Chapter 471: Fashion in the Era of Low Profits
If someone steps through the door, the friendly staff will hand them a pair of sanitized slippers. After paying the money, the traveler is given a wardrobe key that allows him to lock his carry-on luggage into the closet. The word "quiet" can be posted throughout the interior of the property to remind guests to be quiet.
The capsules on both sides of the corridor are divided into two levels, much like a Chinese sleeper car. The length, width and height of the "capsule" are 2 meters, 1 meter and 1.25 meters, respectively, and it is no problem for an adult with a height of 1.80 meters to lie down and turn over, and it will not touch his head when he sits up.
A bed, a table, a TV, basically all the furniture in the interior. The pocket table is the size of a doorknob, and can only hold small items such as glasses and watches. There is a row of electronic switches on the wall that control the lighting, temperature and sound equipment inside the capsule.
Capsule hotels do not neglect hygiene because they are cheap, and bedding items such as bed sheets and pillows are changed every day, regardless of whether the room changes guests. As soon as visitors enter the door, they are asked to change into special pajamas.
Presumably to ensure air circulation inside the capsules, each capsule has no door, only a roller shutter to protect the privacy of visitors. Of course, the breathable roller blinds can't stop the sound from disturbing, and the sound of the toilet and shower room in the nearby distance will be faintly heard.
Late at night, the snoring in the hallways will also be loud, and passengers can bring earplugs to insulate the sound.
This is true abroad, but don't think that the development of the domestic hotel industry is very backward.
In fact, as far as Ye Chao knows, the current development of the domestic hotel industry can be said to be at the forefront of the world.
For example, the Pudding Hotel in Hangzhou.
Owned by Sumitomo Hotel Management Co., Ltd. in Hangzhou, Pudding Hotel is the first fashionable and new concept hotel chain in China, which is committed to creating a happy, free and fashionable rest experience for customers.
Pudding Hotel takes fashion, self-help and cultural exchange as the marketing tenet of the room, taking into account the fashion, warmth, personality, and environmental protection, and provides fashionable, environmentally friendly, concise and personalized room service for young white-collar workers, business people and personalized people, and is the first choice for young white-collar workers to travel and a good partner for business people.
In 2014, it had more than 380 stores in more than 40 cities across the country, including Beijing, Shanghai, Tianjin, Guangzhou, Hangzhou, Xi'an and so on, (including 276 hotels, 104 stores under construction, and more than 20,000 hotel rooms). On August 8, 2014, Pudding Hotel officially entered the U.S. market with the opening of the first Universal Studios Hollywood store in Los Angeles.
It is the first fashionable and new concept hotel chain in China, and the hotel is committed to creating a happy, free and stylish rest experience for customers. It has more than 200 stores and 6 million members in more than 30 cities across the country, including Beijing, Shanghai, Tianjin, Hangzhou, Wuhan and Xi'an.
The Pudding Hotel chain brand advocates equal emphasis on fashion, individuality, warmth and environmental protection, and insists on creating a happy, free and fashionable stay experience for customers, which is deeply loved by young white-collar workers, business people and personalized people between the ages of 18 and 35.
On July 5, 2013, Z hotels, another fashionable new concept hotel brand under the group, officially opened in Hangzhou, and will soon land in Beijing, Urumqi and other cities. It is the first fully intelligent room hotel in China, jointly created by well-known domestic designers and digital experts, advocating the three concepts of fashion, technology and health, and providing a fashionable and technological rest experience for young, intelligent and energetic urban travelers and new experience explorers.
Whether you're traveling for business or pleasure, Z hotels is always your "Smart Choice".
Pudding hotels and Z hotels are not only brands, but also an attitude to life!
Today, China is leading the rapid growth of the travel and hospitality industry in Asia, with strong growth in business and leisure revenues.
Compared with first-tier cities, hotel room prices in China's second- and third-tier cities have increased significantly. The steady growth of hotel room rates in China will be further boosted by the opening of new hotels in second- and third-tier cities and government investment in new transportation facilities.
Chinese and foreign hotel brands continue to expand their business territory, and the balance between supply and demand of hotels will be a topic of great concern in the future. The proportion of various types of hotel chains in the world is: luxury 5%, high-end 30%, mid-range 37%, economy 20%, and applicable 8%. However, only 28% of the hotels are budget and applicable, and there is great potential for development.
As of 2012, there were nearly 3.3 million accommodation and catering enterprises in China, with an annual operating income of more than 2 trillion yuan, accounting for about 5% of GDP that year. In 2011, the national catering revenue was 2,054.3 billion yuan, a year-on-year increase of 16.9%, and more than 22 million people were employed.
In the accommodation industry, there are more than 280,000 accommodation enterprises in the country, of which 16,000 are above designated size in the accommodation industry, a year-on-year increase of 8.4%; operating income was 218.4 billion yuan, a year-on-year increase of 23.3%; The operating profit was 160.3 billion yuan, a year-on-year increase of 22%. The growth rate of the industry has slowed down, indicating that the era of high profits in the past few years has passed and entered the era of low profits.
Speaking of domestic, or foreign, after all, many foreign designs are relatively open.
Let's talk about Dubai, this affluent place, of course, the top hotels are indispensable, however, it also has cheap ones.
For example, the Diamond Ring Hotel in Dubai.
Diamond Ring Hotel in Dubai. It has the feeling of a sky blue moon god, and this design can be said to be crazy...... If you have a fear of heights, don't stay here.
Each of its branches is a room, and each "diamond" on the "diamond ring" is a room, and guests can only move in when the room is turned to the point of connection with the main building.
In other words, if there is no electricity, if the operation fails, if the service is not in place, Ye Chao feels that ordinary people are really insecure when they go to live in this kind of hotel.
However, there are still many adventurous people in this world, so it is said that there are quite a few people staying there.
In fact, there are really a lot of strange inns and hotels in the world......
Ye Chao heard that there is a barrel hotel in the Netherlands.
The Barrel Hotel is a unique inn in the Netherlands, and its most distinctive feature is the conversion of a number of vintage barrels that have been retired from the Swiss winemaking line into guest rooms.
Waste, can use this kind of program, and the Dutch are really too hard.
In other words, the vats that used to hold 145,000 liters of Beaujolais wine now house all the amenities of a standard double room, and even have a bathroom and a living room.
The price of each barrel room in the hotel ranges from 74 to 119 euros per day, and you can get a 2.5% discount in the low season. If you go in winter, it's only 18 euros a night.
Ye Chao checked on the Internet, it is said that the hotel also provides free breakfast service, in addition, it is also allowed to live with dogs.
For dog lovers, this is a boon.