Chapter 67: Amazing Advertising Costs

In the world's Great Chinese Empire, the TV station network with the highest coverage, the highest ratings, and the largest audience is undoubtedly the Royal Television Network of the United Kingdom of Greater China. Pen % fun % Pavilion www.biquge.info

In fact, if you want to calculate the viewership population, the viewership of the Royal Television Network of the United Kingdom of Greater China can definitely rank first in the world. After all, the Great Empire has a population of 1.7 billion, which accounts for a quarter of the world's population.

As the earliest and most famous royal television network in the Dahua Empire, it is the TV station network with the most fans among all satellite TV in the entire Dahua Empire.

According to one of the most accurate statistics made at the end of last year, the average number of viewers per day of the Royal Television Network of the United Kingdom of Greater China last year was as high as 340 million, ranking first among all satellite TV stations in the Great China Empire. The whole number means that every day last year, 340 million people in the United Kingdom of Greater China tuned in to RTN.

And this terrifying viewership figure is more than the total population of the United States, another superpower on the other side of the ocean, and almost half of the total population of 48 countries and regions in Europe......

This number is also a figure that is difficult for other TV stations in the world to match. Therefore, when it comes to the world's most influential TV network, the Royal Television Network of the United Kingdom of Greater China is definitely the first place.

It is precisely for this reason that the advertising cost of any of the 23 star channels of the Dahua Imperial Royal Television Network is incomparable to that of other television stations. Even the lowest-rated documentary channel of the 23 channels has far more advertising costs than satellite TV in other states because its ratings are unmatched by satellite TV in other 55 states.

From this point of view, although the status of the Royal Television Network is similar to that of CCTV in the previous life, the ratings of CCTV are simply different from those of the Royal Television Network.

Everyone in this world knows that the advertising cost of the Royal Television Network of the Dahua Empire is extremely high, especially the advertising space in prime time, and the price is comparable to the advertising price of the Super Bowl in the United States in the previous life.

In the past, the most expensive program in the world's TV advertising was the annual Super Bowl in the United States, which once reached a maximum price of $4.5 million for 30 seconds, with an average of $150,000 per second, which is an extremely terrifying price.

But in this world, the first channel with the highest ratings on the Dahua Imperial Royal Television Network, although the advertising price of prime time is not as high as the Super Bowl in the previous life, it can also reach a high price of 90,000 yuan per second.

But don't forget, Royal Television Network Channel 1 is broadcast every day, and the Super Bowl in the previous life was only once a year, so if you really calculate it, the advertising price of Royal Television Network Channel 1 is much more expensive than the Super Bowl.

Therefore, in this world, as long as it is a manufacturer that can obtain the prime-time advertising space of the first channel of the Dahua Imperial Royal Television Network, without exception, it is a super company that ranks among the top 100 in the world.

Generally, if you want to advertise on Channel 1, you have to have the financial resources!

The advertising space on Channel 1 of the Royal Television Network is changed every Monday, but even so, those companies with the financial resources still make a lot of money for the few advertising spaces they have every day.

Of course, in addition to the first channel, the advertising space price of several popular channels such as the second channel, the third channel, the fifth channel, the sixth channel, and the eighth channel of the Royal Television Network is also quite high, even if it does not reach the advertising price of the first channel, but it is not far behind.

Therefore, even those relatively powerful large companies, if they want to place advertisements on the Royal Television Network, they generally choose one or two channels to put them on, except for those very powerful super companies, there are very few companies that put advertisements on multiple channels - that cost, really not ordinary companies can afford.

But on this day, almost all the viewers who watched the Royal Television Network saw two extremely well-made advertisements in prime time. Moreover, not only did the duration of these two advertisements reach the maximum duration of a prime-time advertisement set by the Royal Television Network, which is thirty seconds, but they were not only broadcast on Channel 1, but also on the second, third, fourth, and fifth...... All the way up to the prime time of Channel 20, there are a total of ten highest-rated channels, all of which have these two commercials!

Although the advertising costs of these channels are different, on average, the price of advertising space in prime time for these 20 channels can almost reach 50,000 Chinese dollars a second, and the duration of 30 seconds is 1.5 million Chinese dollars, and ten channels, broadcast once a day, that is 10 million Chinese dollars!

Moreover, these two commercials will not only be broadcast in the prime time of the evening, but also once in the sub-prime time of the day. In this way, the advertising cost of an advertisement is almost 14 million Chinese dollars a day!

According to the regulations of the Royal Television Network to change the advertising space once a week, the advertising cost of these two advertisements within a week is as high as 98 million Chinese dollars! Nearly 100 million! When converted into the national currency of the previous life, that is almost 800 million!

And that's just one week's worth of advertising!

How amazing is that!

This is definitely a pretty scary number, even in the Dahua Empire in this world, even those top 100 super companies in the world, there are few super big money to advertise.

But today, Durex, ranked 42nd in the world, and Hong Kong Island Fusheng Jewelry, ranked 89th in the world, have thrown out such a big deal!

Of course, as soon as the two 30-second advertisements with the logo of "Big Bell Advertisement" were broadcast, they set off quite a wave across the country that night.

Especially on the Internet, with the broadcast of these two advertisements, a tsunami suddenly formed on the Internet.

In this world, because the Dahua Empire has entered the ranks of developed countries early, there are still a large number of netizens who are idle and idle after work in the country of the Dahua Empire. These large number of netizens, after doing their work during the day, will vent their day of satisfaction, anger, joy, and sorrow in the world of the Internet at night...... And so on and so forth.

There is also a group of netizens who are also a large number of netizens who make all kinds of comments on the new things that happen every day.

And today, after eight o'clock this evening, there was a sudden wave of comments on the Internet against the two new advertisements broadcast by the Royal Television Network.

It was originally a comment that seemed commonplace, but no one expected that such a comment would set off a tsunami on the Internet......

ps: Tomorrow I have to go out early in the morning to run errands, so today's two chapters will be sent out now. Recommend, favorite, click!