Hearing Liu Yingying's words, Lin Feng fell into deep thought.

Indeed, it was Lin Feng's decision to keep the "Ding Dong Net" under pressure and not let it occupy the market. In Lin Feng's view, "Dingdang" is far from being able to go public and experience the storm of the financial market. At present, the main operating income of "Dingdang Network" is concentrated in three places: Dingdang Mall, signed a good contract with major merchants by Xindingdang Network, responsible for national direct sales on Xindingdang Network, which can bring about profits to "Dingdang Network" every year, but because Xindingdang Network "wants to contract its after-sales service, although you can find manufacturers to reimburse the related costs of maintenance, but the annual rent, water and electricity, labor expenses are about 40,000 yuan. Its profit is only left, leading tiles

The second is the business of "unlimited express", but at present, its operation can maintain the balance of payments, and its main expenditure is mainly on the national direct sales of "dingdang network", which accounts for half of the business volume of "unlimited express", and because it is to help itself transport, there is no income. And now facing a huge funding gap for global expansion.

The third is advertising revenue. The huge advertising revenue brought about by the strong popularity of "Ding Dong Dang" was 1o billion yuan last year.

This is the main revenue of "Dingdang" at present. After deducting the relevant operating costs, not counting the massive funds required for the expansion of "Infinite Express", the net profit is about 700 million yuan a year. Of course, in addition to these superficial incomes, "Dingdang" also has hidden income. That's the huge cash reserves that come with huge "C2C" deals. At present, the daily transaction volume of "Dingdang" has already exceeded 1 billion yuan, deducting the merchant's delivery period of 3-5 days, the buyer's waiting, and the bank transfer waiting for 2-7 days.

Tens of billions of yuan in "Dingdang.com." Although it had to be transferred to the seller's bank account in the old days, these 1o days were enough to do a lot with the 10 billion yuan. Even if it is deposited in the bank to eat interest, the interest of this old day is terrible. What's more, it can also be used for investment.

Therefore, the employees who have a little understanding of the situation of "Dingdang Network" all think that "Dingdang Network" should be listed, so haode performance is not listed, that is weishenme! Therefore, there are many discussions within "Dingdang Network", and there are all kinds of rumors. And not only employees are talking, but many management are also talking, even if Liu Yingying is pressing, it is useless. These people didn't dare to say anything in front of Liu Yingying, but they said everything behind their backs.

Forced by the strange situation within the company, Liu Yingying knew that it was useless to continue to pressurize, so she had no choice but to propose to Lin Feng to go public. Once listed, these rumors will be dismantled.

"Yingying, what do you think?" Lin Feng asked.

"At present, "Dingdang.com is not mature enough, and although it will get a lot of money from going public, it is also easy to attract the attention of the outside world." Moreover, the exhibition of unlimited express, the slightest carelessness will affect the operation of the entire company, and after the listing, once there is a problem, it is not as easy to deal with as before the listing. Liu Yingying analyzed.

Everything must be reported to the China Securities Regulatory Commission, and many things will be constrained, unlike now, everything is decided by a few core leaders of the company, and there is no need to worry about anyone or anything.

Lin Feng nodded.

"In this way, you have a meeting to announce it, just say wait for unlimited express, and after the operation is normal, then it will be listed. That way the stock price will be higher, and those employees who own the shares will earn more. Lin Feng commanded.

At present, Lin Feng owns 8o% of the shares, Liu Yingying holds 1o%, Wang Juntao holds Mi, and the remaining nephews have been rewarded to the senior management of other companies over the years. On the eve of the company's listing, it will definitely give its employees a certain amount of shares, of course, this proportion will not be much, but it will definitely let all employees get a little bit of the company's listing and make a small profit. This is usually a little bit of a way for major companies to win people's hearts when they go public.

"Infinite Express, the current need for funds is extremely huge, if you inject capital, I'm afraid there will be a lot of rumors. Liu Yingying said worriedly.

At present, one of the company's main rumors is that Lin Feng suppressed the company's listing in order to restrict the company's financial difficulties and personally inject capital to acquire the shares scattered in the hands of the company's various management. This rumor is currently the most ferocious, and it has caused panic in people's hearts. And if the management of a company is panicked, then the company is difficult to do. Fortunately, Liu Yingying, as a senior management of the company, is also holding 1o% of the shares under strong pressure, otherwise the company would have been in chaos a long time ago.

"Don't worry. I'm not going to make a personal injection this time. Lin Feng also knew that this evasion of the rumors circulating in the company must be intentionally stirring up, and the purpose was to force the company to go public. At this time, Lin Feng went to explain, I am afraid that the effect would not be good. And it is unrealistic to try to find out the people who spread rumors. It's too difficult to find out who the source is, and even if they do, what if they are fired, rumors have already spread, and maybe it will lead to a collective resignation of management.

"Dingdang Network" is currently the largest in China, but there are

There are a lot of companies that are coveting it. If the management resigns en masse, many e-commerce companies in the Ken room go to high-tech recruitment, it will be a blow to "Dingdang.com". So, this one must be handled with caution.

"Like Mu Youyou, employees are assigned to raise internal shares, 1o yuan per share, the lower limit is 1oo shares, and the upper limit is 1o shares!" Lin Feng commanded.

Liu Yingying's eyes lit up. Distributing internal shares is the best way to solve the current rumors and funding gaps within the company. Once the internal shares are raised, with the current scale of tens of thousands of employees under the "Dingdang Network", the raised funds may immediately exceed one billion yuan, which is enough to cope with the short-term funding gap of "unlimited express". And it also makes it clear to everyone that the company is about to go public. Enough to quell all rumors.

"It works. That's how I did it. Tsk, tsk, no loss is shijie rich, any idea is enough to solve the company's dilemma. Liu Yingying finished solving the important matter in her mind and began to joke.

"Hehe, look at what you said, we came through hardships together, and I haven't forgotten this affection. By the way, regarding, jingle network, exhibition, I also have a proposal to buy one by one," Lin Feng said.

Liu Yingying chewed a few times slightly, and realized a lot of prospects for exhibition.

"Yes, group buying! Now when buying things, everyone still buys them piecemeal, so the price is limited by the amount of purchases, and it is difficult to suppress it. If you buy in groups, you can reduce the price to the greatest extent, which is a good thing for consumers and merchants. Therefore, you can set up a special group buying network, which is linked to Dingdang.com, under which consumers start by themselves, and our company and merchants contact each other, once the number of group purchases reaches a certain share, you can make group purchases at low prices. This is definitely an emerging mode of promotion to promote consumption. Lin Feng said with a smile.

Liu Yingying nodded, and the whole person was excited by Lin Feng's sudden idea.

"In addition to that, I think we can buy hotels, restaurants, and all other consumer goods in groups. All the things that many people need on this shijie, we can buy in groups. Liu Yingying said excitedly.

"Not bad. However, if this is the case, the management must keep up to avoid disputes between consumers and merchants. This kind of dispute, any of them, is very hurtful. As a middleman, our company's attitude at critical moments must also be dealt with. You have to remember that our food and clothing parents are not these merchants, although they give us low prices to make money, they are not our food and clothing parents. Our food and clothing parents are these consumers. They spend money on low-priced goods that we import directly through the factory, which makes our company profitable. We must defend their rights! Remember, competition is everywhere and we must not let up. Lin Feng admonished.

"I know, Lin Feng, don't worry, I'll pay attention to this. Liu Yingying nodded, but she didn't pay too much attention to this. Although it is a buyer's market at present, due to the cheapness of online shopping, consumers mostly pay more attention to affordable prices, so it is those merchants who really have the initiative. And because "Dingdang" has made e-commerce bigger, many companies want to get a piece of the pie. All things considered, the attitude of the merchant is more important. Otherwise, if they sell to other e-commerce platforms at a low price, instead of "Dingdang...", then the current advantages of "Dingdang" will be swept away.

Consumers are a very fickle group, and they will naturally look for whichever side is cheaper.

Cheap is the last word! Of course, Liu Yingying did not tell Lin Feng about this. After all, what Lin Feng said was not wrong, but for the time being, it was slightly more important to be a business. What's more, at present, consumers are still a vulnerable group, and businesses are a strong group. Dingdang is not afraid to defend the rights of consumers and a business, but it is troublesome to go against hundreds or thousands of merchants. Domestic, not foreign, many things are mysterious. Of course, Liu Yingying would not say these words to Lin Feng. Lin Feng is busy enough, and these are all the things that the president should be responsible for, so don't bother Lin Feng.

After chatting for a few words, the two hung up the phone

"Hey, Shuqi, how is it, how is your studies now?.. Lin Feng asked with concern.

"Ah, Brother Xiaofeng, hehe, you haven't called me for a long time, I miss you so much. If it weren't for the fear of affecting your work, and I wanted to surprise you, I would have called you a long time ago. Qi's surprised voice came through the phone.

Lin Feng's mind naturally came to the girl next door with a green face and a shy answer.

"By the way, Brother Xiaofeng, I will graduate in half a year, hehe, you have to take me in then! *** Qi said with a grin.

Lin Feng haha smiled. It's strange if a high-achieving student who graduated from Harvard can't find a job.

"Don't worry, I've already prepared a position for you. Just wait for you to graduate! By the way, "Wal-Mart, you should figure out the logistics system, this is the key. Lin Feng said with a smile. The position he prepared for *** Qi is the president of Infinite Express!