Chapter 229: The Birth of QQ and the Establishment of "Cat and Mouse".
In the next period of time, Liu Wei's company is developing step by step, Liu Wei did not do any full-time learning, personally sat in the company, did it himself, and personally controlled the entire frame beauty animation, and the adverse effects caused by the previous toy development division gradually dissipated, and the performance of the entire frame beauty is also gradually picking up. Pen & Fun & Pavilion www.biquge.info
During this period, the overall situation of Frame Beauty has also undergone some changes.
The animation production division "Transformers" is coming to an end, the first season of "Little Blue Elephant Adventure" has also been produced, and the Blue Elephant Food Factory has now been changed to the Blue Elephant Group, and the management is very satisfied and has paid the full amount.
At present, the animation production division is in urgent need of an animation to take over.
Naturally, Liu Wei's side has put the production of "Cat and Mouse" on the agenda.
The script has been sent, and it is time for a meeting to discuss it.
And the comic publishing division has also made some progress, and the comic publishing division, which was delayed for a while, has also begun to be released, and the name has been set before, which is "Anime World".
However, due to the influence of the previous toy development division, the publicity funds were insufficient, and there was no large-scale publicity, resulting in the sales of "Anime World" was not particularly large, and its influence was limited.
However, Liu Wei didn't expect "Animation World" to eat a big fat man, and the first edition became a well-known magazine publication in the country.
However, Liu Wei has made a layout in advance, combining the paper publication with the animation video website of the online business department, and specially opened up a cutting-edge comic area, on the one hand, to advertise the publication of "Animation World", and on the other hand, it can be regarded as an advance layout in the Internet era.
As for the copyright development division, the production of "Transformers" is nearing the end, and during this period, the copyrights that can be sold for "Transformers" have been sold, and the remaining copyrights such as game adaptation rights, film and television adaptation rights, etc., have not been sold.
Therefore, there is nothing to do with the Copyright Development Division.
Of course, this is also related to the fact that Zhang Guoqing is currently the general manager of the toy development division, one person is also the manager of two business divisions, Zhang Guoqing is a little weak, and the current "Transformers" toy sales are hot again.
However, there has been a large-scale emergence of various copyright thefts in the market, and the appearance of Transformers toys.
Of course, most of the Transformers toys produced by copyright theft are of inferior quality, and they are not as well-made by Liu Wei's toy development division, but this has also seriously impacted the performance of the toy development division.
Zhang Guoqing is now focusing almost half of his energy on dealing with the toy struggle for the production of Transformers by stealing copyrights.
At the beginning, Zhang Guoqing was desperate to cut off these people from the source, directly to find the manufacturer, but he found that the situation was too difficult, and then Liu Wei directly supported a move, the toy development division retains the right to use the image of high-end toys, the price of more than 100 yuan belongs to the toy development division, the low-price toy production image use right directly according to the region, the time to package and sell, the high-end market of this fat is kept, the low-end market soup water let the people who buy the right to use the image to fight for it!
In this way, there is a benefit, the toy development division has a monopoly on the entire "Transformers" high-end toy market, and is not afraid of imitation and impersonation.
The authorized manufacturers in the low-end market will definitely spare no effort to desperately expel those manufacturers who have stolen the right to use the image.
Not only that, but Frame Beauty Animation can also charge a licensing fee, so why not?
Zhang Guoqing has become numb to Liu Wei's admiration, in his opinion, Liu Wei is a brain, can operate, and sometimes the ideas that can be thought of casually can solve problems, or open up a new way of wealth, Zhang Guoqing has become accustomed to it.
Of course, it is not only Zhang Guoqing who is accustomed to it, but also everyone in the online business department.
Before, Liu Wei had instructed them to make an instant messaging software, and after discussing with Liu Wei, it didn't take long for QQ similar to Liu Wei's previous life to be born.
Of course, for sure, the name of the artistic image and software naturally also solicited Liu Wei's opinion, perhaps out of nostalgia for the previous life, Liu Wei directly copied the design of the previous Tencent, and designed the artistic image of the software into a white belly black penguin with a red scarf and one eye open and one eye closed.
And the name, Liu Wei didn't change much, and directly copied QQ's name.
Sure enough,QQ this product was launched as soon as it was launched,It was very popular with everyone,At firstQQ was limited to the animation video website produced by Liu Wei,Many people began to recommend it to people around them after they felt that it was easy to use。
QQ is an instant messaging software that has exploded on the Internet.
Communication software has an agglomeration effect, and many people begin to make new friends through this software, especially between acquaintances, and the Internet is connected through QQ.
This can be said to be the world's first instant messaging software, and it immediately occupied the instant messaging software market.
Many Internet manufacturers, seeing the popularity of QQ, naturally also saw the success of QQ, and began to follow the trend of plagiarizing QQ's design.
Many instant messaging apps are starting to catch on with them.
However, with the experience of the previous life, how could Liu Wei, who has grown from a small company to the Tencent empire, surpass the latecomers?
QQ's positioning is youthful vitality.
Liu Wei first learned from the operation experience of QQ in the previous life, designed several cute or cool color avatars, and even designed the avatars in the format of animated pictures to attract the love of young people on the Internet; and then designed the QQ pet as a small thing to improve the stickiness of users; As for the members, red, orange, yellow, green, blue, purple diamonds naturally have to have!
A set of combination punches down, and those who followed the trend and copied were unable to form an army, and they cried and called their mothers.
Of course, the measures are definitely not only these, such as the modification of what friend information, QQ signatures and other things, little by little added to the QQ software, so that people are extremely intimate when using QQ.
These measures have led to the growth of QQ users, and almost at that time, as long as they were online, everyone had a QQ number.
One of the most common questions asked by people who chat on various forums is, "What's your QQ number?"
However, the number of users cannot be eaten, although the number of QQ users is extremely impressive, but now QQ is still not profitable, not only can not make a profit, but also continue to pay money to this system!
Just the server stores user data, which costs tens of thousands of yuan every day, and the investment is increasing.
In the last life, Tencent's boss Ma Huateng sold a lot of Tencent's shares to IDG and Hong Kong Pacific Century Digital for this reason.
Liu Wei knows how powerful QQ's big killer is, and now it can support QQ's operating costs, naturally, the equity must be firmly in his own hands, and he must not sell it!
With the expansion of QQ's influence, Liu Wei had to split the entire online business division into two business groups, one is the QQ operation business group, and the other is the website operation business group.
These two groups, one is specifically responsible for the operation of QQ, and the other is dedicated to the operation of the current video website.
QQ operation business group Liu Wei named Lei Kejun to be personally responsible, and in the other video website business group, Lei Kejun recommended a classmate who has been doing it here in frame beauty animation.
Of course, about the online business department, Liu Wei's side of the night is just a description of Lei Kejun through the impression of using QQ in the previous life, as for the details and other things, all of them are Lei Kejun listened to Liu Wei's explanation and description, and organized personnel to program and test.
And Liu Wei has shifted the focus of his work to the production of the new animation "Cat and Mouse", which is ready to be established.
In Liu Wei's mind, "Cat and Mouse" is the greatest animation, and there is no one.
Liu Wei doesn't know how many times he has watched it, but every time he can make Liu Wei laugh, the exquisite music, the exquisite pictures, all make Liu Wei's heart full of doubts, how did the creators of "Cat and Mouse" think of it at that time, why is every episode so good-looking?
And after Liu Wei sent the script down, everyone read it, and everyone in the entire animation production division was excited, and they all said that they wanted to participate in the production of this animation, and even many original paintings patted their chests and would rather act as a lower-level animation master and were willing to participate in the production of this animation.
Liu Wei is naturally happy, the more the production staff participates, the better the effect will be if everyone brainstorms.
Of course, it is also a good time, taking advantage of the fact that the two works of "Transformers" and "Little Blue Elephant Adventure" are nearing the end, Liu Wei is ready to have a meeting to discuss the production of this animation and how it should be carried out.
In Liu Wei's mind, this animation should be created with the strength of everyone in the animation division, and naturally everyone should participate.
At this time, there are nearly 300 people in the animation production division of Frame Beauty.
So many people stopped work today and came to the company's large conference room for a workshop on the launch of the "Cat and Mouse" project.
Everyone had excitement on their faces, they knew that this animation must be a masterpiece, and everyone was eager to participate in this animation, after all, there are not many opportunities to leave a name in history.
Liu Wei entered the big conference room, and saw everyone holding the script one by one and discussing something with others excitedly.
Liu Wei can vaguely hear everyone's discussion about what we are going to discuss today, about the establishment and production of "Cat and Mouse".
Liu Wei nodded slightly, this atmosphere is very good, as long as this atmosphere is maintained, future animation production will definitely not be wrong.