Chapter 427: The Way Out of Literature

Zheng Zhefan saw that Li Zelin really wanted to let himself say a few words, he thought about it for a while, and then said with a smile: "Okay, then I'll just say a few nonsense, if there is something that is not in place, everyone will ignore it directly, after all, I don't know much about traditional literature." ”

"Zhefan, with your ingenuity, I think you must give a good suggestion. Li Zelin said.

"Chairman Li, don't expect too much, otherwise I will be under too much pressure, so I'll start talking. Zheng Zhefan said with a smile.

"Hmm! Let's get started. Li Zelin nodded, "Everyone applauds, welcome Zheng Zhefan." ”

"Wow!"

This time, the applause was much warmer than just now.

Everyone is much more eager than just now.

After all, it is an indisputable fact that pure literature is now sluggish. If nothing else, let's just talk about the publishing positions of traditional writers, and the traditional newspapers and periodicals have been dying in batches.

Even if they are still alive, most of them are barely surviving on financial support.

It's getting harder and harder for writers to earn money by writing. Many traditional writers are living in poverty and even have livelihood problems.

Because, even a handful of writers who are supported by the writers' association can only get a little dead salary, and if they want to make a lot of money, they still have to rely on their works, but now, publishing is not good, so don't you want your own life?

Way out!

This is really important.

The current literary world is confused, and almost everyone is looking for a way.

Therefore, if Zheng Zhefan can really give everyone some guidance, it is also very popular.

Zheng Zhefan cleared his throat, looked around at all the people around him with a smile, and said: "Actually, I don't have any good ideas for everyone, I can only just talk nonsense, if it is a little useful to everyone, it is the best, if everyone thinks it is useless, it is good to laugh and put it away." ”

"The first question I want to say is: In such a difficult situation, we should no longer put up a serious literary and elegant shelf, or look to the readers, what kind of literary works the readers need, what kind of literary works we produce, is this not good? Of course, when I say writing according to the needs of readers, I don't mean that I blindly accommodate readers, but I know the minds of readers and understand the purpose of readers consuming literary works, they are not here to listen to your preaching, most of them just want to have a pastime, want to relieve boredom, pass the time, divert the unsatisfactory real life, that's all!"

"If we can't have a good attitude when writing, or I am the master, I am high, I am here to inspire the people's wisdom, etc., then I can guarantee that such works will definitely not be too popular!"

"In this era, it is still popular, a well-written story with twists and turns, and then mixed with your own private goods in the narrative, whether it is your own thoughts or philosophy, you can be sandwiched in, readers will not be dissatisfied with this, on the contrary, they will think that you are very clever!"

If you still can't understand what I'm talking about, why do they have success by looking at the great writers who have become famous and successful? They have one thing in common, that is, they can all tell a good story, and they make readers want to stop through their twists and turns and beautiful and wonderful narrative language! Why is Yu Hua's so popular? It is entirely because of his superb storytelling skills, and he firmly grasps the hearts of readers with stories and the fate of characters, so Yu Hua's books are almost a big sell, and they have a high influence and popularity at home and abroad!"

"The above is my first piece of advice: tell the story well, tell the story well, then basically a book will be successful. If the story is not well told, then I'm sorry, it's basically impossible for your work to be popular with readers. ”

Hearing this, everyone looked at each other.

Many writers are also aware of this problem: if they can't tell a good story, they can only package their works in the so-called avant-garde, stream of consciousness, or something.

But the reader doesn't admit it.

The first question that Zheng Zhefan talked about really got to the root.

"Smack, smack, smack!"

Li Zelin took the lead in applauding.

The people at his table also began to applaud enthusiastically.

"Wow!"

Everyone in the hall began to nod and applaud, and they were whispering.

"That's a very good story!"

"yes, to the point. ”

"It's so hard to tell a good story. ”

"Well, it seems that I really need to learn the popular way of storytelling. ”

Zheng Zhefan quietly waited for the noise in the hall to subside.

He smiled and continued: "In the past, many people exalted literature infinitely, and the status of writers was infinitely lofty. So much so that many authors regard it as a vulgar thing to operate their works to maximize profits. I think it's time for this to change. Writers, in almost all countries and regions in the world, are just a profession that is no different from any other profession, and the purpose of writing is also to make a living and make a living, and there is no shame in making money by writing! Why should there be a psychological burden when writing about what can make money? I think that if I write pure literature, and then I write about the Internet, I think this kind of thinking is very ridiculous. ”

"At present, the works of the major online literary websites are hardly works with serious themes, they are all overhead and crossing, systems and so on, in a word, they are all adult fairy tales, and there are almost no realistic works, why can't our literary organizations at all levels and large literary journals build a large-scale online literary website that is close to pure literature, and then operate with a business model? As long as the works on the website are well written and the stories are well told, I believe that a large number of readers will also be gathered to support them. ”

"It's a great pity that I haven't seen such a literary website or app come out so far!"

"Our publishing houses, large literary periodicals, and literary organizations at all levels are still clinging to the inadequacy, clinging to the shrinking channels of pure literary publishing and publishing, and refusing to make a little bit of innovation!"

"If this continues, what will be the result, do you know?"

Zheng Zhefan looked around.

There was silence in all directions, no one responded, and everyone was waiting for Zheng Zhefan to tell.

Zheng Zhefan smiled, shrugged his shoulders and said: "There are two results: first, the publishing channels of our traditional writers will become narrower and tighter, and maybe one day, we will suddenly find that we have no publishing channels to dispose of our own works!"...