Chapter 440: Discussion Before the War
On October 11th, the magic capital, the weather is sunny, it is the alternation of summer and autumn, in addition to the slight heat, it is also suitable for the day to go out.
In the center of the magic city, in the high-tech CBD area, a skyscraper called "Wanda Building" rises into the sky, hundreds of meters high, with more than 100 floors.
Many companies are based here, including Yip's Culture.
On the 65th floor of the building, all the staff of the editorial department of Ye's Culture held a meeting in the department's office.
At the top of the list was Ye Chen.
"Judging from the current situation, the online text market is in the eruption period, but the market order has not yet stabilized. Because more and more online literature market potential has been developed, now there is a mobile phone, coupled with the domestic awareness of literary copyright protection and rights protection is weak, there are many pirated websites are also rampant, what is even more ridiculous is that some pirate websites are slowly increasing the flow of people through piracy others to become hot, so the market is now large but the order is relatively chaotic. ”
In the conference hall, the editor-in-chief of the editorial department, Mei, connected to the projector in the conference room through the computer, and explained the program through pictures and texts.
And this project is to discuss the details and process of the company's establishment station.
"And if our company wants to enter the online text market, it must not only compete with other stations, but also compete with more piracy platforms. ”
"Let me interrupt and ask a question, what is the current profit model of other stations?"
Mei Yunzhi was talking, Ye Chen interrupted and looked at him with inquiring eyes.
"At present, almost all regular stations are used in the "monthly recharge", each registered user recharges a few dollars per day or month to dozens of yuan, you can read all the books on the website, and the station can also be in the website when the traffic reaches a certain number, you can receive advertisers' advertising contracts,. As for, to put it more broadly, it is copyright, in recent years, many stations have sold the publishing and film and television copyrights of many authors, and have made a lot of money. ”
"Then how do these stations calculate the author's manuscript fee income?" Ye Chen listened to Mei Yunzhi's statement and continued to ask.
"Now almost all domestic stations have slowly unified the income relationship between the website and the author, and almost all of them use the 'click sharing method' - on the website, an author's work is clicked by regular readers once, you can get a penny, a click half a day and a refresh, that is, within a day, the author can get up to two cents from a genuine reader. ”
"Isn't that the authors getting very little income from it! If they can't make money, where will those authors have the incentive to renew?"
Ye Chen hadn't understood anything in the online literature market before, but Mei Yunzhi's proposal in the past few days had made him think about it and felt that it was feasible, so he didn't know much about the market in the online literature industry, and he didn't know the income of those online writers. In his otherworldly thinking, he would get very little for the manuscript.
When he first debuted, he was only involved in traditional publishing, and the Jianghu APP section behind him mainly relied on popularity to drive APP downloads, so as to get advertising contracts.
"Actually, it's okay, as far as is known, the market is still unstable, and almost all of those online authors are office workers and student parties, taking advantage of work or spare time to write something to make some extra money, and they don't specifically write this, and some people are writing, it's popular, and they make a lot of money, which naturally attracts more people to write,,"
"What you mean is that this market is all amateur, and there are not many professionals engaged in the creation of online texts. Ye Chen was slightly surprised.
Mei Yunzhi gave the answer "yes", there are few people who do this professionally now, because the income is too unstable, they are all rushing to make some extra money, pass some spare time, maybe become famous and make a lot of money.
After hearing these words, Ye Chen probably had a bottom in his heart. The current online literature market is probably in the initial stage, and they are trying to transform the market, and the online writers are also in the "leisure" stage, and there are no special practitioners, which shows from a one-sided perspective that the market is not strong enough and extensive for them.
In another world in his mind, the online literature market has become stable and standardized, and the development of websites and authors has also tended to mature, with a professional website operation model and a group of full-time and semi-full-time creators. More importantly, there is a greater interest in the cooperation between the website and the reader.
After learning about the current online text market, website operation model and the income of the author group, Ye Chen suddenly felt a little inexplicably excited, how to say this feeling, it is a sense of value to know the existence of better things, to put it simply, it is a little vanity given to him by advanced consciousness, and the follow-up effect of realizing this in his heart.
Since he wants to open a Chinese station, then he will come to something different!
(:P S: It's cold!) )