Two days later, the owner of the video store on Huaihai Road in Shanghai played mahjong until the early hours of the morning last night, and was still catching up on sleep, and received a call from the store manager in the morning.

Generally speaking, the business of the video store in the morning is not very good, so there are not many things, and the boss thought that it was another door-to-door inspection by industry and commerce or fire department, so he called a stirring spirit and quickly answered the phone. The manager's voice came from there: "Mr. Li, now the bonus of the 'Idol Project' has been sold out, and all the remaining eleven sets in the morning will be sold out." ”

Mr. Li, who hadn't woken up yet, breathed a sigh of relief, not to check, and said, "Then you call first and ask the audio-visual company to send twenty sets." His tone was a little impatient, he was not happy when he lost money yesterday, and he felt that this little thing would disturb his sleep.

The manager said with some grievances: "But twenty sets should not be enough for more than ten guests waiting here, all of whom are designated to be special, and many guests have left their phones, and when they say that the goods are sent to send a text message notification, they will come and get it." I think at least two or three hundred sets are enough! ”

Mr. Li frowned and said, "Two or three hundred sets? Isn't it too much? "There are two or three hundred sets of bonuses, and tens of thousands of funds are in hand, and if you can't sell them, you're a loss.

"Mr. Li, it's only ten o'clock in the morning! A lot of them are specially here to buy bonuses, no matter how many, you get dozens of sets first, and the store doesn't have enough money to buy goods. ”

Mr. Li hung up the phone, feeling a little strange, why did such an expensive special gift suddenly sell so well, and called the special line of the Shanghai Audio and Video Corporation, which was responsible for shipping and delivery, with doubts.

"Hey! My Huaihai Road video store, please send me a hundred sets of "Idol Project" "Coming-of-Age Ceremony" to get a bonus. Cash on delivery. ”

A flat voice came from there, "I'm sorry, now the delivery is out, I have to wait for the afternoon." ”

Mr. Li was helpless, thinking of the extravagant profits, and said: "Then I'll take it myself, there are guests here who are in a hurry." ”

"Then you have to hurry, we don't have a lot of special gifts here, and the 'Shanghe' side won't be able to deliver them until three o'clock in the afternoon. This morning is all about bonuses, all I can say is first-come, first-served! ”

Mr. Li hung up the phone immediately when he returned to "good", put on his clothes and pants and prepared to drive to the Shanghai Audio and Video Company, still thinking in his heart, this "idol plan" is really a ghost, and he comes to this trick every time.

Mr. Li rushed to the Shanghai Audio and Video Company in a hurry, although an acquaintance asked him to take more goods, he hesitated for a moment and only added 100 sets and bought 200 sets. Because the purchase price of the bonus is relatively high, it costs two hundred and forty-five yuan, according to his experience, such an expensive CD, even if it is sold out, it is impossible to sell two or three hundred sets a day, even if it is sold out, it is better to run one more trip to get the goods, and it is better to have more trouble than pressing the goods.

At eleven o'clock, he shipped 200 sets of bonuses back to the store. The sun was already a little sunny in June, but unexpectedly, there were still a lot of people standing in front of the store, seeing him carrying boxes in, and they were all asking, "Is it a bonus of the 'Idol Project'?" ”

Mr. Li nodded in surprise, no wonder the manager kept calling just now, it turned out that so many people were waiting.

After entering the store, he called two more employees to bring in the three remaining boxes in the car, and he looked at the cashier with a smile and began to collect money. Most of them came to buy bonuses.

Mr. Li looked at the situation and felt that he would probably be able to buy it in two days, thinking that he would be able to earn almost 20,000 yuan in two days, and he was also secretly happy in his heart, and the pain of not sleeping enough was reduced a lot, and he took a figure-eight step and went back to the office.

As a result, before two hours, the manager came in again and said, "Mr. Li, the bonus is out of stock again." ”

Mr. Li said in surprise: "Why is it so fast?" ”

The manager said, "I don't know! Now there are dozens of sets, all of which have been deposited by others. The one you just bought was sold out at noon. A lot of people are paying a deposit just now! ”

Mr. Li hurriedly called the Shanghai Audio-visual Corporation, but it was always busy, so he finally got in, and said: "The goods at three o'clock in the afternoon have been ordered." You can call 'Shanghe' directly to ask if there are any more, but I guess there are none. Their inventory is not very sufficient, and they have to take into account the national market, Mr. Li, I want you to take more in the morning, you don't take it"

Seeing that a lot of money could not be made, at this moment, Mr. Li only had regret left in his heart, thinking that no matter what **** came out of the "idol plan" next time, he would have to grab more back.

Mr. Li called 114 to check the phone number of "Shanghe", generally speaking, small video stores rarely call the record company by themselves, and they basically go to the Shanghai Audio and Video Corporation, otherwise a record will not be exhausted if you want to find a company to enter.

Only large chain video stores will directly ask the record company to get the goods, and Mr. Li's store is not a franchise store, so the goods are all purchased by himself in the Shanghai audio and video company.

Mr. Li immediately called the customer service of "Shanghe", after all, he could make a business of one or two hundred thousand yuan a day, and everyone was anxious.

The voice of the customer service of "Shanghe" is still quite sweet, and the attitude of the state-owned Shanghai Audio and Video Corporation is 10,000 times better, "Hello, can I help you?" ”

"I'm from the Huaihai Road video store in Shanghai, I want to enter five hundred, no, I want to enter a thousand sets of idol plan bonuses." For a small video store, pressing more than 200,000 yuan on this set of albums is still a big risk.

Mr. Li waited for the other party's reply with anticipation, thinking that more than 200,000 yuan was not a small business, but the voice from there made him desperate, "I'm sorry, thank you for your attention to our company's album, but at present, our inventory is planned, you can leave a phone number, if we have unplanned inventory, we will notify you as soon as possible." ”

Mr. Li had no choice but to leave the phone, and was very annoyed that he couldn't buy more goods in the morning, even if he bought a hundred more sets.

In fact, for the sudden hit, Shanghe was not mentally prepared, although Cheng Xiaoyu focused on the bonus, but was limited by traditional thinking, everyone still felt that the sales of ordinary albums were king, so the bonus was still produced in 500,000 sets under Cheng Xiaoyu's repeated insistence.

But within two days, there are still forty-five sets left to be ordered by the channel dealers across the country, many of them have been sent yesterday a batch of goods, and the next day immediately after the additional booking, although it is not yet possible to judge the real sales, but the 500,000 inventory in the hand has been sold out within a week, with 500,000 bonuses alone, "Shanghe" has returned more than 100 million funds, and the big sales of this album can already be predicted.

Han Dong answered a few phone calls today, all of which were calls from large channel merchants in various districts and chain video stores in various provinces asking for orders. Han Dong thought of Cheng Xiaoyu's categorical "See you in a week." I am also very impressed, it has not been a week, but it is only the sixth day, and sales have begun to skyrocket, which makes people have to surprise Cheng Xiaoyu's foresight.

Although regular albums are now selling far more than bonuses, in fact, bonuses are already making several times as much money as ordinary albums.

Excluding the cost of MV shooting and CD recording, the production cost of the idol project's bonus is no more than 70 yuan, of which the "idol project" figure model costs 50 yuan, of course, the production is not a real three-D figure, but a cartoon image of the PF model (PF refers to the finished product), the factory production of road goods. Strictly speaking, it can't be called a figure at all, it's just a gimmick to get enough. Besides, Cheng Xiaoyu won't get some figures that can be changed and disassembled.

Therefore, the profit of a set of bonuses is several times that of a regular album, and as the number of sales increases, the cost will become cheaper and cheaper.

Han Dong thought about it, and immediately asked his family to hurry up and buy the company's shares, he understood that as long as Cheng Xiaoyu was there, "Shanghe" would definitely be unstoppable.

After the first week, the singer Zhang Xueyu's new album "Again" sold 1.5 million copies and successfully reached the top. The "Idol Project's" "Rite of Passage" sold only 1.13 million copies, ranking second with a huge disparity, and none of the other albums sold more than 300,000.

But in fact, this is just a difference in quantity, in fact, compared to sales, the "Idol Project" has thrown Zhang Xueyu off more than one street, you must know that among the 1.13 million copies, there are more than 300,000 bonuses, but the sales ratio of the bonuses is only clear to "Shanghe" himself, and other record companies can estimate at most.

The sales data of the first week came out, and the senior management of Xinsuo breathed a sigh of relief, originally they didn't think they could win so easily, but they didn't expect to be so far ahead, at the moment they didn't realize the problem of sales at all, generally speaking, sales volume represents sales, they really didn't think that the "idol plan" bonus could be sold against the sky.

Zhang Tianyong, the president of Xinsuo, who has always been serious, also had a very relaxed expression at the regular weekly meeting, and told a rare joke, and then called all the staff: "Make persistent efforts to create brilliance." For Xinsuo, using the long-famous "God of Song" to fight in the ring with a newcomer like the "Idol Project" is already a backwater, if the results are not as good as the other party, it is really a loss of face.

Fortunately, the result was quite good, which made Xinsuo put down his hanging heart, Zhang Tianyong didn't finish watching all the MVs of the idol plan, this thing that doesn't belong to his research, if you really want to watch it all, you may not be able to laugh so relaxed.

Su Changhe also smiled easily, although the sales volume was not as good as the other party, but the sales volume could be said to explode the other party, although the senior management of Shanghe was accustomed to Cheng Xiaoyu's magic, but he was still shocked when he got the data, the sales of more than 300,000 bonus albums were more than twice the sales of more than 700,000 ordinary albums, the ordinary albums sold more than 40 million, and the bonuses sold more than 100 million.

The bonus is simply a machine for collecting money, and now the factory is producing the bonus non-stop, but there is still a little shortage of supply, and everyone can't help but think of Cheng Xiaoyu who insists on printing more bonuses.

At this time, Cheng Xiaoyu was having dinner with the friends of the Guilty Crown and Xia Shamo's roommates, because the treat he promised last time had not fulfilled his promise.

This time, taking advantage of Su Yuxi and Xu Qinning's absence, she hurriedly asked Xia Shamo and her roommate to come out, which can be regarded as fulfilling a wish.

(To be continued.) )