Chapter 224: Gimmick

"Well, then since the principal thinks it's necessary, I'll cooperate. Pen % fun % Pavilion www.biquge.info," Zheng Zhefan said.

So, then, it was decided, and the next morning, a public donation ceremony of Zheng Zhefan's painting "Taiqing Bull Riding" was held in the multi-functional conference room of the school.

After eating and drinking, everyone dispersed because there was still important work to be done in the afternoon.

Let's say that Yu Shide returned to school, but his mood was still in a state of excitement.

He was immediately assigned the task of preparing for the next day's donation ceremony.

After the assignment was completed, Yu Shide held a meeting with several key deputies.

The main purpose of this meeting is to determine the tone of external publicity: Zheng Zhefan's donation this time is worth a donation?

In other words: to clarify the value of "Taiqing Bull Riding Picture".

If the value of this painting is clear, the amount of donations the school will receive this time can also be determined.

In this meeting, several deputies were divided into different opinions.

Zhang Tingting, assistant to the deputy, said: "President, I think that the painting of "Taiqing Bull Riding Picture" is of great significance, and if its value can reach at least 40 million now, then in the long run, I think it will be at least more than 100 million! Let's calculate it according to the donation of 100 million received, and our Yuzhou University can also be in the limelight this time." ”

Zhang Tingting: This is trying to enlarge the satellite.

Receiving a donation of 100 million alumni at a time is a rare thing in domestic universities, and only the top universities have happened.

Now, an ordinary focus of Yuzhou University has also received 100 million alumni donations at a time, which is indeed something to be proud of.

However, Zhang Tingting's words were immediately severely refuted by Yan Youran, the second vice principal of the deputy: "What are you kidding? Directly calculated according to the receipt of a donation of 100 million, what if the ensuing Jiashide auction only auctioned a small amount of money? Wouldn't we immediately become a laughing stock? Assistant Zhang, we must not be so happy about this matter!"

Besides, Zheng Zhefan donated this painting to the school, and we determined the value of this painting to be 100 million, and then confirmed with Jiashide: If it is not 100 million, then it will be considered a failed auction, and our school will continue to keep this painting until a collector is willing to buy it for 100 million, so that it will solve the problem? I still don't believe that a messy abstract painting by many Western artists can sell for hundreds of millions of Chinese coins, while our national treasure-level Chinese paintings are not even worth 100 million!"

Zhang Tingting was also really angry and refuted.

"Don't argue, Principal Yan, I think what Assistant Zhang said is very reasonable. If we look at Van Gogh's paintings, they are often tens of millions of dollars a piece, and art is priceless, and we believe that "Taiqing Riding a Bull" is a national treasure-level work of art, and we will invite a few famous artists to echo it and set a 100 million Chinese coins for this painting, I think it is still possible! At the donation ceremony tomorrow, we will only say that we will accept the donation of Zheng Zhefan's classic painting "Taiqing Riding a Bull" worth more than 100 million yuan.

Yu Shide said with a smile at this time.

In this way, under the clap of Yu Shide, Zheng Zhefan's "Taiqing Bull Riding Picture" was determined by the school to be an artistic masterpiece worth 100 million yuan.

The next morning, the press conference was held.

Because it was in a hurry, in fact, the media present were only a few in the city, as well as two or three reporters from national media.

However, at the press conference, when the school announced that it would accept the donation of the art treasures of "Taiqing Bull Riding Picture" worth more than 100 million yuan from Zheng Zhefan, a student of the school, the reporters at the scene were taken aback.

"Excuse me, which appraisal agency gave this appraisal price of 100 million yuan?" a reporter asked.

Yu Shide replied with a smile: "This price is determined by us according to the value estimate given by Jiashide Auction House. ”

"However, if it were not for the final auction result of the auction, such a price determination would generally not have any authority, don't you think that the price of 100 million is a bit exaggerated?"

Yu Shide explained: "This price can be said to be quite fair, it is the world's famous Taiqing Mountain's world's first cliff mural "Taiqing Bull Riding Map" of the author of the only copy version, you look at the artistic level of this painting, it is absolutely epoch-making, it is unique, self-contained, 100 million can only be said to be underestimated, and the view that the price is exaggerated is biased. ”

"So, what if this painting doesn't sell for 100 million at the Jiashide auction?" the reporter asked again.

"The reserve price of this painting at the Jiashide auction will be 100 million Chinese coins! If no one raises the card, then even if the auction is successful, this painting will be preserved by our school as a treasure of the town. Yu Shide said calmly.

Zheng Zhefan was listening to Yu Shide's eloquent talk, quite confident, and he rubbed his nose.

He knew that it was not too likely that his "Taiqing Bull Riding Picture" would be sold for 100 million in this Jiashide autumn auction.

After all, he is still a newcomer to the art market, and for newcomers, the art market is still quite demanding, and it takes a long way to reach the price of a top artist.

Like Van Gogh in the West, the reason why every painting can be sold at a new high, often tens of millions or even hundreds of millions of dollars, is because collectors in the Western world have identified Van Gogh's works as the top collections, and the market recognizes it, which is the most important thing!

Principal Yu Shide thinks too highly of himself this time.

However, since the school has released the wind and believes that "Taiqing Bull Riding Picture" is worth at least hundreds of millions, he has no choice but to help them and strive to make this painting sell at a price of more than 100 million yuan.

Originally, it was an ordinary donation conference, but because the school was too high-profile and the price of the gifts received was too high, it unexpectedly became popular.

That night, the provincial station broadcast the news.

The anchor of the provincial station raised a strong question about Yuzhou University's determination that "Taiqing Bull Riding Picture" is worth at least 100 million yuan: An ordinary gift painting was marked with a price tag of 100 million yuan by the school, what purpose does the school want to achieve? Does it want to hype itself? Or do you want to make a big success and increase the amount of alumni donations?