Chapter 151: Luxury Cinema

Sure enough, as Zhao Zejun expected, another female host's 'radish recruitment', among the three suitable candidates finally found, one of them was the hostess Huang Han who was not sincere in her previous life. Pen | fun | pavilion www. biquge。 info

can be selected into the list of the last three people, these three candidates actually meet the requirements, which one can theoretically. Out of respect for Zhao Zejun and inexplicable trust, Zhou Yuanyuan sent the last three waiting lists to Zhao Zejun and asked him to make the final check.

Zhao Zejun waved his pen and chose Huang Han.

Zhou Yuanyuan asked curiously, why her? Lao Zhao smiled and said I think it is more kind.

Zhou Yuanyuan looked at Huang Han's age, 39 years old this year, he looks good, he can't talk about a beauty, but he is still intellectual.

It's no secret that Zhao Zejun likes women who are a little older than him, and it is rumored that she is a mature woman, but 39 years old seems to be too heavy, right?

Another male host has also been decided, but it is not Le Jia, but a blogger who specializes in writing comment articles on the blog China, called Jiang Zhen, a master of psychology, 34 years old, who won the championship and the best debater in the East China University Student Debate Tournament in college, and after graduation, he has done human resources and customer psychological training in several insurance companies in China Insurance and Ping An, and now he has opened an eloquence training class.

Jiang Zhen, dressed in a straight suit, is in good spirits, as his name suggests, and speaks eloquently. Zhao Zejun chatted with him once, and he definitely satisfied the kind of person who 'can say crying girls or take off girls with righteous words'.

These two people and Tianze are business partners, to put it bluntly, they signed a contract to hire them, and if they are not honest, they have not been filmed at all, let alone popular, these two are not particularly well-known people at present, and the price of the special host is very cheap.

In fact, signing these two people, Tianze almost didn't spend money. Jiang Zhen is very discerning, and sees the development trend of the Internet in the future and the propaganda platform of Blog China, Huang Han's unit has a good cooperative relationship with Blog China, there is an official blog, and sending Huang Han is a political task, Tianze only needs to reimburse travel expenses, accommodation expenses and the most basic labor services.

Zhao Zejun didn't pay much attention to this little money.

While determining the three-person host, the audition of male and female guests is also in full swing.

The workload of the guest audition is far beyond everyone's imagination, and in just one week, the program team has received a total of more than 100,000 registration emails.

You can do the math, look at an email, and determine if it meets the requirements, at least five minutes. This is definitely the shortest time, in fact, if you are not familiar with the business at first, it will take longer.

It takes 10,000 hours to get 12 emails and 120,000 emails in one hour, and all of them are screened;

Let's say 50 part-time operators do this, each with 200 hours of overtime a day, and 10 hours of work, 20 days, counting weekends......

The theoretical calculation is about the same as the actual time, and it took nearly a month before and after the audition.

Zhou Yuanyuan hopes that Zelianke can help develop a registration software, if the technical department of Zelianke develops a registration software at the beginning, and the computer will initially check and choose, the workload will be greatly reduced.

If you don't bother to do it, you need a steady stream of male and female guests to add it, auditions are the norm, if you get a good response after the broadcast, there will only be more registrations, and the company can't always waste a lot of time, energy, manpower and material resources on the auditions.

Lao Zhao said, 'I know', and then there was no follow-up.

In the future, someone will naturally come to help with the audition, so you don't have to worry about Tianze.

After the audition, there is the shortlisted interview, the three hosts are all interviewers, and the interview time for each finalist is ten minutes, which can be done through online video and on-site interview.

The final batch of guests was put into the guest library, which has 50 female guests and more than 100 male guests, which is theoretically enough to broadcast for three months.

Of the 12 female guests in the first issue, Zhao Zejun only gave six places to the program group, and the remaining six were determined by him in advance.

Gianna Sun Jiajia has two, and Hua Lao Er recommended four models from the modeling agency.

One of them is a professional model, and has also participated in the New Silk Road Model Competition, is a serious professional class, has been trained as a model, and specializes in walking the catwalk; the other three are wild models, as the name suggests, wild road models, have not received formal professional training, their own conditions are good, in the business exhibition platform, take a variety of flat pictures.

In the previous life, there were many such wild models, and a few of them were later exposed to indecent photos. Wild models who have not received professional training accept the same wild road photographers to take all kinds of intimate photos, which is also one of the businesses.

Tianze rented half a floor in a five-star hotel in Jianwu City all year round for guests to shoot, and all four models came to report in advance and stayed in the hotel.

Tianze is proceeding in an orderly manner, and the planning of the third floor of the indoor pedestrian street of Zeye Plaza has officially begun.

The grand planning of the entire Zeye Plaza and the detailed planning of each floor and each place were completed in advance, except for the planning of the third floor of the indoor pedestrian street.

The third floor of the interior is the theater of Zeye Group, and in accordance with the relevant national regulations, the planning, construction and approval of each link of the theater construction are carried out simultaneously, that is to say, it must be approved while building, and it is useless to come up with a plan in advance.

Zhao Zejun is the first time to contact the cinema project.

At the beginning of the design of Zeye Plaza, Paul Lin's team combined with the actual situation of Jianwu City and believed that Zeye did not need to build a cinema, or could directly adopt the method of joining and introducing other cinemas.

The reason is very simple, the cost of building theaters is high, and the current domestic film and television market is not large.

Paul Lin's team has done a detailed investigation, in 2004, the total box office income in the mainland was 1.5 billion, and according to the account-sharing model, the income of the theater chain was less than 800 million.

With a small market and low profits, the corresponding is the high cost of investing in theaters.

The cost of theater construction includes equipment, venues, film sources, decoration, etc., and the industry generally uses 'seat fees' to calculate, that is, all the costs are evenly distributed to each seat, and how much does a seat cost.

At present, the investment in domestic theaters is generally between 700 and 3000 per seat, and of course there are higher ones, and there is no cap on the cost of blood, and there are luxury theaters for 10,000 yuan a seat in China, but whether they are open to ordinary audiences is unknown.

According to the scale of the third floor of Zeye and Zhao Zejun's plan, the third floor of Zeye can fully meet the requirements of super-large theaters, and can plan more than 11 halls with more than 2,000 seats.

In other words, a minimum investment of 1.4 million is required. In fact, in order to match the grade of the entire Zeye Plaza, of course, the theater cannot use the minimum investment, but to take the high-end route, the larger the theater, the higher the investment in a single seat, and the actual investment budget exceeds 7 million.

Coupled with the later personnel, maintenance, etc., the investment is huge.

There are many people who think the same way as Paul Lin's team. Jianwu is a sub-provincial provincial capital, and there are currently nine well-known cinemas in the city, but they are basically not profitable, including two old state-owned cinemas, which have even stopped showing movies and have turned into theater performances.

In this matter, Zhao Zejun once again adopted democratic centralism: everyone can be allowed to put forward opinions democratically, but the final decision is concentrated in the hands of Lao Zhao alone.

His opinion is that to build the largest, most luxurious and advanced theater in Jianwu City and even southern Jiangsu Province, and introduce the first IMAX large screen in the province, there must be at least three halls that can play 3D movies.

The goal is that within five years, Zeye Cinema will be first-class in the province to meet the needs of the world's mainstream film broadcasting.

In the end, the seat fee is as high as 5,000 per person, and the investment in just one theater exceeds 12 million.

Others don't know the development and future of Chinese films, but Lao Zhao couldn't be clearer.

Yes, the total box office in 04 was only 1.5 billion.

But what about '05, '06, '07...... It can be said that in the next few years, it was a period of explosion in the entertainment industry, and the domestic film box office turned up every year, exceeding 10 billion in 2010 and 40 billion in 2015.

The vigorous development of the domestic box office has also brought about a golden period of development for the cinema chain. He clearly remembers that in the following years, a large number of movie theaters sprung up in Jianwu City, and there was a serious polarization. Luxury cinemas such as Wanda have high ticket prices but extremely high attendance, while some small cinemas have surprisingly low ticket prices and low attendance rates.

Theater investment is strictly similar to a one-time investment, and the personnel, film sources, and maintenance costs in the later stage are relatively low, and the revenue from the box office is almost pure profit.

Looking further, the simple movie account sharing is actually only one aspect of the income that luxury theaters can bring, and in the long run, it is even only a small part of the income.

Relying on the basis of luxury theaters, a luxury theater chain can be established, and with the theater chain, the entire film industry can be controlled behind the scenes, which will have a significant impact on the entertainment industry;

After the theater chain reaches a certain scale, it can also be listed independently to make money;

A large-scale cinema chain can not only show movies, but also be a physical advertising platform in itself;

In addition, many people don't actually notice that the highest profit margin in the movie theater is not the movie ticket, but some add-on products, such as popcorn.

Popcorn + drinks with a profit margin of more than 500%.

And from the perspective of business operation, the role of the 'first one' is not necessarily to make money, but to play a word-of-mouth, erect signboards, and even occupy the market, even if it loses money and sticks it inside.

For various reasons, Lao Zhao decided that in the first Zeye Plaza, there must be a luxury theater with a high scale and grade, and once completed, it can attract the attention of the people in the entire Jianwu City, Southern Jiangsu Province, and even East China.

Jianwu City has no urban complex, Lao Zhao said that there should be, so there is Zeye Square;

There was no cinema in Zeye Plaza, Lao Zhao said that there would be one, so there was a Zeye luxury cinema.