Fang Qiankun smiled and said, "I'll give you a science popularization of what an agent is!" and then turned on the life mentor mode, and said a lot of things. This allowed Wang Yi to know what a broker was.

First of all, the broker must be licensed, just as the lawyer must pass the judicial examination to take the post, the road to the broker must also start from the examination - the broker qualification certificate must be obtained. The agent qualification certification mainly assesses the knowledge of the performing arts, the art world, and the cultural market operation.

What is the main role of an agent? In a word, it is to make money, help artists make money, and then make money by themselves with commissions. Artists and agents are like grasshoppers on a vine, and each other's hope is "he is good and I am good".

After all, the income composition of the agent is mainly divided into the company's fixed salary, performance commission and artist red envelope. Many large companies generally give their agents a monthly salary of about 4,000 yuan, and for more income, the agent has to rely on his artists.

However, artists need to be "trained", and the responsibility of the agent is to teach the artists well and let them create value.

Often before the agent trains the artist, the one who is trained is the agent. Agents who have just entered the Tao have to start from small things bit by bit, including serving tea and water, standing next to them and hugging clothes during performances, and being a nanny and assistant, which is quite embarrassing.

After these are done, they will go to the brokerage level that conforms to the term "agent" - "taking work", helping artists receive notices, performances, advertisements, and verbal battles with the media, and also do psychological massage for artists, shelter from the wind and rain, and eliminate disasters and evacuation.

A successful agent can not only make his artists appear frequently, but also cooperate with big directors, and he is also a frequent guest at top fashion parties. Because when an artist rises to this level, it means that it can bring huge economic benefits.

Expanding the market at any cost is the least duty that a broker should fulfill. But it seems easy, but it's quite hard to do.

In order to firmly control the artist in his own hands, the agent must establish absolute authority in front of the artist. So, how do you establish authority? Brokers and brokerage companies naturally have their means.

Signing quite harsh contracts, such as the contract between Liang Luoshi and the Eagle Emperor, those who saw it wept and those who heard it were sad. It mentions that "Liang Luoshi needs to pay for makeup, transportation, accommodation and training expenses at her own expense; after the record contract is terminated, she must obtain the consent of the Eagle Emperor before she can engage in any music-related work; she only gets 4.5% of the wholesale price of record sales, 2.7% of the wholesale price of video products, 20% of the income from video copyrights, and no song copyright fees".

The most taboo for agents is that artists take private jobs, which belongs to the list of those who will be severely cracked down.

For such a situation, the agents have a unified way of operation, talk to such an artist first, and if he doesn't listen, he will fax a letter informing him of what kind of consequences he may bear if he continues to act willfully.

If the artist still doesn't change his teaching, then I'm sorry, wait for all work to be stopped or hidden.

Agents who seem to be full of sneaky ideas will also encounter a lot of things that make them feel disgusting, and what they are most afraid of is being asked by the media about the artist's scandals and romances. This is the time to test the agent's EQ and IQ!

Almost all agents have the following problem: when it comes to preparing a record for an artist's songs, they often disagree.

The agent wants to go east, and the artist wants to go west. If you can't talk about it, don't talk about it for the time being, and put it aside for a while. At this time, it is often the artist who is in a hurry.

If the artist and the agent have a conflict, they can communicate, even if they can communicate well in the end of a quarrel at the table. It really gets to the point where water and fire are incompatible, and the brokerage company may change brokers.

Such a situation is generally considered by the industry to be a failure of the broker.

The agents of entertainment stars, in order to make their tender new artists frequently appear in various media, their labor intensity is no less than anyone else's, and they can record their work every day.

The agent is also very aggrieved, bringing out an artist who is not famous will suffer the white eyes of the business, bringing a big-name artist will suffer the white eyes of the artist, attending events to maintain the image of the artist will suffer the white eyes of fans and reporters, and being said to be a vampire will suffer the white eyes of people around the world. Anyway, the broker industry just can't escape the fate of white eyes.

Speaking of vampires, I have to mention the world-famous vampire Don King, the guy who forced boxing champion Tyson into Tyson the little cat, which can be called a myth in the history of agents. His reputation is bad enough, but his wealth is enough. His credo is: as long as you make money, what does it matter if you are blind?

There are aces in any industry, and listening to Fang Qiankun's introduction, almost all of the agents who do well are women.

The first is Ms. Fok Wenxi from Hong Kong, and her artists include Xie Tingfeng, Yung Zuer, Twin Girls Group, Liang Luoshi, etc.

Whenever agents in the circle mention her, they respectfully call her "Miss Huo". When these artists first entered the industry, they were a little disdainful of this agent who was close to their age, but she was recognized by the artist with her straightforwardness and courage.

The second is also Ms. Chen Shufen in Hong Kong, and the most famous artists under her are Zhang Guorong, Mei Yanfang, Zhang Xueyou, etc.

Artists affectionately call her "Mrs. Chen", and Zhang Xueyou and Zhang Guorong have benefited from Mrs. Chen's cultivation.

The third is Ms. Wang Jinghua, a domestic celebrity,

Her artists include Chen Daomin, Tong Dawei, Xia Yu, Mei Yao, etc

Wang Jinghua, who was still Chen Daomin's assistant back then, and was even criticized by Chen Daomin to cry, is now the best agent in the mainland.

The fourth is Ms. Chai Zhiping, who has invested in the filming of TV series such as "Meteor Garden", "Scars of Fierce Love", and "Crazy Love Tornado" that generate ratings miracles

She is known as the "mysterious magician" in the Taiwanese art world, and her most proud masterpiece is the concoction of F4.

In fact, initially in the entertainment industry, she only had three months of experience as a screenwriter, but she had the courage to use an outdated model and even a waiter in a barbecue restaurant to star in a youth idol drama.

The above are all legends in the broker world, and they can be called the four golden flowers in the broker world.

After listening to the popular science, Wang Yi was already able to position the agent, and he felt that there was a difference between him and his requirements.

At this time, Fang Qiankun smiled again and said: "Actually, what you want is a star assistant, and your company will give it to you."

With your current fame, if there were no company's starlets, the brokerage company would have pounced like a shark.

With your current state, you should find a good star assistant, and then ask the company for an exclusive agent to handle your acting affairs. ”

Wang Yi suddenly brightened up, and said with a smile: "Brother Fang, thank you! Without your guidance, I would still be blind and touch the elephant!"

Fang Qiankun laughed and said, "I'll give you a piece of advice at the end, it's best for agents and assistants to choose women, who can be older and look ordinary, so that there will be a lot less trouble." ”

The two looked at each other and laughed again.

Wang Yi knows that star assistants are also difficult to find, although most assistants do administrative and logistics work, which is a kind of auxiliary work, behind-the-scenes staff.

However, due to the particularity of the acting profession, the requirements for privacy are higher. A lot of them are looking for relatives. Because of the blood relationship, it will make people feel at ease and feel that they will not be betrayed.

Wang Yi put his own affairs aside, asked Fang Qiankun, and said, "Brother Fang, what do you want to do?" Let's see if I can help you!"