Today, I don't know how many people scolded the "Chinese Youth" magazine for not having discipline, but it has a role in promoting sales.

At half past six in the afternoon, when it was almost dark, the distribution department of the magazine came to the editor-in-chief's office to wait for the news, and all five editors-in-chief were present.

After a busy day, it depends on the final sales, which is related to the welfare of each employee.

A staff member pushed the door open and handed over a form.

"Editor-in-chief, this is our company's own estimate of the approximate sales volume, an increase of about 5% over the same period......

Several editors-in-chief frowned, Zhong Li took the form and glanced at it, but smiled: "Good results, the first day of national sales of 1.25 million copies, in this way, according to this ratio, it is estimated that it can reach more than 3 million copies a week." ”

Sales are highest on the first day and decrease every day after that.

Editor-in-chief Wei said: "It sounds similar to the 2.8 million copies in the last issue, but the improvement is not obvious. ”

He is very confident in Shen Zhe's serialization, and according to his psychological expectations, it should be more than that.

Zhong Li said with a smile: "Old Wei, you still don't know much about readers, and what the most lacking thing for Chinese citizens now is not money but recreation. Cultural pastime is one of them, but you can't expect readers to have a journalist's nose and smell something good right away. ”

"It's good to be able to increase it by 10%, have you had it in the last two years?"

"This requires publicity, but our funds are not as rich as "Young People", this time we rely on word of mouth!"

Several editors-in-chief have somewhat understood that this is only the first day of release, and the improvement effect already shows the problem.

Sure enough, the next day's estimated performance showed a 9% increase......

In the past week, the whole country of China has basically been covered, and the sales volume has increased by 21%......

Next Monday, the official statistics of the Federation of Literary and Art Circles also came out, and the total sales of this issue of "Chinese Youth" were 3.5 million copies! The gap between the average sales of "Young People" and "Young People" of 4.2 million copies was shortened by nearly half.

The magazine was jubilant and excited to devote itself to the next issue.

But at the same time, a public opinion also broke out.

……

When the female editor came over again, Shen Zhe had already started school for several days.

Not surprisingly, he and Lin Yuhan all entered the key class, and the head teacher was the male teacher who invigilated the exam.

Shen Zhe heard the head teacher introduce himself on the podium, Italy's famous luxury brand, and Versace's name almost made him laugh out loud.

I sat down against the wall and finished reading the new work of a six-star author in Huaxia, just after school.

Su Wei, who was at the gate of the school, looked at a pair of young boys and girls who came over, and her eyes were very envious, the best age and the best person.

Lin Yuhan asked Shen Zhe in a low voice, "That's your editor?"

"Well, don't worry, it's a child. Shen Zhe said casually, raised his feet and walked over.

Lin Yuhan bit his lip, his little face flushed, and he glared at Shen Zhe's back fiercely.

"Sister Su, what's the matter this time?"

Su Wei retracted her gaze, her face a little excited: "There is indeed something wrong with the magazine and I need to communicate with you." ”

Things deviated a little as expected.

In just over a week, the sales of "Huaxia Youth" almost completely surpassed that of "Young People", which was previously ranked first, and the number of the second issue showed that there was still an increase of about 5%, indicating that there are many new readers who have joined, and the power of word-of-mouth.

On Wednesday, a female editor-in-chief walked into Zhongli's office with a look of joy that could not be concealed.

However, what she said made Zhongli, who was busy reviewing the propaganda plan, frown.

"Editor-in-Chief Zhong, the editors below me can't hold on!"

Zhongli was puzzled, "The editor who reviewed the manuscript?"

The female editor-in-chief shook her head: "No, they are okay, they are those colleagues who deal with readers' feedback, especially Xiao Huang who answers the phone." ”

These few mornings, the security department will send several large boxes of letters from readers to the editorial office, which is still the size of a desktop computer. The young editors looked at each other and had to smile wryly, and in the past, there were also letters and calls from readers every day, all of which were sporadic.

Fortunately, Xiao Huang, the editor who answered the reader's call, already had a cramp in his right hand and his eyes were glazed.

"Here are a few of the readers' comments, along with the protest letter......"

"Protest against what?" Zhongli was stunned.

When I took it over, I understood that it has always been the author who has been urged by the editor, and this time it is the reader who urges the magazine.

Putting his hand aside, Zhongli smiled, "This is a good thing. ”

"A good thing?" the female editor-in-chief smiled bitterly, pointed to the outside and said: "The editor-in-chief will go out and take a look, just now the security department sent someone over to ask what should be done......

Zhongli walked to the entrance of the editorial department suspiciously and looked towards the gate.

There was a push and shoving, and three guards, sweating profusely, stood side by side to prevent the crowd from rushing into the magazine courtyard.

Distinguish carefully, and it is clear that there are memorists and students in the crowd......

The people in the editorial department also put down their work and watched the excitement through the glass window.

"What's going on?"

Su Wei, who was not far away, spread her hands and said, "Obviously, the reporter wants to interview, and others come to urge the draft." ”

Zhongli was stunned, scratched his eyebrows and thought carefully for a while, and gave orders: "Lao Wei is here, and Su Wei is the editor...... The others went on to work, and I'll take care of that. ”

The editor-in-chief's room sat down, and Zhong Li asked with his head: "Old Wei, now that you start designing, typesetting and printing, how long do you estimate it will take for the book to be published?"

Editor-in-chief Wei was stunned and said: "The whole book is published? This is only the second issue of the serialization, what should I do if the serialization is published?"

"I can't care so much, the reader is the most important!" Zhong Li said: "At the beginning, we seemed to think badly, Xiao Shen's book is not suitable for serialization, so it will be published immediately, and the serialization will continue." ”

Su Wei was stunned and said: "The whole book is published, who still watches the serialization?"

Zhongli glanced at her, it didn't mean anything, but he said: "There was no Xiao Shen's article before, no matter how low it is, it won't be lower than then, right?"

"Old Wei?"

Editor-in-Chief Wei lowered his head and counted for a while, and said: "To be the fastest speed, work overtime and start printing tomorrow afternoon, the first edition ......"

"A million copies!" Zhongli said.

Editor-in-Chief Wei shook his hand and smiled bitterly: "Editor-in-chief, can we not be so messy?"

When books are printed, they become toilet paper if they can't be sold, and it's too hard to wipe the buttocks, and it can't be recycled with ink handwriting, and the cost is too high.

"Once something goes wrong, our small publishing house will have to capsize immediately!"

Zhongli shook his head and said, "Just do as I say, if something happens, I, the editor-in-chief, will be responsible, and the sales of the magazine can also reflect the sales of books in a certain way." Those at the door are just readers near our unit, do you calculate how many there will be in the country?"

Editor-in-Chief Wei shrugged, helpless, he didn't like this kind of thing that greatly changed the established plan.

But since he said that he was not convinced by his boss, he had to do it.

But he was also a little excited in his heart, because "Huaxia Youth" is a youth magazine, and he is a little out of tune in his fifties, and he is arranged by Zhongli in the position of editor-in-chief, but he is in charge of the company's publishing house.

In this magazine, it is a Qingshui Yamen, although the channel is on the express train of the magazine, the problem is also very big, and there are no books to come out.

Opposing Zhongli's rash advance is also a sign of the magazine's deep affection.

"Lao Wei, do as I say, you objected to me when I put on makeup for the magazine, and you saw it. ”

To the veteran of the magazine, Zhongli said one more thing.

Su Wei suddenly said: "I am the editor in charge, and I am responsible for the author, do you want to inform Xiao Shen?"

Zhongli remembered the scene of meeting the young man that time, and said slowly: "That's what called you here, but I guess it'......"