Chapter Twenty-Four: The Sword Goes Sideways

Zhao Zejun guessed correctly, the 'acquisition incident' was the potato Wang Wei himself let the wind outside, and after ending the call with Zhao Zejun, Wang Wei only took five minutes to make a very surprising decision: he found a tabloid that had a good relationship with Sina Media, and told the other party almost the original dialogue between himself and Zhao Zejun.

Of course, this matter is not operated by Wang Wei himself, but through a middle and high-level Tudou.

As a result, there was a later Sina report, which then spread to the entire Internet.

As Zhao Zejun realized, this time, he met an opponent who played cards out of common sense.

A phone call with Zhao Zejun shocked Wang Wei a lot, and it must be admitted that Zhao Zejun's analysis of the prospects of potatoes is reasonable.

In fact, there is no need for Zhao Zejun to say this, Wang Wei himself was more or less aware of it before, and all aspects of information, think tanks, and experts all gave the same judgment.

Wang Wei has always insisted on going public, firstly, because there is no better way, he can only go down hard, drink the cup of poisonous wine on the market, and he can still survive for a while.

Second, he is waiting for 'time change'. Wang Wei didn't know exactly what kind of 'time change' it was, but now that the Internet is developing too fast, there are many mountains, and the world can change day and night, and opportunities may arise at any time.

Zhao Zejun's acquisition request was stimulating, and Wang Wei really realized that the potatoes had stood on the edge of the cliff, and some large enterprises began to set their sights on the potatoes.

Internal and external troubles, in this case, to continue to move forward is death.

At the same time, this is also the 'time change' he has been waiting for.

Since it is targeted by Zelianke, the matter of potatoes is no longer the decision of the potato family, and the transaction between Tudou and Zelianke is by no means only related to these two companies.

Tencent, Alibaba, Youku, Baidu, and even Shanda, 6 rooms, 56 ...... A large number of Internet giants will have a direct and indirect relationship with Zelianke's acquisition of potatoes and will be affected.

In this case, simply make things 'big', Zelianke wants to buy potatoes, and quietly and smoothly fall into the online video, but it does not let it succeed, and implicates all related enterprises.

Although this is not the best opportunity, Wang Wei can no longer see other better options, and when the water is mixed, the bigwigs will start to fight, and the potatoes may be able to find a life in it.

The worst is that it can also play the role of 'raising prices and arguing about strange goods', exposing Zelianke's strategic intentions in advance, so that other large enterprises can compete with it, so that potatoes will be more important in the eyes of all enterprises. Even if you really want to sell it, you can sell it for a good price.

Sure enough, as Wang Wei expected, as soon as the news was released, the water surface of the entire Internet began to boil.

Youku's Gu Yongqiang, who even contacted him, made it obvious that no matter how much money Zelianke pays, Youku has a better choice to provide potatoes.

YoukuOf course, you don't want potatoes to be acquired,The current potatoes are the second in the industry,Once you have a boss behind the scale of Zelianke,Immediately you will have the ability to challenge Youku's position;On the contrary,If Youku can absorb potatoes,Then its position as the industry leader,Will be firm and unshakable,Even iQiyi、Tengxin video, a competitor with a golden bloodline,Within three or five years,Can only be expected。

Wang Wei exposed his secrets, at first glance, as Song Zhidong said, it is a kind of damage to the reputation of potatoes, but as long as you adjust your thinking slightly, it is easy to find that this is definitely a trick for potatoes to survive at present, in addition to disrupting the situation, fishing in troubled waters, and raising the price of potatoes, in addition to the most obvious benefits, in fact, it can also play a role in reviving the reputation of potatoes:

Zelianke can be said to be the most powerful Internet company in the entire Internet, and its comprehensive strength is well-deserved at the highest level among mainland Internet companies, and Zhao Zejun of Zelianke has always been famous for his 'accurate vision'. It was revealed that Zelianke wanted to buy potatoes, which invisibly means that in the eyes of Zelianke and Zhao Zejun, potatoes have a certain value!

It's like a vase that was already considered worthless, and suddenly a big connoisseur in the industry secretly offered to buy it at a high price. If it's not a scam, it only means that the vase is a valuable antique, or at least it can enhance the value of the vase.

This point is not difficult to analyze, and Song Zhidong of Zelianke quickly figured out the joints after the initial confusion.

It's not just Song Zhidong himself who figured this out.

After less than a few months of calming down on the Internet, a new round of hustle and bustle has begun, with various media, experts, commentators and industry stakeholders speaking out one after another.

Interestingly, the protagonist of this incident, Tudou, and the initiator, Wang Wei, are not the focus of attention, but more akin to a kind of 'foil'.

Sina Finance Talk Program invited a well-known Internet economy expert to do an exclusive interview.

"Since last year, several major Internet giants have coincidentally started to develop the online video playback business, and it is not surprising that Zelianke wants to get involved in it......"

"But Zelianke's move,Officially marked the competition in the online video market,Entered a new level and stage:Previously,Youku、Tudou、Six rooms and other enterprises,In terms of enterprise scale,All are second-tier,In terms of business,All are single,The impact that can be caused is also limited,That's why in the past few years,The ups and downs in this market didn't attract too much attention,Because it's just a local war on the Internet;

After Tencent, Baidu, and Zelianke, a group of giant-level conglomerates with their own independent ecosystems, industrial chains, and capital flows, have joined, the competition in this market has been fundamentally different from the previous in terms of intensity, scope, and resources, and has escalated to a full-scale war ......."

"Zelianke in the field of online video, started relatively late, this time, the choice of potatoes as the acquisition target, backdoor entry into the market, is a wise move, but the lack of cooperation from the potato side directly led to the blockage of Zelianke's strategic plan. You must know that in the experience of Zhao Zejun, a business wizard, this is almost unique, and it may be a big blow to Zelianke's morale......"

"In the final analysis, potatoes are not a listed company, if Wang Wei himself insists on not selling, then Zelianke has no way to ......"

The host interjected with a smile: "I heard that Wang Wei, who is a potato, is also a legend with personal characteristics among Internet entrepreneurs." ”

"Yes. The guest smiled faintly: "In fact, many wizards have emerged on the Internet over the years, but it is a pity that the light of these people, without exception, has been covered by Zhao Zejun of Zelianke." However, this time, Wang Wei gave Zhao Zejun a dismissal, which made Zelianke's online video field very passive. ”

"Then do you think Zelianke will be able to have a stroke of genius and make an effective response as it has done every time in the past?"

"No business or entrepreneur can have smooth sailing for a lifetime. Last year, the encounter between 360 and Tencent illustrates this. This time, Wang Wei did not hesitate to use the already precarious reputation of potatoes as a price, and pulled Zelianke into a dilemma: the purchase price could not be negotiated, or it would take excess funds and too long time to negotiate, and the opportunity for development would be missed; ”

The guest said, and smiled faintly, "The Internet is a magical place, but it is also a science-based industry, we may have been too 'superstitious' about Zhao Zejun before, aside from the halo, Zhao Zejun, like other entrepreneurs, is a human being, it is impossible for every decision to be correct, and every time you can solve all problems." Perhaps, online video is the first step to break the aura of Zelianke Zhao Zejun's 'omnipotence', so that everyone can clearly realize that this genius is not the superman he imagined. ”

"It is impossible for an enterprise to be the first in the industry in all its businesses. The host said.

"Yes, with Zelianke's strength, it is very easy and natural to get a piece of the pie in the online video field, but I personally think that this time, Zelianke started too late, and what it can do is just a piece of the pie. After all, online video is an industry that needs to be accumulated without much technical content. Whether it is Youku, Tencent, or Baidu, in terms of heritage and financial resources, it is not much worse than Zelianke, or even higher. ”

Sina Finance Channel, as the name suggests, is a project under Sina Group, and Sina and Zelianke have always been misaligned.

Back then, 'stealing chickens does not make rice', and spent a lot of money to drive away Zhao Zejun to take down Blog China, but it became a mess smashed in his hands, and he has been dragging Sina's hind legs, and he has only been relieved so far.

Time in the Internet industry is too precious, a few years have passed, once the three major portals, Sina has been NetEase and Sosohu left off the boss, on the surface or say 'three portals', in fact, in addition to still being a listed company, Sina no longer has the overall strength of the other two.

At present, taking out 500 million US dollars, for enterprises like the three major portals, is not a lot of money, but a few years ago, it was a huge amount of money.

The grievances between Sina and Zelianke are too deep, so Sina's comments on Zelianke should be listened to selectively, most of them are biased.

But this time, not only Sina, but also many domestic media and practitioners are not very optimistic about the next situation of Zelianke in the video field.

After all, the facts are here, potatoes are so troublesome, Zelianke has exposed its strategic intentions in the absence of its own video website, and then whether it is negotiation or other choices, it will take a long time, and when Zelianke makes it clear whether to acquire potatoes or give up looking for another way, this time is enough for other video sites to make full preparations.

Sina told the truth this time. ”

Alibaba, Ma Yun said with certainty to a man in front of him: "Zhao Zejun is not a god, never!"