Chapter 16 The Grass That Thrives

The sales of "New Star Art Garden" at the beginning were not very good, and they could not be compared with "Tiannan Pictorial" at all.

But Zhao Ming and the others were not discouraged, they were all graduates of the Academy of Fine Arts, and they knew that the sales of pure art publications were naturally much smaller than those of written publications.

Zhao Ming has a relatively wealthy father, and when "New Star Art Garden" was in a recession, he also vigorously sponsored and continued to invest in Zhao Ming and them.

In this way, "Nova Art Garden" has finally come through slowly from the initial downturn.

Art publications, no more than written publications, have a very small readership. Just some art academy students, or some art lovers.

If you want to run an art journal and win more readers, you can only calm down and do a good job of every work in the pictorial, so that every work can become a masterpiece.

Compared with literary art, the art of painting has a more intuitive aspect.

In this way, appreciating the art of painting is not the same as appreciating literary works.

The former is relatively abstract and obscure, and it is not easy to see, whether it is an excellent literary work or an ordinary literary work, it is all words on the surface. It doesn't seem to make much difference.

Only by carefully reading these works can we know the merits of the works.

However, paintings are more intuitive than literary works.

As long as you have a little knowledge of painting, you can still quickly see the quality of a work when you look at it. After all, the art of painting is an intuitive art form.

In fact, Tiannan Pictorial was the same when it first started. No one cares at all. However, it is owned by a state institution such as the Cultural Affairs Bureau. At the beginning, I started this pure art journal not to make money at all, but to respond to the call of my superiors and practice the spirit of the documents of my superiors.

However, through the unremitting efforts of some editors and friends, and the strong support of some painters, Tiannan Pictorial slowly became popular and became a leader among pure art publications.

The reason why Tiannan Pictorial has become popular is that the staff of the Cultural Affairs Bureau attach great importance to the quality of the pictorial, and all the paintings are carefully selected, whether it is the work of famous artists or ordinary painters, they are all treated equally.

Only highly skilled paintings can appear on the stage of Tiannan Pictorial. Those works that are just random graffiti cannot become excellent works in Tiannan Pictorial.

It is precisely because "Tiannan Pictorial" has always attached importance to quality and does not care about sales. In this way, Tiannan Pictorial is slowly rooted in the soil of art, so that it can grow from a small sapling to a towering tree.

"New Star Art Garden" is completely the road before "Tiannan Pictorial". Although it will be for a while, it cannot be compared with "Tiannan Pictorial". But "Nova Art Garden" is growing day by day.

The sales volume of the latest issue exceeded 1,000 copies, which is a great result. Although this 1,000 copies is really nothing compared to the sales of tens of thousands of copies per issue of "Tiannan Pictorial".

But insiders can see that "New Star Art Garden" is growing rapidly, and it is very likely to surpass "Tiannan Pictorial" in the future.

Because two years after the establishment of "Tiannan Pictorial", the monthly sales exceeded 1,000 copies! Now Tiannan Pictorial sells tens of thousands of copies per issue, which is because it has been around for more than 20 years.

Zhao Ming and they felt very happy because of these 1,000 copies, they knew that as long as their "New Star Art Garden" continued, one day, they would be able to break through the sales of 10,000 copies. It's likely to be a two-strong rivalry!

But Zhao Ming and the others also know that it is not easy to defeat "Tiannan Pictorial", because they have a well-known painter like Master Yao as the editor-in-chief! And there are many well-known painters who are contributing to Tiannan Pictorial!

There are no great painters in "New Star Art Garden", just some graduates of the Academy of Fine Arts, and some amateur painting enthusiasts.

However, it is these people who really like painting that let the grass of "New Star Art Garden" grow up slowly, and it is bound to grow into an art tree in the future!

But just when Zhao Ming, Zhang Ze, and Gu Chunlei were very happy for the future of "New Star Art Garden", the crisis had quietly come.

It turned out that some outstanding painters who signed under the door of "New Star Art Garden" changed their doors one after another and signed a contract under the name of "Tiannan Pictorial".

This time, "New Star Art Garden" is unsellable. Due to the loss of several well-known painters at once. The sales of "Nova Art Garden" have plummeted a lot all of a sudden.

From the breakthrough of thousands in the previous issue, this issue has dropped to about 500 copies.

"Brother Zhao, what's going on! In the last issue, the sales of our "Nova Art Garden" exceeded 1,000 copies! Why did this issue drop to 500 copies all of a sudden! Zhang Ze came to Zhao Ming's office, looked at Zhao Ming and asked puzzled.

"Zhang Ze, you still don't understand, several famous painters signed by our "New Star Art Garden" have now all left our "New Star Art Garden" and signed a contract with "Tiannan Pictorial"!"

Zhao Ming seems to know this very well.

"Brother Zhao, how can this be! The contract between these painters and us has not expired! How can they be like this, are they too unkind! Zhang Ze listened to Zhao Ming's words and was very angry.

"Yes! These guys are terrible! There is one year left on the contract! They're jumping ship! Of course, Zhao Ming was also very angry.

"Brother Zhao, then we can just let them go! They're in breach of contract! We can sue them! ”

Zhang Ze looked at Zhao Ming and gave him a notice.

"Sue! Forget it! You think the court is our family's house! Go if you want. Suing them also requires money, and our pictorial, the current sales are so bad that we can't even pay the wages of our employees! Then I have spare money to sue them! ”

It's not that Zhao Ming doesn't want to sue them, it's just that he doesn't have the time and money to sue them.

"Brother Zhao, how can this be, what's wrong with them, we were not bad to them before! How can they be so ungrateful! ”

Zhang Ze couldn't understand that these painters, the remuneration given to them by their newspaper was high enough, and they were the highest remuneration among all painters. During the Spring Festival, I also want to give them some gifts.

I don't understand, how could they suddenly defect to the door of "Tiannan Pictorial".