Chapter 160: I Can't Cooperate with JD.com

In terms of real age, Liu Qiangdong at this time is actually about the same as Zhao Zejun, who has been a human being in two lives combined, and is a few years younger than Lao Zhao. Pen, fun, pavilion www. biquge。 info

However, just as Qiao Xinyun Amway, Liu Qiangdong's first impression was very good, as soon as he opened his mouth and said a few words, people naturally had a sense of trust, and felt that the person in front of him was reliable and very capable.

There was no too much greeting, and after a few words, Liu Qiangdong made it clear to the point, "Mr. Zhao, I came this time, hoping that we can cooperate." ”

Zhao Zejun is no longer a small person who made online novels a few years ago, and he has no nervousness at all in the face of this big man who will be among the top five domestic Internet players in the future.

On the contrary, in front of Zelianke Zhao Zejun at this time, Liu Qiangdong's figure was lower.

Zhao Zejun smiled slightly: "Zelianke welcomes all cooperation. Of course, the premise is that it is beneficial to both parties. Mr. Liu, what do you think?"

"Well, to be specific, it's three points. Liu Qiangdong is more realistic than it seems, and it may be that he inquired about Zhao Zejun's temper clearly, but in short, he didn't go around the circle at all.

"First, I hope to get the investment of Zelianke or yourself. Jingdong is a closed business model integrating warehousing and logistics, and the cost is very huge, even if it gets financing, the money is still not enough. ”

Zhao Zejun couldn't help laughing, the first time he heard an entrepreneur take the initiative to say that he didn't have enough money.

"Of course, JD.com's model is innovative, as long as the strategic layout can be completed, whether it is fixed assets, logistics or network benefits in the future, the return will be very huge. Zhao Zejun helped him say the second half of the sentence, "So when I invest in JD.com, do I get equity, or something else? Mr. Liu, I don't lack a few interest, but as far as I know, JD.com has only completed a round of financing this year, and it will not open new financing in a short time." ”

"Yes, within a year, JD will not refinance. But if we can reach a cooperation, Zelianke's investment will be converted into shares at that valuation in the next round of financing. Liu Qiangdong said.

Zhao Zejun thought about it, if the investment is converted into equity, it is more cost-effective.

The prospect of Jingdong is there, and it will be the top five enterprises in the mainland in the future.

The development of Jingdong before,It is indeed stumbling,Quite a little applauded,Until today,It seems to be starting to take off,But the number of orders processed every day has only exceeded 20,000,That is, the daily orders include the sum of transactions and undeals,More than 20,000 orders。

This data is not easy to judge alone, and you can see the difference by comparing it with Taobao's data.

At present, Taobao's daily order processing volume is at the level of 10 million.

Although the models of the two companies are very different and cannot be measured only by the number of orders, this is a core data, and it can be seen that the current Jingdong and Taobao are still very different.

But after surviving the financial crisis, JD.com has indeed entered a 'take-off period', from 'asking for shares' to 'venture capital seeking JD.com's financing'.

In the last round, it was raised to 20 million US dollars, and in the next round, it was easy to get more than 100 million US dollars.

Now investing in JD.com, in exchange for the next round of financing tickets and funds, is a very cost-effective deal.

"Mr. Liu, the conditions for Zelianke's entry are probably not just investment, right?" said Zhao Zejun.

"Of course, I just said three aspects of cooperation. Zelianke investment is only the first. And the amount of investment, I think, should be at least at the level of 100 million yuan. ”

Although Liu Qiangdong did not show an arrogant look, he seemed extremely confident, which is his own style, and it is also due to the confidence that Jingdong's development over the years has brought him.

In the midst of the financial crisis, he got the first venture capital in the Internet industry, and then developed rapidly, Liu Qiangdong himself knows very well that in the eyes of any investor, Jingdong has enough initiative and is a piece of fragrant bait.

"Hmm. What about other ways of cooperation?" Zhao Zejun asked quietly.

"The second point is publicity. Weibo is currently the largest interactive discussion community in China, Weibo's user base is huge, and it is highly overlapping with online shopping users, if Weibo can exert force, it will be a great help to JD.com. Publicity cooperation is the second cooperation requirement for Zelianke to be able to take a stake in JD.com in the future. ”

After speaking, Liu Qiangdong paused and glanced at Zhao Zejun.

Zhao Zejun was still the same as when they first met, his expression remained the same, and he asked quietly: "What about the third point?"

"Jingdong is preparing to build a logistics center in southern Jiangsu Province, the base is in Jianwu City, radiating the entire southern Jiangsu Province, and I hope to get your personal support from Mr. Zhao. Liu Qiangdong smiled, "In southern Jiangsu Province, there are entrepreneurs who understand the modern Internet economy, and there are entrepreneurs who can eat anywhere, but the two are one, I think, only you!"

"Thanks for the compliment. Zhao Zejun nodded slightly, did not answer immediately, and groaned slightly.

Liu Qiangdong picked up the water cup on the table and drank it gently, leaving time for the other party to think, while observing Zhao Zejun's expression.

Every boss's negotiation style is different. Liu Qiangdong gives people the impression of being kind, down-to-earth and reliable, but his negotiation style is very aggressive.

Since JD.com's establishment, even in the most difficult moments, Liu Qiangdong has never lowered his posture and begged for help from the other party in the most difficult moments of communication with capital and partners.

It is useless to plead, and only the useless will plead. JD.com is a truly valuable project, and the more Liu Qiangdong asks for it, the more it proves his confidence in JD.com.

Liu Qiangdong also fully believes that as one of the top figures on the Internet, Zhao Zejun and Zelianke have a deep enough understanding of JD.com, and they don't need him to talk about JD.com's advantages and characteristics.

So what he has to do is to give the other party the opportunity to invest in JD.com, and then put forward his own requirements one after another.

After a while, Zhao Zejun finally spoke.

"If I understand correctly, what I can get from the cooperation between us is to take a stake in JD.com, and what I need to pay is a large amount of money, publicity, and help to JD.com in southern Jiangsu Province. Zhao Zejun asked.

Liu Qiangdong nodded confidently: "Yes." Three conditions must be met. In the next round of financing, JD.com will take out the shares that match Zelianke's investment. Personally, I think that hundreds of millions of funds are not difficult for the current Zelianke, as far as I know, your previous big game platform is ready to invest at least 500 million, and then after some communication with Tencent, it has been temporarily stopped, so there is no shortage of money.

On the contrary, whether it is Weibo or your personal connections, the ultimate goal is to exchange it for actual benefits or investment. I believe that at present, there will be no better investment destination than JD.com in China. ”

"Mr. Liu, I agree with your idea......"

Zhao Zejun finally laughed, and seemed to be very happy.

This is not the first time Liu Qiangdong has seen the other party's smile after contemplation during the negotiation, according to previous experience, next, he can reach out, or wait for the other party to stretch out his hand, shake hands, and then say: "I hope the cooperation is pleasant." ”

However, the situation today is different from any time before.

Zhao Zejun still smiled, and finished what he just said: "However, I can't agree to any of the three conditions you said." Strictly speaking, I can't work with JD.com. ”