Chapter 170: The Bottom Line
"Yes, Robert, that's why I'm inviting you today, isn't it?" Since the other party spoke first, Eric also cheerfully picked up the topic.
Robert Shay smiled dryly, hiding the embarrassment in his expression, in this secret confrontation, it was clear that he had decided to admit defeat, but he had to go around again, and when Eric said this, he once again had the illusion of being inferior.
After taking a sip of bitter coffee to stabilize his mood, Robert spoke: "Okay, Eric, I'm actually quite interested in the cooperation between our two sides, can you tell me about your conditions first?"
"You know, Robert, what I value is the distribution channel of the new line, so I plan to wholly acquire the new line, the initial opening price is $150 million, of course, this price can also be negotiated, and, after the completion of the acquisition, I can also give you the position of the CEO of Firefly after the completion of the integration, you are only fifty years old, you will not want to retire, right?"
"I've been a boss for more than 20 years, and I've been reduced to a working boy all of a sudden, and even the CEO isn't very attractive," Robert Shea smiled and spread his hands, and continued: "Maybe we can merge, just like MGM-United, the new line has distribution channels, Firefly has excellent movie content, if we merge, maybe in the next few years, Hollywood will have another movie giant called Firefly-New Line, what do you say?"
"Then how do you think the equity should be distributed after the merger?" Eric heard Robert Shay's words, and smiled in his heart, Firefly-New Line, it's quite interesting, but Fireflies are Fireflies, he doesn't plan to drag a small tail behind, the label of New Line will definitely be retained, but it can only be used as a subsidiary of Firefly.
Hearing this question, Robert Shay glanced at Eric, picked up the coffee cup and groaned, in fact, he had already started thinking about this question when he received Eric's invitation to dinner, Firefly has only been established for more than half a year, the distribution capacity is zero, and the accumulation of the film library is negligible, and it is not worth a few dollars, but the reality is that the profitability of Firefly is too terrifying.
Even if it doesn't count Firefly's works, it can not be counted in it, but a movie has a profit of more than 100 million US dollars, if the local box office is 200 million, and the overseas box office is also 200 million, Firefly can get at least 80 million US dollars at the box office, not to mention, Robert Shea also learned that Eric will cooperate with Fox in two movies next, and also produce three films, including Eric himself, Tom Hanks joined, and it will definitely not be a loss, and the other three films are said to be low-cost investments of no more than 10 million US dollars, with Eric's fame, he will definitely make a small profit, so all these statistics, if Firefly simply calculates the box office profit this year, it may be worth the combined box office profit of at least two film giants, reaching a staggering $400 million.
And the market value of a company is about ten times the company's annual profit, such as the Big Six, if the year is good, the annual profit is about 200 million US dollars, and its market value is generally 2 billion US dollars, as for the market value of Colombia that is now soaring, it is completely blown up, before the news of Sony's acquisition was revealed, Colombia's market value was also 2 billion drags. As for the new line, of the six films released last year, only one achieved a profit of more than $10 million, and the other films added up to only a few million profits, plus the peripheral sharing such as videotapes, the profit of the new line last year was about 30 million US dollars, that is, in this way, the market value of the new line was about $300 million.
Of course, such calculations only give a general impression to the layman.
In fact, the market value of a company must not be calculated in this way, the new line achieved a profit of 30 million US dollars last year, that is because of the good year, the second and third parts only have a box office of more than 20 million, and after dividing the cost, those two basically did not make any money. Therefore, in the information obtained by Eric, the formal financial audit company only valued the new line at 150 million US dollars, and also counted the assets of the new line, such as the film library, series of film copyrights and distribution channels, which is very unstable, and Dìng's annual profit is only a small reference.
But Firefly is a lot of trouble, Eric only spent less than $10 million on renting office space and buying instruments and equipment, plus half of the rights and a few other movie rights, you can say it's worth $100 million, or you can say it's worth $1 billion.
So, when Eric asked Robert how much he planned to get in the merged company, Robert couldn't answer for a while, even though he had been thinking about it for several days.
After thinking for a full five minutes, Robert picked up the coffee cup with his left hand and brought it to his lips, while his right hand propped himself up on the table, and stretched out three fingers visibly unconfidently.
"Three percent?" asked Eric, leaning forward slightly, curious.
Poof――
Robert Shay couldn't hold back his squirt of coffee, but luckily he didn't squirt all the way on the table and on the opposite side of Eric, but some of the water splashed on the chest of Aniston's dress because of the direction of his head.
The little girl, who was already a little absent-minded, didn't expect this to happen at all, and didn't even have time to dodge, until she felt her chest slightly wet, she exclaimed and grabbed a napkin to wipe the water stains on her chest, and at the same time glared at Eric dissatisfied, she didn't understand what was going on, she only knew that Eric said 'three percent' or something, and then her skirt suffered.
The service in the restaurant is still very good, and seeing the situation here, a waiter hurriedly delivered tissues and helped clean the table and floor at the same time.
The waiter packed up Yiqiē and quietly retreated not far away.
"I'm sorry," Robert Shay apologized to Aniston as he wiped his mouth and chest with a napkin, and then turned to Eric with a strong expression of displeasure, "Eric, is the company I've worked so hard to run for twenty years worth only three percent of your shares?
"Okay, I see, you mean...... 30%?" Eric confirmed.
Robert Shea nodded: "Over the years, I have accumulated some net worth, so I am not inclined to cash acquisition, I hope that the two companies can merge, and I want to take 30% of the shares, this is my bottom line." ”