Since the end of 2010, as a new social tool, the scarf has become popular among young people, especially the continuous popularity of 'smart phones', which has pushed it to a higher status.

Many people have become accustomed to the lifestyle of the scarf, and many young people who come to Ginkgo Village for vacation have posted their various conditions here to share with their friends as soon as possible.

In recent years, the spread of the topic has always been very fast, and almost in a short period of time, 'Jinghu Scenic Area' has become a hot topic for scarves during the Spring Festival, which has attracted the attention of many people.

In particular, the various food photos taken by tourists made many foodies salivate, and they couldn't wait to fly to Ginkgo Village immediately.

It has to be said that the power of the scarf is much more powerful than the traditional Internet and print media, and the dissemination of various information is much faster.

Driven by the Internet boom, more and more self-driving tourists have come to the 'Jinghu Scenic Area', and the number of tourists in the scenic spot has been rising, and the number of tourists has exceeded 6,000 on the fifth day of the Lunar New Year!

Although the staff, villagers and businesses in the scenic spot were a little depressed by the early end of the holiday, in the face of the influx of tourists and a steady stream of income, everyone was full of motivation as if they had been beaten at the same time.

Because of the arrival of a large number of tourists, the 'Xiao Family's Private Restaurant' also opened in advance, which is also good for Xiao Jinhao, after all, he is a little uncomfortable if he is not in charge for a day.

Since everyone eats greasy during the Chinese New Year, most of the customers order some light dishes. This made Xiao Jinhao's plan to launch the Buddha jumping over the wall can only be temporarily put on hold.

Fortunately, Xiao Feng has already qualified Xiao Jinhao for the Bocuses Cooking Competition through the relationship of the Michelin institution, and the opening of the competition in the past few days is also to find some feeling for the selection of the competition.

Xiao Jinhao is full of confidence in the competition, but other competitors are not necessarily weak, but he adheres to Taizu's policy of 'strategically despising the enemy and tactically valuing the enemy' to prepare for the war.

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Just when Xiao Jinhao was preparing for the World Culinary Competition, Fang Tianpu, who was far away in Haizhou, also ended the Spring Festival holiday ahead of schedule and devoted himself to intense work.

As the economic center of China and the financial center of Asia, Haizhou has great international influence. It has also created many international competitions to settle in Haizhou.

Recently. With the continuous rapid development of China's economy, China's increasing influence in the international arena has also led to the rise of the status of Chinese food in the field of world cuisine.

Therefore, the Organizing Committee of the Bocuse d'Cuisine has decided to introduce Chinese food into the framework of the competition by adding a new mechanism for the Greater China selection competition in China.

Not much thought about it. The venue for the Greater China selection competition is set in Haizhou. The Haizhou Food Association has also become a co-organizer. Fang Tianpu, who is good at English and French, became the contact person of the selection competition without any suspense, and he was busy all day long.

When Fang Tianpu saw Xiao Jinhao's name on the entry list, he was not too surprised. After all, with the status of 'Xiao Family's Private Restaurant' in the domestic food circle, Xiao Jinhao's lack of qualifications is a real strange thing.

'Xiao's wine' is selling well in Europe, and with the relationship between 'Xiao's private restaurant' in Michelin institutions, it is not too difficult for Xiao Jinhao to get a place in the competition.

Fang Tianpu, who has tasted Xiao Jinhao's exquisite cooking skills many times, also has some expectations, what kind of level can Xiao Jinhao show in the selection competition?

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In order to celebrate the first Lantern Festival after the opening of the new district, the Management Committee of 'Ginkgo New District' held a large-scale lantern festival in the square of the new district, which attracted a lot of attention.

Today's 'Jinghu Scenic Area' has become a landmark attraction in the Yaozhou tourism market, and whenever there is any wind and grass in the scenic area, it can attract the attention of netizens and the public.

Travel agencies that have various cooperation with the 'Jinghu Company' are also willing to pull tourists to the Jinghu Scenic Area, after all, whether it is the scenery, food or service level, it can satisfy tourists, win the reputation of the travel agency, and of course, the profit will not be low.

Now, nearly 30 travel agencies of different sizes across the country are able to bring a tour group to the 'Mirror Lake Scenic Area' every day, and the number can even reach 50 on weekends and holidays!

At present, the tourists of the tour group have accounted for about half of the reception volume of the Jinghu Scenic Area, and it is these stable sources of tourists that make the 'Jinghu Scenic Area' a new business card of Yaozhou tourism.

In the past few years, when people mentioned Yaozhou tourism, the first nouns that appeared in their minds were Yaozhou Ancient Town, Yulong Snow Mountain and Tiger Leaping Gorge, and now there are more 'Mirror Lake Scenic Spots'!

The main leaders of the Management Committee of the 'Ginkgo New District' are still very able to understand the intention of the main leaders of the Yaozhou Municipal Party Committee and Municipal Government to create a new business card for tourism, and this lantern conference was held during this year's Lantern Festival.

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Since the eighth day of the Lunar New Year, the staff of the Lantern Festival Organizing Committee have begun to arrange the venue of the Lantern Festival around the square of the new district, and all kinds of lanterns are also being made nervously.

In addition to the official works, merchants and ordinary villagers in the Ginkgo area are also actively involved in making their own lantern works.

Everyone knows in their hearts that the rise and fall of the Mirror Lake Scenic Area has been inseparable from everyone, and everyone is counting on the lantern festival to bring more popularity to the scenic spot, and then realize the benefits of the fair.

This time, the Xiao family also decided to make a large lantern to participate in the show, after all, with the status of the Xiao family, if they do not actively participate in this kind of activity, it will inevitably have a negative impact on the villagers.

At the beginning, Xiao Feng was still thinking about when the old people would surrender, but he never thought that the old people would give everyone a surprise.

Mrs. Xiao took on the responsibility of drawing various patterns for the lanterns, and the calligraphy and painting skills that the old lady had been immersed in for decades were fully demonstrated at this moment, and the old man simply regarded the lantern conference as his own calligraphy and painting exhibition.

As for General Xu, he was born in a peasant family in Zhuhai, southern Gannan when he was a child, and learned the craft of a carpenter from his father and grandfather since he was a child. So the 90-year-old general turned into a carpenter and began to make all kinds of bamboo chips and strips according to the instructions of Grandpa Xiao Feng, which were used to roll the frame of the lantern.

After the frame of the lantern was completed, Mrs. Xiao took a few old ladies such as her concubine and in-laws to begin to carefully glue the calligraphy and painting works painted by Mrs. Xiao, and the prototype of the lantern was taking shape day by day.

All the family members are amazed by the wonderful performances of the old people, and every day they will go to the hall that has been reduced to a 'zuò workshop' to watch the excitement, and by the way, they will help the old people.

Xiao Feng, as the chief photographer of the family and the 'Jinghu system', naturally will not miss these wonderful things, and he will basically record the process of making the old people with his lens every day.

Xiao Feng not only put the photos and videos on the official website of the 'Jinghu Scenic Area', but also uploaded them to the scarf, video websites, etc., to report the situation to netizens and tourists who follow the ginkgo lantern festival. As the official certified bib of the 'Mirror Lake Scenic Area', Xiao Feng's fan base has swelled rapidly in a short period of time, and the number of more than 300,000 fans is more than that of some small stars.

Therefore, whenever Xiao Feng posted a message on his neck, thousands of comments and forwards also made his various messages spread quickly on the Internet, which played a great role in publicity.

At the same time, Xiao Feng also asked Yang Yuanhang to contact various media that have a good relationship with the Jinghu Scenic Area to report on the lantern conference being prepared accordingly to warm up for the upcoming event.

I have to say that after the publicity of the Internet and the advertorial publicity of the traditional media, the Ginkgo Lantern Conference has successfully become a hot topic before it is held, and many netizens have left messages on the official website of Jinghu Scenic Area, planning to come to Ginkgo Village to see the lanterns and enjoy the food on the day of the Lantern Festival!

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Li Dongsheng, Xu Kaifu, Ma Xiaojun and others, who were far away in Haizhou and Beiping, who were quite concerned about the 'Jinghu System', were also dumbfounded when they saw the propaganda strategies of the 'Jinghu System' during this time.

The 'eyeball economy' is not an unfamiliar topic for management, marketing and financial professionals, especially for the tourism industry, which requires a lot of attention and popularity, and the topic also means a potential tourist attraction.

Today's 'Jinghu System' seems to have won the true meaning of the 'eyeball economy', and it conveys various information to the people in various ways without a trace, and then obtains the effect of propaganda.

If you don't know about the 'Mirror Lake System', you will only think that there is not much correlation between these complicated information, and maybe it is just a coincidence.

However, Li Dongsheng and others have done considerable research on the 'Mirror Lake System', and they almost immediately appeared Xiao Feng's figure. All kinds of signs show that the reason why the 'Jinghu System' has achieved such rapid development is inseparable from the low-key Xiao Feng.

Perhaps, only Xiao Feng, who has a deep understanding of marketing, can carry out all-round publicity and promotion of the 'Jinghu System' without others being aware of it.

Nowadays, the development of the 'Mirror Lake System' can be described as a link, and many seemingly useless measures will always exert amazing power after a period of time.

For example, the Ginkgo Foundation, Ginkgo Scholarship, Jinghu Bib, Lantern Conference and other initiatives are faithfully fulfilling the task of promoting the 'Jinghu System' and making the reputation of the 'Jinghu System' increase day by day.

With popularity, boundless beauty, dazzling food and comfortable service standards, it is difficult for the 'Jinghu System' not to become popular!

As the designer behind the scenes, Xiao Feng is sometimes proud of his endless ideas! (To be continued......

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