In the conference room, their eyes were staring at Mr. Wu. Pen "Fun" Pavilion www.biquge.info

If you start a war with Zeyue, if you don't fight, a dozen will inevitably be a shock to the industry, a battle of life and death!

"Old Wu, think about it carefully. One of the founders frowned and said: "Although we have a small friction with Zeyue now, in general, the well water does not interfere with the river water, and everyone develops independently." Rashly provoking disputes, not to mention whether we are Zeyue's opponents, will inevitably disrupt the normal development plan of the starting point. ”

"The well water does not violate the river water?" Mr. Wu said lightly: "Everyone, next to the couch, let others sleep peacefully? Do you think that Zhao Zejun is the kind of entrepreneur who does not want to make progress when he has some achievements, keeps his old book in the merit book, and is willing to share the market with the starting point? Or do you think that the current online novel market is large enough to accommodate the starting point and Zeyue to live together without having to compete with each other to make a profit?"

A few people present, you look at me, I look at you, all subconsciously shook their heads.

They know very well that Zhao Zejun is not the kind of entrepreneur who is willing to keep to success, because they are not, from the very beginning, they have only one goal: to dominate the world!

Judging from Zhao Zejun's series of actions, his offensive is stronger than the starting point.

As for the second question, the current market for online novels is indeed too small, a small puddle that can't accommodate two crocodiles that have grown into behemoths.

"In fact, everyone knows one thing that the war between Zeyue and the starting point is inevitable, and in the end, either he eats us, or we abolish Zeyue, there can be no third possibility. It's just that we've been reluctant to face it. ”

After speaking, he said with a wry smile: "After all, Ze Yue's edge is too strong, especially after killing Huanjian, we subconsciously don't want to fight Ze Yue head-on." ”

"What Lao Wu said makes sense. Just because we bury our heads as ostriches doesn't mean we can really live in peace. Another entrepreneur nodded.

"But now that the war starts, we are not fully prepared. ”

Mr. Wu spoke very slowly, but his attitude was very firm: "Yes, the time is indeed ripe, and the preparation is not sufficient." But on the other hand, we are not fully prepared, is Zeyue ready? Zhao Zejun does the sticker, once the sticker project finds a good profit point, and begins to feed Zeyue, the starting point will completely lose the ability to compete with Zeyue. He has now driven us to a dead end, rather than waiting for the time to be slaughtered, it is better to take advantage of Zeyue's current shortage of funds, the starting point is abundant, and fight hard!"

"Lao Wu, what do you mean, or a price war?" several entrepreneurs were shocked.

A year ago, the tragic scene of the triwizard competition and price war in online novels was still fresh in the memory of everyone present.

In the future development plan of the starting point, there has always been a preparatory plan, which is specially prepared to be used in the situation of adversity and weakness.

The preparatory plan is very simple, two words: buyout.

No matter how many readers the novel has, how much it can actually be sold, whether it can be published or adapted, the website will give a fixed price, a few yuan per thousand words, and buy out all the copyrights of the novel and all future earnings at one time.

There are pros and cons to this trick.

When the website is in the competition, when it is at a disadvantage, the buyout can attract a large number of low-level and middle-level, or even a small number of high-level writers, as long as there are enough writers, they are not afraid of the lack of readers.

With the implementation of the buyout policy, the website can change from being passively beaten to actively expanding its territory, expanding its territory, and even creating a prosperous scene in a short period of time.

Of course, there are also significant drawbacks.

Obviously, a buyout costs money and buyouts are risky.

The editor was blindsided, and the website spent money to buy out a garbage book that didn't make money at all;

Premium risk. For example, an author, who used to write books in Zeyue, could have an income of about 20 yuan per thousand words, and if he wants to buy him out and let him change jobs, the price given is obviously more than 20, or even a significant premium. This is tantamount to betting on the potential of a writer, if he can write better and better in the future, the website can make money, on the contrary, he always maintains the current level, and even regresses, then the website will lose money.

"I've thought about it, the editing level of the starting point is not much worse than Zeyue. Ze Yue has done that writer's lecture hall, and our editors can also do it well. But at the level of high-end experts, except for one Zhao Zejun, Zeyue has no other people who particularly understand novels, Rizhao, he is more of a management and marketing ability of online novels. ”

Mr. Wu continued to analyze: "And our starting point, everyone here, including me, has a better understanding of online novels than Zhao Zejun. If in the buyout, a few of us personally go into battle to check the selection of books, we can minimize the possibility of losing money. ”

"That's also a loss of money. The old Luo frowned and said: "Regarding the buyout, we have already reached a conclusion when we discussed it before, only a very small studio has the possibility of making money, once the starting point is achieved, Zeyue This scale, the buyout is more to attract people and create momentum, and it is inevitable to collect a large number of people to collect books to achieve the effect, no matter how carefully selected, it must lose money in the end." If we buy out at such a loss, can it deal a fundamental blow to Zeyue?"

"Lao Luo's question talks about the key points. ”

Mr. Wu's eyes swept over everyone's faces in the conference room, and he slowly spoke: "Once we implement the buyout, Zeyue will be financially tight in a short period of time, so there are only two options. ”

"Which two?"

"First, ignore it, or only invest a small amount of money to counter the buyout, and continue to use financial and material resources on the Tieba project. So the result is that in a short period of time, a large number of authors have been gathered at the starting point, and everyone should pay attention to the fact that these authors are not the 'poison pills' that Huanjian ate at the beginning, but powerful writers who have the ability to write money-making novels. These people are the middle and lower layers of the pyramid of online novel writers, but they are also the cornerstone. With these people and their readers, the starting point will be in a short period of time, catching up with Zeyue. ”

"Then when the Zeyue Tieba project starts to make a profit, and in turn feeds back Zeyue, isn't the two sides going to have a tug-of-war?" someone asked.

"Yes, but when will it be profitable, it's hard to say, the most optimistic estimate, even if it is sold or financed, I'm afraid it will take half a year to a year of development. If we don't do anything during this time, then after the post bar is profitable, we will be even more powerless to compete with Zeyue. Take this opportunity to strengthen the starting point, even if the post bar is profitable in the future, we will not be too passive, sit and wait for the slaughter, and have enough confidence to compete with the starting point. ”

After speaking, Mr. Wu snorted and said with a smile: "It is even possible to drive Zhao Zejun out of the online novel world before the post bar makes a profit." He makes money from the post bar, and it has nothing to do with us, as long as he doesn't come to mix with online novels. ”

"The second situation is that Ze Yue turned around to save the online novel and temporarily reduced his investment in the post bar?" asked Lao Luo.

"Yes, then there will be a price war, a tug-of-war. Lao Luo, you also said just now, Zhao Zejun has already heated up the post bar, if the investment is recovered at this time, the previous investment is tantamount to a waste, at least temporarily, it is by no means a small amount of money, it is a big blow to Zeyue. ”

Speaking a little dry, Mr. Wu picked up the teacup and drank a few big sips before continuing: "I hope Zeyue chooses the second situation and turns around to save it." As you know, our financial resources, and Zeyue's financial resources, should be at the same level, and if you want to fight with the starting point, Zeyue must do its best. Once they reinvest their funds back into the online novel market, and at the same time ensure the most basic operation of Tieba, the funds will inevitably be tight, and we will have a chance to gain the upper hand in this battle!"

After speaking, he waved his hand in conclusion: "Zhao Zejun is a genius, but it's a pity that he is too aggressive." If the foundation is not stable, they want to fight on multiple fronts. Listening to Xuanwei, there were illegal posts in the post bar, and he was named by the Jianwu City Internet Police, Zhao Zejun recently recruited part-time administrators on a large scale at the University of Science and Technology to delete posts, and the pressure from several aspects was together, and he couldn't resist it even if he had three heads and six arms. ”