"I don't understand, why can't I negotiate a business cooperation?"

Facing Zhao Zejun, an expert among experts, Zhou Yuanyuan finally spit out the doubts and puzzles in her heart, "The Internet industry is booming, it is not a new thing, and the future prospects are clear." Pen Fun Pavilion wWw. ｂiquge。 info blog China, there are also many well-known bloggers who rely on self-media to make money, why can't I talk about it?"

Zhao Zejun laughed.

Although the Internet is not a new thing, we media is currently a new thing, and it is difficult to make commercial profits. ”

Zhao Zejun explained: "As for the bloggers on Blogger China, do you think they are all partners you have found? Let me tell you, more than half of them are tripartite cooperation, Blogger China, bloggers and businesses, and some bloggers are even bloggers from Blogger China. There are also some bloggers who are indeed looking for their own business, but most of these people have certain relationships and backgrounds, and some are simply from manufacturers. Really like you, there are still very few people like you, who have no background, no matter, and no money......"

"Okay...... But there's always some, right?" Zhou Yuanyuan said discouragedly.

"There are some. I'm going to say that there is a problem with the cooperative business you are looking for, the target positioning is wrong, although you are using Internet tools, but I have to say, my sister, your thinking is still stuck ten years ago. Zhao Zejun said with a smug face.

Zhou Yuanyuan rolled her eyes: "Why?"

"What is the Internet, it is a big network that connects netizens all over the world, at least all of China, and the wide geographical distribution of users is an important feature of the Internet. What about the companies you are looking for? Basically, they are all local enterprises, the production area is local, the market is local, and the owner of the largest 4S chain store has only expanded its business to several counties around Jianwu City. The main user groups of these companies are people from southern Jiangsu Province and Jianwu City, and you have a small 100,000 followers in your blog, but how many people are there in Jianwu City?" asked Zhao Zejun.

Zhou Yuanyuan was speechless for a while, how could she know the specific number?

But I have to admit that what Zhao Zejun said was reasonable, and a few simple words solved most of her doubts at once.

Therefore, the partners of self-media should be, and must be, merchants across the country, and preferably businesses that sell through the Internet, in order to achieve the greatest publicity effect. ”

Zhao Zejun paused, "Of course, you can't be blamed for this, your current level is still too low, the bosses you know are limited, and the number of domestic enterprises using the Internet industry for marketing is not large, which are all objective reasons." Of course, if you go to talk about business as a beautiful woman, it will inevitably make people think about it, and a beautiful woman who has no backing will often become the object of coveting by bad people......"

Zhou Yuanyuan rolled her eyes violently, "Okay, I admit that you are right, especially the sentence that I am beautiful." So what do I do?"

Zhao Zejun thought for a while and said, "The objective facts are there, and they won't be solved for a while." You are a talk show, the topic is too scattered, and if you want to gather a group of loyal users, you can only rely on the accumulation of time little by little, but before you can accumulate well, you will starve to death first. If you want to be effective in a short time, you must start with the program itself, talk about a type of topic, and be professional. In this way, a group of interested users can be gathered in a short period of time, and it is easier to obtain the right investment. If I were you, maybe I would accept the suggestion of the 4S chain store and turn this show into a column for the popularization of automobile knowledge. ”

"But I don't know anything about cars, not to mention that the price offered by the other party is too low, which is equivalent to completely buying out the show. Zhou Yuanyuan said, "Why don't you give me some negotiation skills?"

"It's late. Zhao Zejun waved his hand and said with a smile: "Didn't I say it, I have a work arrangement for you, or to find you to cooperate." ”

"What job?"

"I want to set up a TV program production company, or simply say, an entertainment company, and face up to entering the film and television entertainment industry!" Zhao Zejun said with full momentum.

Zhou Yuanyuan was drinking water, almost squirted out a mouthful of water, covered her mouth and coughed for a long time before she looked at Zhao Zejun like a ghost, "You're not kidding, are you?"

"Am I joking?" Zhao Zejun asked seriously: "Why can't I enter the entertainment industry, if I don't enter the entertainment industry, how can I hook up with female stars?"

"Come less, be serious. Zhou Yuanyuan wiped her mouth and didn't explain: "You must have no problem in terms of money, now to produce a show, even if it is a large-scale program, the initial investment of 10 million is enough." But the problem is, aren't you busy with real estate now, the Zeye Plaza has not yet been built, and you have to be distracted to enter the entertainment industry, how can you have so much energy? I advise you to do a good job of Zeye Plaza with peace of mind, such a big investment, in case of a little mistake, the gains outweigh the losses. ”

"Film and television entertainment and commercial real estate are not separated, so you don't have to worry too much about this. As for energy, of course I don't have that much, so I'm looking for you. ”

Zhao Zejun said as a matter of course: "I will contribute, you will contribute, I have background connections, you have professional ability, everyone is shining in their respective positions, and social harmony is just around the corner?"

Zhou Yuanyuan hasn't listened to Zhao Zejun's nonsense for a while, has the benefits of, especially from the mouth of a powerful and confident person like Zhao Zejun, which is often the best tranquilizer and reassurance.

"Okay, even if we cooperate, I'll do the specific work, but you still have to take the big idea. ”

Zhou Yuanyuan spread her hands: "After all, my self-media project is not very successful, and it turns out that you are more experienced than me." But how much do you know about the film and television entertainment industry? I know that you have the ability to write songs, but this does not mean that you understand the film and television entertainment industry. There is a huge risk in rushing into an unfamiliar industry, and you can't throw money into the water, right?"

"Of course. Zhao Zejun nodded: "What type of program to do, the style, tone, and even the main content of the program, of course, I decide, you are responsible for implementing my fantasy into a real program." After that, I went to a TV station to co-publish. ”

Zhou Yuanyuan saw that Zhao Zejun was full of confidence, and said curiously: "Have you already thought about what to do?"

Zhao Zejun nodded: "Well, speaking of which, this is still the inspiration you gave me." ”

"Me?" Zhou Yuanyuan was stunned: "When did I inspire you?"

"Do you remember what you did in the first episode?" asked Zhao Zejun.

"Blind date. Mainly from the phenomenon of blind dates, to discuss the social problem of leftover men and women. Zhou Yuanyuan blurted out.

"Hu Shi has a sentence that I like. Zhao Zejun suddenly said,

Zhou Yuanyuan lay on the table, holding her cheeks and looking at him, with a little admiration in her eyes. Zhao Zejun seems to be off topic again, but Zhou Yuanyuan likes to see him go off topic while talking, and then suddenly be able to pull the topic back to the original track, every time Zhao Zejun is like this, she feels very wise.

"Less ideas, more problems. Zhao Zejun said: "Our show is a large-scale marriage and dating reality show, which does not discuss social phenomena and only solves the problem of single men and women." ”

"Huh, do you mean to find a group of people to go on a blind date on the show and do a reality show?" Zhou Yuanyuan pondered.

That's pretty much what it means. Zhao Zejun nodded.

"That's ......" Zhou Yuanyuan thought for a while, "Then you can't invite celebrities, at least not well-known stars, you can only invite ordinary people." Tell me in detail, what is the format of the show and what is the selling point?"

"That's probably it, find a group of women, just 12, 12 months a year, 12 constellations. There are twelve female guests on stage at the same time in each issue, preferably of different types, and then invite about five male guests in each issue, and the male guests will come on stage one by one, through several rounds of links, let the female guests choose, give each female guest a small card or a lamp, and turn off the lights if you don't like it; ”

"One out of 12?"

"Yes, if you want to talk about the selling point, it is the dialogue and attitude of both sides in each round of selection. What does the audience like? The parents are short, pointing fingers, commenting, 12 women and 5 men in each issue, every attitude and every sentence is a selling point, it is all gossip, and because the guests are ordinary people, the selling point generated is more down-to-earth and suitable for the lives of ordinary people. ”

Zhou Yuanyuan's eyes rolled, and she suddenly asked, "Then what if several women end up with a man at the same time?"

"Have you seen Supergirl?" Zhao Zejun waved his hand heavily: "Then PK, is PK exciting enough, is it good to grab a man?" After the audience has a sense of substitution, the plot is reversed, and the selected person suddenly has the right to choose, and the coolness will come." ”

"After a female guest is selected in each issue, a new one will be substituted?" asked Zhou Yuanyuan.

"Yes, to ensure that there are always 12 people on the stage, when selecting female guests, try to choose different personalities and backgrounds. This is also a selling point, and it is easy to appear as a topic queen. Zhao Zejun said: "In addition, before each male guest goes on stage, you can choose a 'heartwarming girl' and not let the female guest know." Leave the suspense, which is also a selling point......"

Zhou Yuanyuan's two faint eyebrows frowned slightly: "Wait...... You make me think about it, it seems like there's something missing......"

Zhao Zejun looked at her, smiled and said nothing.

"By the way, the host is also very important, both parties are non-professionals, and the host needs to have a good ability to control the scene, guide the ability, and even comment ability, or in the words of the post bar, the ability to complain. Zhou Yuanyuan said.

"Smart, I'm ready to use a multi-host system, one with sharp words, one close to life, and one neutral and controlling. One sings and one harmony, there is tension and relaxation. ”

……

……

Speaking of the selling point of the blind date show, Zhao Zejun can talk about it all night.