Chapter 93: Sky-high endorsement and naming

By the time the two of them arrived at the underground parking lot of Huayi headquarters, it was already around two o'clock in the afternoon.

After arriving at the destination, Wang Jun was woken up, looking at Yingbao who was still sleeping in his arms, Wang Jun smiled and kissed Yingbao secretly, and then woke her up!

After getting out of the car, Wang Jun took Yingbao and came to Wang Xue's office, and as soon as he entered the door, Wang Jun saw that the sofa and coffee table were full of takeaways.

Wang Jun looked at the full food on the coffee table, and couldn't help but say to Wang Xue: "Haha, my mother is really thoughtful, Yingbao and I have been on the plane for a few hours, and we are almost starving!"

After Wang Xue raised her head and glanced at her son, she continued to bow her head and review the documents, obviously not wanting to deal with the poor-mouthed Wang Jun.

Wang Jun didn't care, five or six hours had passed since breakfast in the morning, and he and Yingbao were indeed very hungry, so they pulled Yingbao and sat on the sofa and began to solve the takeout.

Half an hour later, seeing that Wang Jun and Zhao Liying had finished eating, Wang Xue asked the secretary to come in and clean up before sitting opposite Wang Jun and the two.

Wang Xue looked at her son and teased: "How does it feel to win the best newcomer in Golden Horse." ”

Wang Jun pouted: "I don't feel anything, it's almost the same as winning the best actor!"

Wang Xue was speechless: "Just your acting skills!"

Wang Jun touched his nose when he heard this, indicating that he didn't want to speak!

Wang Xue smiled and comforted: "Okay, don't be discouraged, Mommy specially contacted Director Chen Kexin to prepare the movie works for you, I am still very optimistic, although your acting skills are not very sufficient, but the movie works are very good, next year you will sharpen your acting skills for a year, and when the time comes, with Huayi's ability, you still have a little hope for the Golden Rooster Award in 13 years." ”

Hearing the words of the cheap mother, Wang Jun's face looked better, but it seems that he will have to think more about his acting skills when he is free in the future, otherwise it will be a shame to be ridiculed like this all the time!

looked at his son Wang Xue in front of him and said with a smile: "Good news for you, "Youth Forever" has been edited, and HN Satellite TV has confirmed that it will be broadcast every Sunday starting next week." ”

After a pause, Wang Xue said: "The naming fee of the show has also been completed, and it was taken down by OPPO mobile phones at a record-breaking price of 50 million yuan, which means that we have recovered the cost by relying on the naming fee alone, and we have made a small profit of 10 million." And during the broadcast, we can also get three layers of advertising revenue from HN Satellite TV, which is pure profit!"

Wang Jun couldn't help but be slightly stunned when he heard this: "The person who sells mobile phones is really rich!"

The title fee of "Youth Forever" is 50 million, don't think it is less, you must know that the title fee for the first season of "Where Are You Going, Dad", which will be popular next year, is only nearly 40 million, but the second and third seasons in the later period rose to 300 million and 500 million respectively, as for the running man and the good voice that were popular all over the country in the previous life, it also rose wildly after 14 or 15 years.

Therefore, the title fee of 50 million for "Youth Forever" is indeed a record-breaking existence in the current variety show.

That is to say, the youth program group has gathered the hottest traffic figures at the moment, Wang Jun, Zhao Liying, Yang Mi, and OPPO mobile phones are facing young people, so they can win such a record-breaking price.

Of course, it costs a lot to gather Wang Jun's three-person program team, Wang Jun alone spent 10 million, Yang Mi 5 million, Zhao Liying 3 million, plus Xie Na's 7 million, Da Tiantian's 2 million and 500,000 in the hot bar, plus the production cost of the show, all the costs add up to about 40 million.

You must know that "My Girlhood" starring Wang Jun and Zhao Liying, and "Jinling Thirteen Hairpins" starring Zhang Yimou, are the Chinese box office champions for 11 years, slashing 700 million yuan across the country, and the Asian box office is also more than 900 million.

And Wang Xue and Huayi made nearly 300 million yuan with this film, but the cost of "My Girlhood" plus publicity and distribution is only 30 million, so the production cost of 40 million in 11 years is really not a small amount!

looked at his son Wang Xue in a daze, and the corners of his mouth curled slightly: "And OPPO is very optimistic about your cooperation with Zhao Liying again, and plans to insert advertisements in the upcoming "Shanshan is Coming", and ensure that the number of shots on their mobile phones will be used for us to shoot." ”

Wang Jun couldn't help but complain when he heard this: "OPPO is really good! But the advertisement can't be too much, I don't want my work to become a TV series in the advertisement." ”

Wang Xue rolled her eyes at her son and said coquettishly: "Do these mothers still need you to teach? Don't worry, it won't be too much." ”

After speaking, Wang Xue said proudly: "By the way, don't you have a lot of formal wear in the play, Mommy contacted Versace and Armani by virtue of her relationship." In the end, Armani won the sponsorship of the TV series for 1 million euros, and they are very optimistic about your future development and plan to find you to become the brand ambassador for the whole Greater China region, and I have already helped you take it. ”

Looking at Wang Xue, who was triumphant and came to praise my expression, Wang Jun said speechlessly: "Mom, didn't I say that I don't want to endorse, why do you want to take it!"

Wang Xue lowered her face when she heard this, and said with hatred that iron is not steel: "You stinky boy, Armani is a world-renowned brand, and it is highly well-known, why don't people take it when they send you money." And although their endorsement fee of 1.5 million euros is nothing in Europe, it is 15 million a year when converted into RMB. ”

Looking at his mother's dangerous eyes, Wang Jun had to compromise, anyway, it was just a spoken, and it didn't take much time, and what Wang Xue said made sense, there was no need to push it out if someone sent money.

After seeing her son's consent, Wang Xue continued: "By the way, I also gave you and Zhao Liying an endorsement contract from OPPO, originally they planned to package the two of you for 15 million per year, but thanks to the previous Armani endorsement, OPPO mobile phone only had to sign the two of you at a price of 20 million yuan per year." ”

Hearing that his mother took another endorsement, Wang Jun was too lazy to complain, anyway, there are more lice, it doesn't matter!

However, Wang Jun couldn't help but be proud when he heard that it was OPPO again: "Mom, this OPPO is buying titles and sponsoring TV series, and now they are spending money to ask me to endorse, but they are really optimistic about me!"

Wang Xue saw his son's narcissistic appearance, but he didn't refute it at a glance, Wang Jun was originally the hottest traffic figure in the current Chinese entertainment industry.

And he has just won the Golden Horse Best Newcomer Award, and has become a leader of the younger generation. and has constant scandals with Zhao Liying and Yang Mi, the two hottest little flowers, regardless of popularity or topicality, it is definitely the current NO.1.

And backed by Huayi, a Chinese entertainment giant, the future will definitely be bright, if it weren't for Wang Xue's picky eye, Wang Jun is estimated to have at least dozens of endorsements on his back now.