Chapter 12 is about the opening of the exhibition

"Is that really the case? Son, hurry up and start an art exhibition! If you had become famous earlier, our family would have paid off the huge debt sooner. ”

The two listened to their son's talk about opening an art exhibition that they could quickly become famous, and the two of them almost unanimously agreed that their son should open an art exhibition quickly!

"Mom and Dad! Of course I want to have an exhibition. It's just that opening an exhibition is not an easy thing to do! When I talk about the steps to open an exhibition, you can talk about whether I want to open an exhibition or not. ”

As a graduate of the Academy of Fine Arts, Xu Hong knows very well what preparations need to be made for the opening of the exhibition. First of all, you have to go through the procedures to open an exhibition, then you have to find a place to open an exhibition, and then you have to spend money to promote your paintings. Finally, the exhibition will be opened.

Opening an exhibition is quite a complicated process. And it also requires a lot of funds, and if you don't have hundreds of thousands, don't think about opening an art exhibition.

Xu Hong now told his father and mother about some of the funds and methods needed to open an art exhibition. When Xu Hong's parents heard this, their expressions were still happy just now, and they immediately turned cloudy.

"Son, it costs so much money to open an art exhibition! It seems that we still don't have a way to open an exhibition! Our family, just the last time you earned more than 100,000 at the exchange meeting. Even if you put it all in, it's not enough! ”

Xu Qichang listened to what his son said about opening the art exhibition, and he felt a little disappointed.

"Son, didn't you only spend 20,000 yuan last time you held an art exhibition at an exchange meeting! Why do you have to spend so much money to open your own art exhibition? ”

Zheng Chunling thought that the last time her son held an art exhibition at the Tiannan Art Exchange Conference, he didn't use much money, and he also earned more than 100,000 yuan!

"Mom! The last time was an art exchange meeting, of course it was different. First of all, the art exchange meeting is not like a personal exhibition, all the related procedures. The relevant managers who held the exchange meeting have already done a good job.

Individuals don't have to go through any more formalities. Just pay some rent and register at the exchange office. As for the propaganda work, the managers of the people's exchange meeting have already done a good job.

But it's different when you hold a solo exhibition. It's up to you to do it all yourself! Whether it is going through the formalities or the publicity work, it costs money.

Of course, the two are not the same. ”

Xu Hong knew that opening an art exhibition at an art exchange meeting was just borrowing chickens and eggs, and taking advantage of the opportunities given by others.

But it's more troublesome to open your own exhibition. You have to do it yourself. It's the same as if you were hosting a small art exchange on your own.

"Son, why don't you go to some art exchange meetings? Wouldn't it save you money. After listening to her son's words, Zheng Chunling felt that she should still participate in the art exchange meeting instead of holding a personal exhibition.

"Yes! Son, your mother is right! It's all because my father has no ability, and he has run the company across the board, otherwise, hundreds of thousands are nothing, I can hold art exhibitions for you every day! ”

Xu Qichang listened to his son's words and felt a little sorry for his son. Think about how if your company hadn't gone bankrupt, you would still be rich. And my son has a hobby of drawing, how good is that! Isn't it just hundreds of thousands! What is this? For Xu Qichang, who is worth tens of millions, it is not worth mentioning at all.

But right now, he is not a boss worth tens of millions. It's a 'loser' with tens of millions of loans. It's impossible to hold an art exhibition for my son!

Xu Qichang blamed himself a little, feeling that he was sorry for his son. Thinking about all this, it seems that God is playing tricks on him, when he is rich, his son is an idle rich second generation, who knows how to eat, drink and have fun all day long, and does not know what to do at all.

But when he became a 'loser' with huge debts, his son became a very talented little painter.

"Son, it's my parents who are incompetent! Otherwise, you might as well attend some art exchange sessions! Holding a solo exhibition, we can't do anything! ”

Xu Qichang and Zheng Chunling listened to their son's words, so they could only let their son continue to participate in some art exchange meetings.

"Mom and Dad, of course, what you said is also a solution. But the point is that art exchange meetings don't happen every day. Let's take our art exchange meeting in Tiannan City as an example! It is only held once a year.

In this way, I can only participate in the art exchange once a year! It's a bit slow to become famous like this!

In addition, it is impossible to exhibit the works of one painter at an art exchange meeting, and often the works of many painters are exhibited together. In this way, it is naturally extremely difficult to stand out from so many painters.

There is also such an art exchange meeting, although there are many people who look at paintings, but there are not many people who really understand painting. The vast majority of customers are speculators who just want to collect a painting, keep it at home, and wait for it to appreciate in value!

Holding a solo exhibition is different. As long as they come to see paintings, they are generally people who really understand painting, and they appreciate personal exhibitions to see if this rookie has the potential and whether he can become a great painter.

Even those collectors who come to see the exhibition are some masters who really know how to paint. They collect works by no means like some speculators, but just collect some famous works and wait for them to appreciate. Then change hands to make money.

Some really big collectors, they collect works, not only some famous works, but also some rookie works.

Because they know that although the works of famous artists have a great possibility of appreciation, there is not much room for appreciation. Because the amount of money you put into buying masterpieces is also amazing. If you don't have hundreds of thousands, don't want to buy a famous master's work.

But the appreciation space of these works is only between tens of thousands. It is rare to have hundreds of thousands of appreciation.

However, some rookie works, their appreciation space is very large, you may buy a rookie work, only need to spend thousands or tens of thousands of yuan.

If this rookie becomes famous within a few years, the price of his works will skyrocket, and soon rise to hundreds of thousands, or even millions.

It depends on the collector's eye. As long as he has a unique vision, catches a dark horse, and buys a rookie's painting at a very cheap price, he may be able to make a difference of millions in a few years!

Of course, the big collectors will not wait for the rabbit, but just try their luck to see if they can meet the dark horse rookie painters.

If they are optimistic about a rookie painter, they may also deliberately hype it up, so that he will soon become a more famous painter in the circle. That's what most collectors like to do!