs!"
Lin Han tapped his head with his fingers, "Is the problem so serious?"
"Yes, as long as the book is opened, if it is defaced, then we will not return it, we must ensure the quality of our goods. I'll warn them, don't worry. ”
"Well, that's all there is to it. ”
"By the way, we're doing market research, and now there's almost nothing left of a million physical books, so we've decided to print another million copies and become a five-star writer in a year, and you're probably the first person in history. Zhao Han added.
Lin Han himself doesn't value this star writer, because this is a career accumulation, as long as he continues to write books for a lifetime, it is only a matter of time before he slowly goes from one star to five stars, and there is no substantial benefit.
When others introduce themselves, they will never say that so-and-so is a five-star writer, but will say that it is the Hugo Award winner Lin Han or the like, but he always made some money.
Lin Han hung up the phone, he was not surprised that "The Three-Body Problem" needed to be reprinted, but he didn't expect this time to come so quickly, because this was only the third week of the novel's release!
In other words, the sales of "The Three-Body Problem" may be close to one million copies in a month, which is a huge number!
In fact, because of the promotional activities of shopping websites to buy books and give away posters, more and more people choose to shop online, anyway, they are basically delivered every other day, the speed is quite fast, not to mention the price advantage, and you can also collect posters.
Therefore, the people who buy books in physical stores follow the people who buy books on the Internet, and the physical books of "The Three-Body Problem" in the Amazon store are sold out for a long time, which makes many readers criticize Amazon below, and readers who can't buy books have to turn to other shopping sites or buy kindle e-books directly.
Physical books cost 28 yuan a piece, e-books only cost 8 yuan, and they can be read on many terminals with a single purchase, so the sales of e-books are also very good. (To be continued.) )