Chapter 39 Propaganda Initiated
Deng Chao is a very purposeful actor. Pen % fun % Pavilion www.biquge.info
This guy obviously understands the audience's laughter, so he made a vulgar comedy like "The Breakup Master", of course, his acting skills are good, just look at his performance in "Sunburning".
It may be that the success of "Breakup Master", coupled with the record ratings of Running Man gave him an inexplicable confidence, "Villain Angel" appeared, and many people's impression of him deteriorated.
The popularity of poop and pee comedy in the country is low!
Deng Chao was an actor in Huayi at the beginning, Huang Xiaoming was a real brother in Huayi, and the resources that Deng Chao could enjoy were not comparable to him after all.
But fortunately, at least Huayi didn't treat him badly, he was also quite competitive, almost all of the big-screen works he participated in were made by big directors, such as "Assembly" is directed by Feng Xiaogang, "Di Renjie" is Lao Xu's work, and even "The Four Famous Catches" is also directed by Chen Jiashang, and the work that really brought him into the hearts of the audience is "Our National Partner" in 2013, and the director is Chen Kexing!
Later, after setting up his own door and creating a studio, he began his career as a director, and even cooperated with Xing Ye, and won the crown of the box office king of the Chinese film industry in one fell swoop!
In other words, he trusts the works of great directors, and he doesn't believe in directors like Shen Lin, who are just emerging!
"Can you let me know what it is?"
"It is a work about a Chinese-style dream, and the name is "Chinese Partner", and the prototype is the founders of New Oriental English!"
"Can you show me the script?"
"The script is still being polished, don't worry, even if filming starts at the end of the year, I still have to finish filming "Those Years"!"
"Okay, then you can just send me the script when the time comes!"
It's a verbal agreement.
The cameo shot is complete, and the trailer can be released.
Generally, there are three types of trailers released before the release of a movie, the advance version, the drama version, and the extended version.
In fact, to put it bluntly, the trailer is a kind of advertisement, which belongs to the advertisement of the movie, and is part of the marketing.
Of course, the trailer doesn't just put together all the best parts of the movie. It also has its own process, editing, compositing, special effects, etc., which is the same as the post-production of a movie. Moreover, the trailer needs good ideas to package.
The pilot trailer can start from the character aspect and make it into a short 3-minute story of broken love.
The plot version requires the director's editing skills, and the trailer of the plot version of the movie "33 Days of Broken Love" is very easy to handle, Shen Lin watched the trailer several times before going to the theater to contribute to the box office.
In the original "33 Days of Broken Love", the trailer deliberately cut several guest actors into it, giving people the illusion that there were so many stars participating in this film!
At this time, the box office pull effect of guest actors is there!
As for the extended version, it belongs to the film, and there are very few people who watch it.
It's often the drama trailer that really makes a difference, because that's about the movie itself!
After a busy day, the person in charge of the light posted the trailer on major websites.
During this period of time, Shen Lin's exposure rate was very high, especially after the actor Zhou Jie incident.
Many people pay attention to Shen Lin's directorial debut.
"What's that? Who is this woman? Why does he look so much like Wang Luodan? ”
"That's it, where does Shen Lin know what a movie is!"
This is the first reaction of many black fans, spraying, is their only purpose!
Of course, most netizens are still very sensible, at least they can see that this is a romantic comedy, especially the role of heraldry in it is very eye-catching!
……
Almost at the same time as the trailer, there was also the fourth issue of "Departure"
This time it was an awkward situation.
The number of hits is high, and the number of views exceeded 10 million almost in a day, but flipping through the comments.
All bad reviews.
"I don't know why there are so many stupid people with low self-esteem! Why did you jump out of your face and slam on yourself, trying to show that you are brave or ignorant? Let's not talk about the music and dance that existed in the Xia Dynasty, let's just say that the musical instruments of the Han people in ancient times include drums, chimes, bells, flutes, pipes, chimes, shengs, qins, and many kinds of flying bells, which are more gorgeous and pleasant! Idiot! ”
This tone is not bad, and it is said that "it is a fact that the mass base of Han singing and dancing is not as good as that of ethnic minorities, but if it is said that the Han people have no music, this is a nonsense. The singing and dancing achievements of the Han nationality are not beyond the reach of other ethnic groups, and the Han nationality has talents specializing in singing and dancing during the period of the Three Emperors and Five Emperors. The poor mass base does not mean that the top achievements are poor, and the popularity of diving in our country is not high, which does not affect the title of our national diving dream team. The same goes for music! ”
"How can the achievements of the Han people be matched by other countries and peoples? Kunqu opera killed the whole world. Shen Lin is mentally retarded, he doesn't understand this. I even say that I am a musician! ”
"I can't pull out the blame toilet by myself. Shen Lin can't write songs himself, and blames others for not paying attention to music, you really have to be at the level of Beethoven, and you don't treat you as a god.! ”
"The first piece of qin, chess, calligraphy and painting that our country paid attention to in ancient times was the qin, how can there be no fun!"
There is almost no argument for Shen Lin, occasionally one or two sentences, 'I think Shen Lin is telling the truth, but I feel that not many people can accept his statement, he explained in detail why there are no great musicians in our country, because before the Republic of China, our country's positioning of musicians was a play, a three-way profession, and it was not respected at all, to be honest, some domestic netizens just can't listen to other people's different views from themselves, as long as they slander the great civilization, they will attack it en masse, I wonder if you can watch this video in detail before you publish your arguments, Shen Lin is right, we have to continue to work hard. But the like can only drown in the saliva of the masses!
It's miserable!
But it's not yet to the extent that a group of people spontaneously boycott Shen Lin's movie!
But you also have to beware of the opponent's smear, fortunately, there are no too competitive opponents in the April file, and the direct opponent "Warring States" is really bad, and the marketing is a mess, and the trailer is simply a disaster.
In addition, the light has been following up, and Starlight Film and Television Company, which is the production company of "Warring States", is a newcomer and inexperienced, so it did not take good advantage of this wave of downfall.
After the release of the trailer of "33 Days of Broken Love", many people have the desire to buy tickets, and online ticket sales have exceeded 10 million.
The viewing party held inside the light also gave "33 Days of Broken Love" a good evaluation, and major theaters also gave the movie a good schedule.
What Shen Lin has to do now is endless publicity!
Tomorrow, March 20th, Shen Lin will be interviewed by "Interview with Yang Lan", and the day after tomorrow will be a series of media interviews that will last until April 1st.
Because on April 1st, Shen Lin, Heraldry, and Bai Lily are going to record a variety show, "Happy Camp"