Soon after.

There is news from CCTV that many CCTV employees who are about to get off work or have already left work and take the elevator downstairs have heard a sudden rumor!

The naming rights of "The Voice" have been sold!

Sold an astronomical sum of 100 million!

The first reaction of everyone after hearing this is not to believe it, the second reaction is still not to believe, and the third reaction is ...... Definitely not convinced!

"I'm cǎo!"

"Is "The Voice" going against the sky?"

"Zhang Ye's signboard is worth 100 million, I don't believe it if I am killed!"

"Yes, Zhang Ye is awesome, I admit it, if you want to say that he brought in a 40 million title sponsor, I can reluctantly accept it, after all, such a big-name star must have a certain appeal, but 100 million? Are you teasing us? Anyone with a little common sense knows that it is impossible, right? A talent singing show, in today's market atmosphere, can have 30 million is the highest-grade large-scale zuò big title fee, you 100 million?

"It must be fake!"

"Yes, eighty percent of them are rumors!"

"Hehe, how can it be so high. ”

"Do you really believe it? It's definitely a lie, and I don't know who spread it, this is too big! CCTV has never had a variety show with more than 80 million naming fees, and there are no more than 80 million naming fees, let alone your 100 million naming fees!"

"Not only CCTV, but the entire domestic TV station seems to have never heard of a naming fee of more than 100 million, right? If the naming fee is over 100 million, plus other special advertising fees, then you have to go for 150 million? I know that it is not so high when I think about it with my feet! This is beyond the carrying capacity of the industry! A title of 100 million, do you think you are a Spring Festival Gala? The Spring Festival Gala does not sell naming rights!"

The "Voice" column group over there.

Fu Sihong, who hadn't been in the office area all afternoon, was blown back!

Also bombed out were Jiang Yuan and several small persons in charge of CCTV and people from relevant departments, all of whom killed the "Voice" column group together.

In the office area, Zhang Ye was talking.

He said: "Hurry up and get the contract ready, I'll use it in the evening." ”

A female editor said excitedly: "Understand Mr. Zhang!"

Zhang Ye also said: "Then find someone from the relevant department to help me prepare four contracts for mentors and guests, don't write the name and price first, I want an empty contract, according to the conventional standard." ”

A male editor said, "I'll find someone to do it right away." ”

At this time, the team had already entered the office area.

"Xiao Zhang!" Jiang Yuan came up and said, "What's your situation?"

Zhang Ye smiled: "Mr. Jiang is here?"

Fu Sihong immediately said: "The sponsorship has been pulled?"

Zhang Ye snorted, "Ran down." ”

Jiang Yuan said: "It's very good to sell, but I heard that your naming rights were sold for 100 million? Who released the news? If it is to achieve the purpose of propaganda and hype, you can release the news to the media and the public, what is the use of this kind of fake news in CCTV?"

Fu Sihong asked, "How much did it sell?"

Zhang Yele said: "It's a hundred million!"

Fu Sihong: "......"

Jiang Yuan glared, "How much are you talking to me?"

Haqiqi said for Zhang Ye: "Mr. Jiang, it's really 100 million, just now the person in charge of the company responsible for talking about the naming right of advertising of Brain Gold Group has called us to communicate about the signing, and their advertising person in charge said that they can sign the contract tonight, and the money will be called in batches, and even said that some of the advertisements that have been put on the market by their Brain Gold can also be hung up with the signboard of our "The Voice" and warmed up in advance, and these do not charge us additional advertising costs, which are all included in the scope of cooperation between our two sides!"

Zhang Zuo and the other employees were also excited, if it weren't for that phone call, they would probably be drumming in their hearts now, and they didn't believe it like Jiang Yuan Fu Sihong!

Brain gold?

The company endorsed by Zhang Ye?

A health care product group that became a hit with Zhang Ye's advertisement??

Jiang Yuan took a long breath, looked at Zhang Ye incredulously, and said, "Is 100 million real?

Zhang Ye smiled: "Of course it's not hype, it's a real 100 million!"

Fu Sihong was shocked!

Jiang Yuan also gave a thumbs up, "Good! good!"

Zhang Ye said: "I have endorsed Mr. Wu's company, and I have cooperated for a long time, and the conversation is still relatively smooth, and Mr. Wu is also very face-saving." ”

Where is this a matter of giving face!

This is too face-saving!

One of your Zhang Ye's names is worth 100 million!?

Jiang Yuan and others couldn't imagine that their eyes had changed when they looked at Zhang Ye again, some people made TV shows, the audience applauded, and professionals applauded, but the show didn't make any money at all in the end, and the applauded ones were just applauded, and none of them paid for it, and the naming fee was generally at the level of one or two hundred million, but some people, the audience did not applaud, and the industry insiders were not optimistic, but on the contrary, people just went there to stop, that is, as soon as the name was lit up, countless investments could be brought in, and the show had already made a lot of money before it started- Zhang Ye obviously belongs to the latter!

Jiang Yuan and many leaders of CCTV have been tossed by Zhang Ye for two days, and they have not received a single piece of good news, but today, at this moment, they have finally received a great piece of good news, and they have finally regained their trust in Zhang Ye, and once again realized the value of Zhang Ye's signboard! What if the audience is not applauded? What is wrong with the industry not being optimistic? The 100 million naming fee has been taken down! Someone has already paid for their program!

Zhang Ye said in a timely manner: "Mr. Jiang, you promised us before, and we can use the naming fee as much as we want." ”

Jiang Yuan looked at him seriously, "You want to vote for a 100 million program?"

Zhang Ye nodded, "Yes, plus the 20 million given by the station, a total of 120 million, I will use it as a production fee to make the show a talent show that has no one before or since!"

Everyone listened to it, and they were all a little chilled!

Especially Fu Sihong, I tremble when I hear this number!

Is this a TV program? Do you spend so much money? Even if it is a TV series, even if it is the most money-burning movie, the investment of 120 million is still a big production, and it is also the standard of a Chinese New Year blockbuster! It may still be 3D! If you use the funds of a 3D blockbuster to make a TV show, how extravagant it must be! How much money it must burn! How much loser it must be? Can you return to your capital?

Jiang Yuan is actually a little hesitant, such an astronomical amount of money, if they take down a CCTV set, this year's performance will definitely soar, but when he thinks that he really said it, he can't get it back, and he also knows that Zhang Ye's temper is not a good master to get along with, he is more stubborn, if he doesn't agree to him, Jiang Yuan is really afraid that Zhang Ye will pick on him, in that case, the naming fee of 100 million yuan will definitely be wasted, without Zhang Ye's signboard, Brain Gold will definitely not invest money.

So gritting his teeth for a moment, Jiang Yuan still said: "Okay, it's all at your disposal!"

Zhang Ye also smiled, "Okay." ”

Jiang Yuan cheered up everyone in the column group: "There are rumors in the afternoon, saying that the station is going to disband the "Voice" column group, I also just heard the news, it is nonsense at all, I have asked people to find out who is spreading rumors, you can relax, follow Lao Fu and Xiao Zhang to do a good job in this show, the station fully supports you!"

Zhang Ye went on as soon as he saw the pole, "Then Mr. Jiang, you can send me some more people, with an investment of more than 100 million, more than 20 of us will definitely not be enough." ”

Jiang Yuan was speechless, he was just calming the army just now, how could he still ask for people, "How much do you want?"

"We CCTV has its own music team, and I don't want much, just borrow seven or eight people, so we can save the effort of inviting the band, and the bands outside still don't have their own people to rest assured. Zhang Ye opened his mouth, afraid that Jiang Yuan would not agree, and said: "If it doesn't work, can the station allocate another 18 million money to us? The 20 million you gave before is really not much, if you give more, I can make the show better." ”

No way!

Do you still want money?

It's 120 million, isn't enough for you to make?

Jiang Yuan was startled, and immediately said, "I'll raise all the money for you! ”

Zhang Ye said regretfully: "It's okay." ”

Jiang Yuan didn't dare to say more, and hurriedly took people away, he was afraid that Zhang Ye would have to peel off his skin if he stayed any longer.

However, as soon as Jiang Yuan and the others left, these people also took the news out, and the internal CCTV employees who were still laughing at the rumors of 100 million naming rights of "The Voice" heard the exact news in the next moment - the naming fee of "The Voice" really signed a sky-high price of 100 million!

Startled!

Astound!

Everywhere!

Everyone on CCTV was dumbfounded!

"Oh my God!"

"It's not a rumor!"

"It's true! It's really a hundred million!"

"How did Zhang Ye do it?"

"This show hasn't been made yet, and there is not a single guest lineup, so someone really dares to invest 100 million to come in? This is three or four times the naming fee of other talent shows!"

"Crazy! These people are crazy!"

"It's so rebellious!"

"This title Fei Liang blinded me!"

"Teacher Chen Ye's newly raised so-called 'sky-high' naming fee is actually less than half of the naming fee of Zhang Ye's new program? This is too much difference! This is not a difference of one and a half stars! The naming fee of a TV program, a difference of 10 million is a grade short! Chen Ye's program is six or seven grades worse than Zhang Ye's!?"

……

That same evening.

The news has leaked!

It may also be that under the deliberate publicity of Zhang Ye's team, the news that Brain Gold Group signed an exclusive naming fee of 100 million yuan with CCTV for a set of "The Voice of the Republic" suddenly broke out!

The media was stunned!

TV station peers were stunned!

Industry insiders were stunned!

The populace was stunned too!

100 million!

Is Zhang Ye's name really worth so much money!?