Chapter 198: Girl, You're Thinking About Money, Are You Crazy...
Li Ling looked at Liu Chang and nodded, and said.
"I understand the general situation, what sponsorships do we have on our side now?"
"Uh..."
Liu Chang thought about it, but decided to tell the truth.
"In this case, there are now prize sponsorships and small financial sponsorships. It's not a title sponsorship, it's just an ordinary sponsorship. ”
"Can you be specific? This will affect the level of sponsorship on our side. ”
Liu Chang nodded and said.
"The financial sponsorship is 5,000 yuan, and the full prize sponsorship is sponsored. ”
Li Ling nodded after hearing this, thought for a while, and said.
"Okay, I see. That... In this way, I still have to go back and discuss with the leader, and the specific sponsorship amount will be decided later. Well... Well, on the afternoon of the fifteenth, I will tell you the news on the afternoon of the fifteenth at the latest. How?"
"Yes, of course. Then you leave my phone, I..."
"I have your phone. ”
"Have my phone?"
Liu Chang touched his head a little confused, looked at the flyer that Li Ling pulled out of the bag again, and nodded clearly.
The consultation number on the flyer is your own...
"That's okay, Sister Ling, I'll wait for your news. ”
Li Ling stood up and stretched out her hand to Liu Chang again.
"Hopefully we can work together, and I will make some efforts for this cooperation. ”
"Then thank Sister Ling in advance. ”
Liu Chang shook Li Ling's hand gently, sent Li Ling out, and watched Li Ling drive away before he returned to the pet store.
"Brother, what's going on?"
When Lin Yiyi saw Liu Chang coming back, she hurriedly greeted her and asked with some expectation.
Looking at Lin Yiyi's appearance, Liu Chang smiled and said.
"I'm not sure what it is, but judging by what this person means, she seems to be quite interested in our event, and she needs to discuss it with their leaders. Let's see how much money we can pay..."
Lin Yiyi nodded after hearing this and said with a smile.
"I think that person is quite rich, the bag and car are exclusive to local tyrants, and I guess their company should not be bad. This time, there should be a lot of sponsorship, right?"
Liu Chang shrugged his shoulders and said with a smile.
"I hope it would be better if I could have more sponsorship. When the time comes, we will be able to improve the quality of the prizes, by the way... And make some money..."
"Brother, how much do you estimate she can give?"
"How do I know..."
"Can there be 300,000?"
"Uh..."
Liu Chang looked at Lin Yiyi, who looked like a fan of money, tapped her head with his hand, and said speechlessly.
"You're crazy about money! 300,000 yuan, why don't you say 3 million..."
"Hmm... It hurts..."
Lin Yiyi pouted, rubbed her head with her hand, and said unwillingly.
"For a large-scale event, sponsoring 300,000 is not a lot at all..."
"This is a big event... On the day of the race, the door must be locked in order to ensure that the stadium is needed. All the spectators can only watch from outside the fence, you tell me, how many people can there be? Before, Yuanyuan and I were full, and it would be nice to have four or five hundred people. For the activities of four or five hundred people, they give 300,000 yuan? Are they stupid or do they have money and nowhere to spend it..."
"That's not necessarily! Now our popularity here is quite high, and many netizens also know that we are here. I've also seen a lot of pets bought from us, where are they in the forum, and advertise them for us. And those who are reunited with their own dogs are even more grateful to us. In the past ten days, there have been more than a dozen pennants alone... It's not that you don't know. They will also advertise for us, and when the time comes, add a small video, live broadcast or something, and the popularity will definitely not be low. And there's..."
"What else?"
Lin Yiyi smiled and said.
"The one you just said, there is money and nowhere to spend, this thing is very likely. ”
"Uh... How is that possible?"
After hearing this, Lin Yiyi thought about it and said.
"The identity of the person just now must not be the boss. Otherwise, she wouldn't have said that she would go back to discuss it, most likely the marketing manager. Also, we already have a sponsor for a pet breeding base. So if there is no conflict, her company must not be doing this. Then it's only around the pet. Look at the car she drives and the bags she uses, they are all standard for rich people. So, her company must be a big company. In this case, we are local to Haijiao City, and there are no large pet-surrounding businesses. So, this girl decided that she must be the marketing manager of a pet periphery, a big brand agency!
Liu Chang was stunned for a moment after hearing this, and said with some surprise.
"You know this, look at your IQ, you can already be a detective!"
Lin Yiyi raised her chin proudly and continued.
"So, no matter what kind of brand they're representing, that's the case with the agency. Most agencies will have their own fixed channels, whether it's events or promotions. Very few agents use non-fixed channels, as this will make their production-to-investment ratio unstable. Therefore, the person just now, their company is likely to be a company that has just opened. Or they have just acted as an agent for this brand, and there are no fixed promotion channels and cooperative merchants. As soon as you enter the market, you must invest a lot of money to occupy the market and promote the brand. The manufacturer will also give a lot of money to let the agent do this, which is certain. ”
Lin Yiyi paused and continued.
"In fact, the most important point is that the money given by the manufacturer is not spent by their company. The next batch of promotion funds will be reduced, one million in the first month, and then only 500,000 will be spent, then only 500,000 will be given in the second month. Most of the cases are like this, if she hasn't found a good channel now, then it's very likely that there will be a situation where there is money and nowhere to spend. Needless to say 300,000, 500,000 is also possible. ”
After hearing this, Liu Chang looked at Lin Yiyi and asked tentatively.
"Is this really possible?"
"Of course, you only need to know one thing that the promotion fee given by the manufacturer to the agent will be spent by the agent within the specified time. If you can't spend it all, the unlucky one is the agent. Because the brand has just entered the market, the manufacturer will not require the production-investment ratio in the early stage. During this time, the agent's spending is relatively free, and in the early stage of a large amount of investment, find out the right company, suitable agent brand fixed channels. That's the ultimate goal. ”
Liu Chang nodded as if he didn't understand, thought about it and said.
"According to you... It is likely that their company does not have a fixed channel now. Then this promotion is divided into two aspects, network promotion and event promotion. The words of the event... Can I try to recommend Zhang Qiang to them?"