A well-known director in the country will be short of funds?

With the current market, the production cost of a TV series is more than 200,000 yuan per episode, which does not include the cost of publicity and distribution. If the quality is good, the TV station will take a fancy to it, and the broadcast fee will be at most 70,000 or 80,000 yuan per episode, if the ratings are not good, there is no second or third round of broadcast by other TV stations, and it will definitely lose money.

used to be a little better, the provincial stations didn't look at the money, the film was a little worse, and they were able to take away the personal relationship and stuff it into the local station to save their capital. Nowadays, it is the first economic benefit, unless you have a hard path, it is difficult to make those directors who only have money in their eyes buy it.

Director Zhao, who came to visit, would not confide in these bitter waters, but Sun Hui, who accompanied him, vomited it all away, and he also heard Li Jiaming half believing it.

"Brother-in-law, you invested three million in "Huanzhu Gege", and you also invested some in Uncle Zhao, right? His level is much higher than that surnamed Sun, and Uncle Hai's is a hundred times stronger than that Qiong Yao's mentally handicapped. ”

The eldest brother-in-law has a family rule: he has to stay three feet away from a young girl, even if he is not pretty. He was pulled by the grinding Sun Hui's sleeves and hurriedly let go, and stuffed the hot potato he picked up this big night to his wife and brother: "Ah Hui, my brother-in-law is in business and doesn't understand these things." The matter of investing in film and television dramas is all done by Ah Ming, you can just find him. ”

"Team leader, head, brother, help".

"Don't come to this set", Li Jiaming pushed away this abrasive spirit and witch with a straight face, but treated the visiting guests politely. He has experienced the Internet era of information explosion, and he knows that there is no ground, and the man in front of him is talented, but he is definitely not a good bird. In fact, it is not easy to mix into big names in this circle, if you look at it from a traditional point of view, they are all the best scum.

"Director Zhao, although I rarely watch TV series, I have also watched "The Story of the Editorial Department" directed by you, and I think it is very close to life. At your level, will you still worry about money?"

"Jiaming, you misunderstood, I don't lack funds, but lack publicity channels. Now it is not better than before, in addition to the good quality of a drama, it also needs a lot of publicity, and it is difficult for traditional media to promote it for us, and we can't afford that cost. ”

Oh, this Director Zhao started his own company? Hehe, people who have a little ability don't want to help people work these days. Without an organization, there will be a lack of money and publicity channels? Phew, such a well-known director has always been the object of pursuit by the entertainment media, how can there be a lack of these?

The night owl came to the door, it is estimated that there is nothing good, Li Jiaming couldn't help but laugh secretly, and invited him to drink tea in the wing room next door.

"Weiwei, don't follow. And you, get out!"

The thread you pulled yourself and kicked yourself out like this?

"Brother!"

"If you don't go out again, I'll beat you!"

Li Jiaming suddenly glared, startled Sun Hui, and subconsciously stopped, seeing that Zhao Baogang, who was visiting, was stunned. It's really rare to be able to reprimand this grinding person like this, and to be able to control her.

When the two entered the house, Li Jiaming made a cup of tea and a cigarette for the guest, and said straight to the point: "Director Zhao, it is impossible for you to lack funds, and it is unlikely that you will lack publicity channels." With your position in the industry today, you should be the target of those entertainment journalists, why?"

Director Zhao said strangely: "Jiaming, what TV shows do you usually watch?"

"News Network, and Sports News. ”

"Have you watched all night TV, such as CCTV, Beiping TV, or Gan Provincial TV?"

It's really not, Li Jiaming was stunned for a moment, and immediately realized that he wanted to left, and what he had in his hands. In this era of underdeveloped information and strict control of traditional media, although entertainment news is valued in television stations with financial allocation, the broadcast time and quantity are greatly occupied by news from leaders at all levels and social news that must be broadcast, and it is also necessary to pay attention to its own image -- the mouthpiece of the party and the state.

SOHU is different, it pursues click-through rate, visits, and it reports what people like, although it can't go beyond the thunder pool in the field of politics and social news, but in the field of entertainment news, it dares to add facts and inferences, and even chase after the wind. As for print media, it is limited by the time limit and cannot be compared with the instantaneous Internet.

Now there is only one web portal in China, and even Wang Zhidong's Lifang Online has just been transformed from BBS to a website, who can compete with SOHU in the field of entertainment news?

As long as you are willing, a good new drama, as long as it is not a masterpiece, just relying on online comments and water army, TV stations will not dare to buy the broadcast rights easily. As long as you are willing to cooperate, you can hype a TV series of acceptable quality on the Internet into a big hit, so that buyers will flock to it.

What is power? The right to speak is power!

Damn, eating crabs and eating has become the right to speak in the entertainment industry?

No, maybe Lao Zhang can crush Sina and 163 with his current huge advantage, and he has to invest in them. If they really catch up, they can also have the right to speak in this industry by virtue of their directorships.

After pondering for a moment, Li Jiaming said happily: "Director Zhao, we can cover your new drama throughout the whole process, in return, what can you give?"

"We've got entertainment news for you, Jiaming, it's a matter of both sides. ”

This is not good, the business that catches up is not a good business, since you took the initiative to come to me to seek cooperation, then the initiative is in my hands.

"No, no, Director Zhao, it seems that you are still not good at journalism. The fragrance of flowers is only ten meters of incense, and the smell of corpses can stink for a mile. Tall things, everyone is tired of watching them, and the most attractive thing is the scandal and the insider!

Hehe, we're blowing you into flowers, so how many people will watch it? If we can dig up some insider information or something, then the click-through rate will go up like crazy. ”

As he spoke, Li Jiaming knew how to run a good sports version, and he invited 100 reporters and 1,000 paparazzi, so it was better to make a BBS similar to the Tianya Forum. As long as the other party has pictures and direct appearances, he dares to post them on the website, as for whether the protagonist is shot while lying down or standing up, he has a relationship with himself.

When the state began to regulate the network, the company went public in the morning, and he went to study abroad early, and it was his turn to that idleness? Besides, with the major shareholder of Lenovo's giant Mac, it is impossible for people in the official face to be embarrassed, and without the support of the government, a group of pet-like artists and directors can still be reversed?

Thinking of this, Li Jiaming was not interested in going around in circles with this well-known director, and said bluntly: "Director Zhao, we are a website, and we are not much interested in investing in film and television dramas." If you need us to help you get the word out, you can sit down and talk. ”

He is too shrewd! What kind of chat is this, and it is clearly a threat? If he does not advertise with them, he will dig up the inside story and the scandal!

Director Zhao, who stole chickens and rice, smiled bitterly: "Jiaming, I'm here to talk about cooperation." ”

Fart, entertainment tabloids are asking you big names, media tycoons like yourself, to be the object of your stammering. Historically, only celebrities have been angry at tabloid reporters and paparazzi, but who has ever dared not to sell the face of big media? Not to mention that you are just a well-known director, even those super big names in Hollywood, and you don't dare to offend media giants like the BBC and NBC casually!

"No, no, we're not working together, we're in a business relationship. TV stations still have 'paid news', and our website is the same, so it is impossible to live on advertising alone. You may not know how much money it costs to build and operate a website, and you can't sustain it with some advertising alone. ”

There is no vanity under the fame, and the depressed Director Zhao had to give in and discussed: "Jiaming, isn't your girlfriend an actor?

Cut, does she still need you to hold it?

"No, no, public is public, private is private. If you can come to me, you must also be a netizen of our sohu, when did you see that we reported on her and publicized her? Let me tell you the truth, even if I want to promote it on our website after the production of "Huanzhu Gege", which I invested in myself, I have to pay the standard fee.

Director Zhao, our daily hit-hit rate has reached 90 million, which is far more influential than ordinary TV stations! When the nationwide network is opened, can it be less than several billion?"

This is completely different from what I expected!

Li Jiaming was not in a hurry, and was calculated by this middle-aged man.

The filming of "Huanzhu Gege" is almost finished, and the distribution company is ready to spend NT$14 million on publicity in Taiwan, and how much does the mainland have to spend so much money in a small land? Even if the website needs those entertainment gossip, it can still get a piece of the pie in between. Lao Tzu didn't believe it, in his last life, the three major portals reported on those stars who didn't have any classic works all day long, and they confiscated the publicity fees of other people's public relations teams?

But when Director Zhao turned over the real hole cards created by Sun Hui, Li Jiaming really didn't expect that a cunning would have such a business vision. Taking out his mobile phone from his coat, Li Jiaming discussed a few words with Chen Dong, and said happily: "Director Zhao, we still have a clear distinction between public and private, we can sponsor your new play, but the sponsorship fee must be returned to our website in the form of publicity fees, and we will help you publicize, do you think it?"

"This?"

Director Zhao hesitated for a moment, but also said happily: "Okay, then we have a good cooperation?"

"Happy working together!"