Chapter 969 Easter Movie Package

Eric quickly found a collection of short stories signed by Nancy Collins on Amazon, read the synopsis, and the idea for "Tales of the Night" was obviously derived from one of the novels called "Monster Love". Pen @ fun @ pavilion wWw. biqUgE怂 ļ½‰ļ½Žļ½†ļ½

Before Natasha returned, Eric dialed the girl's cell phone and asked her to stop by the bookstore and buy the book back.

"Eric, is this the book," after another half hour, Natasha handed Eric a book that wasn't too thick, "I searched three bookstores to find it." ā€

Eric glanced at the cover, then nodded: "This is it, have you bought your leather suit, put it on for me first?"

Natasha shook a few handbags in her hand and walked towards the bedroom.

Natasha left, Eric leaned back on the sofa, opened the book and read the only seven or eight pages of "Monster Love", which is another story similar to "Romeo and Juliet", a werewolf and vampire man and woman fall in love, but because the two races are mortal enemies for generations, they can't get together after all under the obstruction of the clan, and finally both die in love.

After reading the novel, Eric was just about to write an email instructing the Firefly copyright department to take down the rights to adapt the novel, when he heard the sound of his leather boots hitting the ground.

Looking up, Natasha Huntsquch, dressed in black leather, walked in with a pair of mountain boots that were also black, the tight-fitting leather outfit outlined the girl's already perfect body curves even more hot, and the simple ponytail and high-top mountain boots on her feet also made her a little more sassy and heroic.

It's just that.

Eric glanced at the black belt in Natasha's hand with some 'trepidation': "What are you doing here?"

Natasha raised the belt in her hand and slapped it twice in the palm of her other hand, and with a cold and arrogant queen on her face, she walked over and pushed Eric to the back of the sofa, straddled him, and then bowed her head.

Feeling a warm little tongue slowly running all the way up his neck, Eric took a sharp breath and said loudly, "Stop!"

Natasha Henschuch stopped, looked up at Eric a few times, and finally laughed, "I thought you'd like this?"

Eric shook his head resolutely: "No, I don't like it at all, if you dare to continue, I'll kick you out." Now, let's remove this ponytail first. ā€

Natasha didn't get off Eric either, grimaced slightly, threw away the belt in her hand, and untied the ponytail with her backhand. After shaking her head a few times, her blonde hair spread out, and a soft aura suddenly offset her neutral temperament just now: "Is this okay?"

"Well, that's good," Eric nodded, taking in the beauty that was close at hand, and said, "That's it, I just called the club restaurant to book a spot, let's go to lunch first, and tell you about the movie." ā€

Natasha had an excited expression on her face, and reached out to put her arms around Eric's neck again: "So, I passed the audition?"

Eric nodded: "As long as you dye your hair, your appearance will be fine, and your acting skills will be passable." Others, as long as you are not afraid of hard work in the future, this movie will be yours. ā€

"Why is it hard, isn't there a lot of fighting, just like "Breaking Bad"?"

"Almost, you're the only heroine, and the action scenes should add up to more than the three of them. So, I need you to get a few months of physical training in advance, too. ā€

"Of course that's fine," Natasha nodded hurriedly and got up again: "Then I'll go change my clothes first." ā€

Eric smiled and grabbed her, "No, just wear this to the restaurant." ā€

"Hehe, don't you like it?"

"I don't like it, and I'm going to let you buy this outfit?"

"That ......"

"Don't let that much why. ā€

"Oh. ā€

After the three-day work began on Monday, the crew returned to Los Angeles that afternoon, followed by scenes at the Los Angeles Disney Theater, also for night shooting, so there was no work during the day on Thursday, and Eric returned to Los Angeles with Natasha Hensquich the next morning.

After a week's work, the crew didn't work overtime this weekend.

Next Monday, March 23, will be the day of the 70th Academy Awards.

Eric had already received an invitation call from the chairman of the film school two months in advance, and this was the 70th birthday of the Oscars, so he was naturally not suitable to continue to be absent this time, so he agreed and agreed to be the guest of honor for the best screenplay.

However, during the filming of "Iron Man", Eric paid the most attention to this year's Easter schedule.

It's late March, and this year's Easter is April 12, and Easter films usually start a week in advance, that is, on April 3.

Firefly, MGM and Fox have entered the final stages of their Easter marketing plan, and now, whether it is a movie theater, a street billboard poster, or a few major TV network advertising breaks, you can frequently see the posters and mixed trailer videos of the three films, "Wedding Singer", "Xenomorph", and "Ace Spy".

The three studios completely bundled the three films together, and for this purpose, the advertising and marketing budget alone invested a full $50 million.

This budget size has even exceeded a blockbuster film with a production cost of more than 100 million yuan, because the usual blockbuster, the total marketing and distribution budget is less than 50 million US dollars. The production cost of the three films combined is only $83 million.

Speaking of which, there was one other film that was expected to be part of this 'Easter Movie Package', and that was Warner Bros.'s City of Angels.

This fantasy romance film starring Nicolas Cage and Meg Ryan has a production cost of $55 million due to the participation of two A-list celebrities, and Warner is also full of confidence that this film will become an Easter hit.

Therefore, when Firefly proposed to bundle publicity, although Warner Bros. management was very interested in cooperating, because "City of Angels" exceeded the other three films by a full order of magnitude in terms of cast and budget, the other party inevitably put forward a series of conditions that favored "City of Angels".

Due to the mountainous interior, Warner's work efficiency was outrageously low.

Eric felt that if these conditions were really negotiated, Easter might have already passed, so he had to give up and play their own games.

In fact, even within the three companies, there are their own concerns about this cooperation. The biggest disagreement is how to divide the $50 million marketing budget this time, some people want to share it evenly, and some people want to share it according to the budget cost.

Naturally, Eric didn't want these differences to affect the cooperation, so he stepped forward and made a tough decision: according to the final North American box office of the three films, the distribution will be based on the final North American box office of the three films, and in the future, the box office will be higher and the box office will be less, so that no one will feel at a loss.

"Wedding Singer", "Xenomorph", and "Ace Big Spy" respectively focus on warm love, sci-fi thriller and vulgar comedy, and also deliberately launched discounted holiday packages.

With $50 million in marketing expenses, fresh gimmicks and overwhelming publicity, the effect is still very obvious.

After survey feedback, most of the potential audience groups have already known about the existence of these three movies. More than 80 percent of the fans surveyed said they might choose one or several of them to watch in the cinema depending on the situation.

In comparison, although Warner's "City of Angels" also invested a $25 million publicity budget, its momentum is far from being comparable to the Firefly system's 'Easter movie package'.

Although the box office appeal of Nicolas Cage and Meg Ryan is strong, on the Firefly system, Mike Myers of "Ace Spy" and Ben Stiller of "The Wedding Singer" are both ace comedians from "Saturday Night Live", and they are household names in the United States. And Aniston, the female No. 1 of "Wedding Singer", has accumulated 200 episodes of "Friends" in the past ten years, and the status of America's No. 1 sweetheart has been unshakable, even the heroine of "Xenomorph" Heather Graham, since her debut in the 80s, she is also a sexy goddess in the hearts of many fans.

Therefore, the combined popularity of these people is not inferior to Cage and Meg Ryan.

Even, in terms of publicity, these people have a far advantage over Cage and Meg Ryan. Just like the TV show promotion, Cage and Meg Ryan can only land on a few popular talk shows according to Warner's arrangement.

But the foursome here are a lot more imaginative, and "Saturday Night Live" definitely can't run, so the four of them take turns to brush it up.

"David Letterman's Late Late Show", "Jay Renault's Talk Show" and the like, with their connections in the TV industry, even if Firefly is not arranged, it is easy to land. Even, the second half of "Friends", which has returned after a winter break, has specially arranged a crossover episode related to these films, with Mike Myers and Ben Stiller and Heather Graham attending as guest guests at the same time.

After careful consideration, "Ace Spy" will be released on April 3, at the same time as Warner's "City of Angels", and "Xenomorph" and "Wedding Singer" are scheduled for April 10, the week of Easter.

Due to the huge publicity offensive, although the three movies are not considered blockbusters, several major theaters in North America are very enthusiastic about the scheduling of these three films.

The opening screen scale of the three films has reached about 3,000, which is already a treatment that can only be obtained by big-budget films. Of course, the reason why I was able to get so many screens is also because Easter can't be considered too popular after all.