Chapter 482: At My Mother-in-law's House (2)
When Tian Limai answered the question, he was paying attention to the changes in the faces of his father Jiang Zhujun, second uncle Jiang Zhumin and third uncle Jiang Zhujun. Pen, fun, pavilion www. biquge。 info Because, when the faces of the three of them were gloomy, it meant that Tian Limai did not say it thoroughly. When the faces of the three of them were clear, it showed that what Tian Limai said was straightforward, and the three of them understood.
Tian Limai continued: "Their development model is a bit like acupuncture therapy, which does not require large-scale surgery, but only needs to be used to prick needles at a few points to cure the disease. The technique of depiction does not destroy the local production and life mechanism, but embeds some tourism forms in its life tradition. Do not relocate, do not disturb the people, do not oppose the indigenous people, and let the indigenous residents become the participants and direct beneficiaries of the business. This model is good, especially in more remote places, and it can train indigenous people to become workers.
"If you keep the indigenous people, you keep the living traditions of that place, and this place is alive and sustainable. In addition, the leader of the project is not the developer, but the developer, based on the present and looking to the future, looking at the project with a sustainable vision and developing the project. For example, the aforementioned Dadaocheng in Taipei was originally commissioned by the government to ask a young man who had returned from studying abroad to be in charge of the urban and rural construction of that area, and this young man has been doing this from his twenties to his forties. There was no demolition and relocation in the whole development process, and there was no large-scale adjustment, all the changes were discussed by the family, and the old man would talk to his son if he did not agree, and the son would talk to his grandson if he did not agree. Later, he gradually gained the understanding and support of the aboriginal residents, which formed the basis for the benign development of the project, and today is the Dadaocheng in Taipei. ”
Tian Limai said a lot in one breath. At this time, his father Jiang Zhujun asked: "Tian Limai, you know a lot about the development of tourism in Southeast Asia, so, let me ask you, what role does the government play in this process?"
Tian Limai saw that it was his father Jiang Zhujun who asked, and the passion in his heart rose even higher, he glanced at Jiang Wenwen and said: "Dad, the role of their government is limited to tendentious guidance, and never guides practitioners. In the development of local tourism, there is almost no participation of large groups and large enterprises. For example, in Taiwan, the most common model is that an elite with feelings has been in one place for more than ten years, to describe, to supplement, and to present local characteristics little by little.
"This is the case in Dadaocheng in Taipei, as is the case in Zhushan County, another famous county. The trader in Zhushan Town is a medical student surnamed He, who discovered a century-old house in Zhushan County because he likes photography, and no one has lived in it for more than 40 years. He Peijun liked this old house very much, and after graduation, he put it down and spent a year transforming it into a homestay, called Sky Yard. In the following ten years, the student surnamed He ran a homestay while engaging in cultural creativity in Zhushan County, attracting more and more like-minded people to build together, which also drove the economic development of Zhushan.
"Dad, there are many others who are also in this mode, an elite drives a piece, an elite leads the overall design, and people of various levels follow behind and fill in the content. One place has one feature, and none of the projects are to tear down and rebuild the original things. ”
Dad Jiang Zhumin asked again: "Tian Limai, after listening to your words, we also feel the same way, you have some ideas about tourism, so how can we learn from their model?"
Tian Limai smiled and said: "Dad, I just read some books, I can't talk about any ideas? I am still very insufficient, in the construction of Huolongping project, we often encounter this or that problem, there are many problems that Wenwen and I have never encountered, therefore, the two of us often sit down to encourage each other, promote each other, inspire each other, and seek ways and solutions to solve problems." The problem with our current model is that the government not only tends to guide, but also provides in-depth guidance for specific work. It has also made a detailed plan, in which it is mandatory to build how many projects this year and how many projects will be built next year. The original intention of the supply-side reform is to make products that the market needs, and what the market does not need, we should not do it, and wait for the demand to do it. This is actually a supplement, what I am saying is that this practice of our government is not bad, and there are certain limitations, such as so many development plans made by the government now, just like there is a god who can predict the future and can predict future needs, which should need to be improved!
"What Chiang Mai, Luang Prabang, and Taiwan have in common is that the government has a high-level design from a high vantage point, and the government is enough to give a height, and how much to do and how to do it all depends on the people and the power of the elite. Because, they believe that the people who do the top-level design actually can't get in touch with the specific work, and the 'degree' in this is very delicate, once it is excessive, the 'soul' of tourism will be gone, and the culture will be gone. They also believe that tourism cannot be spawned, and that there will be opportunism and oligarchs seizing resources. In their view, many places in our mainland do not have ancient towns to build ancient towns, there are no characteristics to create characteristics, and they do not do it in the direction of real culture, which is a complete set of 'successful models' to be copied. ”
Tian Limai paused here and said: "Dad, we can't completely learn that model, we have our specific situation, and some of their methods and ways of thinking are worth learning, for example, in the construction process of Chenxi Dazhai's residential homestay, we have a place to learn from it." The renovation of the house should follow the law of one building at a time, each building has its own characteristics, and it should not be rushed in time. It can't be changed within a year, so you have to discuss it with the local folks.
"Dad, second uncle, third uncle, to do tourism, first of all, you must have a scientific method, but also have a professional level, and then you must have a respectful attitude. We should respect the history and cultural connotation of Chenxi Dazhai, as well as some of the ideas of the local aboriginal people, this is my opinion. ”
After listening to Tian Limai's words, his father Jiang Zhujun said: "Tian Limai, we agree with these views of yours. Dad looked at Jiang Wenwen again and asked, "Wenwen, what is your point of view?"
"Dad, many of my views are similar to those of Mai. We must adapt measures to local conditions, and we must let the Huolongping government implement the contract we signed in place. Jiang Wenwen said.
Dad Jiang Zhujun nodded and said: "I think so too, after all, we are different from others, and no matter how good other people's models are, they may not be suitable for us." We have our characteristics, for the renovation of the houses in Chenxi Dazhai, I have a suggestion, that is, there must be a time limit, which must be completed before the trial opening of our scenic spot. ”
As soon as Dad Jiang Zhujun's words were finished, Tian Limai immediately said: "Dad, don't worry, we have an agreement in the contract." I was afraid that they would make the houses in Chenxi Dazhai the same, and then there would be no special features!"
"Tian Limai, your worries are justified, but they don't necessarily take a long time. We have to think about our costs, and every day it lasts, the cost grows by one day. Dad Jiang Zhujun said.
"Dad, don't worry, we will definitely complete it according to our established plan. Jiang Wenwen said.
"Wenwen, do you see if Tian Limai's clothes are suitable? Your mother let me see it, your mother and I feel like we are missing something!" said his father, Jiang Zhujun.
"Mai, stand up, I'll see, I know, Mom and Dad are leaving this decision to me. Jiang Wenwen said.
Tian Limai stood up with a smile and said, "Wenwen, I feel very good, nothing is missing!"
"Mai, you don't count, you have your feelings, we are our feelings, if Dad, Mom and you, me, three of the four of us say that we owe something, then we must be lacking something. Jiang Wenwen said.
"Wenwen, look at it!" Tian Limai said.
Jiang Wenwen began to look at it seriously, nodded while looking and said, "Dad, you and Mom really have a unique vision, and it really seems that something is missing." It doesn't seem to fully reflect the temperament of wheat in the clothes!"
"That's right, Wenwen, you finally said what we wanted to say, this is what Tian Limai is wearing in this suit. Dad Jiang Zhujun said.
At this time, my mother Wang Yanni came out of the kitchen and said: "Dinner is cooked, let's have dinner, after eating, Wenwen and I will accompany Tian Limai to the street to buy clothes." ”
"Mom, I don't need to buy clothes, I'll wear this set. Tian Limai said.
"Obedient, Tian Limai, Buddha depends on gold, and people rely on clothes. Mother Wang Yanni said.
Jiang Wenwen also said softly: "Mai, listen to Dad and Mom, don't brush off their good intentions!"
Tian Limai's ears sounded Jin Yu's words again, wanting to make Jiang Wenwen's father and mother happy.
"Yes, Wenwen, I listen to my father and mother. Tian Limai said.
It's time to eat. Meals are served in a small restaurant. Father Jiang Zhujun sat on the main escort seat, and on the left was the second uncle Jiang Zhumin, then the second uncle, then the second uncle, Jiang Zhushang and the third mother. Tian Limai was arranged on the right side of her father Jiang Zhujun, next to her father Jiang Zhujun, Jiang Wenwen next to Tian Limai, followed by her mother Wang Yanni, and her aunt was close to her mother Wang Yanni and Sanniang.
Dad said: "Today Wenwen brought her boyfriend Tian Limai to the house, we are all very happy, Wenwen and Tian Limai have been talking for several years, several times Wenwen said to bring Tian Limai home, I always feel that the time is not long, let the children know more about it, now, the development of the tourism project in Huolongping is progressing smoothly, the construction is imminent, Tian Limai since serving as the general manager, also dutiful. So, today we all have a little drink, including Auntie. ”
After Dad finished speaking, the third uncle Jiang Zhushang took out a bottle of red wine and opened it, and the aunt poured a small half glass of red wine into everyone's cup.
Red wine pours well.
Dad Jiang Zhujun said again: "Come, let's raise the glass and toast to our happiness and joy!"
Everyone drained the first glass of wine together.
After a few glasses of wine, I unconsciously talked about rural tourism again. Dad Jiang Zhujun asked again: "Tian Limai, can you talk about rural tourism."
We should give full play to the unique advantages of enriching all kinds of material and non-material resources in rural areas, enrich the forms and products of rural tourism, and develop homestays with rural characteristics; encourage rural collective economic organizations to establish rural tourism cooperatives; fully excavate, develop and make good use of red tourism resources, and support the implementation of contiguous protection and development in old revolutionary base areas where conditions permit. Third, innovate the development model of rural tourism, explore the investment of villagers with land management rights, homestead use rights, housing property rights, etc., so as to promote villagers to increase income, get rid of poverty, and share the fruits of tourism development in the long term.
Finally, we should give full play to the role of all-for-one tourism and "tourism +" to promote the sustainable development of rural tourism. The development of rural tourism is not carried out in isolation and must be strongly supported by other related industries. Vigorously promote the integration of rural tourism and the three major industries, and adjust and upgrade the industrial structure on the original basis. This year's No. 1 central document pointed out that vigorously develop the rural leisure tourism industry. Using the models of "tourism +" and "ecology +", we will promote the deep integration of agriculture, forestry and tourism, education, culture, health care and other industries. To this end, we should promote the integrated development of tourism and the primary industry, promote rural tourism and leisure agriculture, make full use of agricultural heritage, agricultural heritage and rural cultural heritage to enhance the attractiveness; promote the integrated development of agriculture, tourism and industry, introduce modern industry into traditional agriculture, improve the efficiency of traditional agriculture, and enrich the production of tourism products; promote the integrated development of rural tourism and service industry, build a large platform to promote the deep integration and development of agriculture and tourism, education, culture, health, pension and other industries, and promote "rural tourism +". The development of industries such as "sports", "rural tourism + culture" and "rural tourism + health" will be coordinated by "all-for-one tourism", and under the thinking of supply-side structural reform, the tourism industry will be promoted and other industries will be linked, and finally poverty alleviation and prosperity.
Tourism poverty alleviation can not be talked about in generalities, let alone rushed up, and it is necessary to do a good job in targeted poverty alleviation from the three aspects of poverty alleviation target objects, models and interest mechanisms. It is necessary to pay attention to the conditions and environment, and follow the law of tourism development. Not all poverty-stricken areas have the basic conditions for tourism poverty alleviation, and not every poverty-stricken area with rich tourism resources is suitable for tourism development. In fact, many underdeveloped regions have the misconception that as long as tourism is developed, everything will be fine. The development of tourism as a cure for all diseases, do not pay attention to management and planning, there is a low-level repetitive construction such as farm tours, farm stays, etc., and do not dig deep into the source and humanistic connotation of local characteristics, resulting in a dilemma. Targeted poverty alleviation lies in attaching importance to "hematopoietic ability".