Movies are popular, and it is the actors who are generally popular, and most directors have to go through the precipitation of several films, and gradually form distinctive personal characteristics before they can be remembered by fans. Pen, fun, pavilion www. biquge。 info

Although "April is Your Lies" has a very high reputation, people's attention is on those pictures, the acting skills of Bai Xuejia and Tsukasa Nishino, several newcomers who have sprung up, and those beautiful piano music.

As for Cangshu red, people didn't pay much attention to it. In fact, she also has a hype hotspot - a beautiful director, which is genuine, but she hates to be hyped like this, and she wants people to pay more attention to her work than her gender and appearance.

So her purpose has also been achieved, people really pay more attention to her works, although her Weibo fans have ushered in a wave of explosive growth, but that is only relative to the previous double-digit fans, an increase of about dozens of times...... That barely crossed the threshold of 1,000 people.

Because there are few people and less information, she has enough time to read some private messages sent to her by fans. Those words of praise full of emotion always make her happy, so much so that there is a private message that makes her read it for a long time.

The person who sent the private message was named "Super Peace Busters", in the private message, he sincerely thanked Cang Shuhong for his salvation, and the long mental journey buried in his heart for more than ten years between the lines made Cang Shuhong couldn't help but be touched. She was also very happy to see that her work could make people get such salvation, and she wrote a long reply to the man, thanking him for his support and encouraging him to face life again.

At the end of the day, she was going to turn it off, but remembering that this was the audience's best affirmation of her first leading work, she saved the content of the private message.

"April is Your Lies" grossed more than 10 million on the first day, and in this era, even in the same genre, this box office can only be said to be decent.

In the later part of the movie, Gongsheng and Kaoru Miyazono played a gorgeous sea ensemble, Cang Shuhong used top computer special effects in order to pursue the effect, although there were only a few special effects shots, but the price was not cheap, and the final movie cost was added to 40 million.

The box office share of films, first of all, has a special fund of the National Film Development Special Fund Committee - this is a support fund led by the state to support niche categories, art films and outstanding new directors, with a share of 5%. This is followed by a 3.3% sales tax. The rest is divided between theaters, theaters and production and distribution, and the remaining part is divided into theaters, 7%, and theaters 50%.

The cinema chain here is not the same thing as the cinema, the cinema is the cinema where the public goes to the movies, and the cinema chain belongs to a signboard joined by the cinema. Theaters are self-financing, after joining the theater chain, the theater chain only guarantees to provide you with a copy of the film, to ensure that your cinema plays the content of the film.

After these are divided, they belong to the producer and distributor, that is, the investor of the film.

The cost of "April is Your Lies" is 40 million, and the publicity expenses are also converted into the cost, and the final box office must exceed 100 million to be considered capital preservation. According to the data of the first day, the expected return can basically barely protect the capital, and it may be a small profit.

However, this first-day box office is still because the number of films scheduled for "April is Your Lies" is only 6.7%!

The reputation is extremely high, with an average attendance rate of 95% per game, but the length of the movie makes many theaters worried, and if you have one more row, you will have to squeeze out two movies, and its ticket price is actually the same as the ticket price of a movie.

The next day, Songqin International Cinema first increased the number of films. Nowadays, the entertainment industry cake is getting bigger and bigger, and the major cinema chains are also rising together, and Songqin International Cinema is a member of the first echelon with the most fierce competition. There are a total of 466 cinemas with 2,344 screens in the country.

Songqin International Cinema removed all some movies that had no results from the shelves, and increased the number of films of "April is Your Lies" to 50% in its own theaters.

Although other theaters did not have the courage to make such a big adjustment, they also appropriately increased the number of films.

The next day, the number of films scheduled for "April is Your Lies" doubled, directly reaching 13%. The box office directly exceeded 40 million, and the attendance rate reached an astonishing 99%. Only some of the seats will be empty if they are too late, and the rest of the time will all the seats be full.

Looks a little weird, right?

The number of films scheduled has only doubled, but why has the box office increased by four times?

This is also some tricks in the cinema, not every screening hall can sell exactly the same box office, because the screening hall is large and small, the small one is only a dozen, but the large one can seat hundreds of people.

Sometimes some of the assigned tasks in the form of films must meet the requirements of 8% of the film schedule, but there is really no one here to watch it, so it is impossible to put the seats dry and lose money, right? So this kind of niche films with a relatively small number of audiences will be moved to a small hall, and the number of films will remain unchanged, and more seats can be reserved for other popular films, and the audience of niche movies can enjoy a screening hall alone and watch it comfortably.

And "April is Your Lies" is the opposite, because the film is too long, and I want to test the water, and I am afraid that there will be fewer audiences, so some theaters just moved April to the big screening hall, and the number of films has not changed, but the seats have increased several times at once, and the box office has naturally skyrocketed.

In just three days, the box office of "April" exceeded 100 million.

In June, as an appetizing snack before the summer dinner, the total box office was so-so, basically focusing on two imported Hollywood blockbusters and a domestic film. Seeing that the popularity of "April is Your Lies" remains high, there is no need for movie theaters to get along with money, and the number of films scheduled for "April" doubled on the fourth day, soaring directly to 28.8%, becoming the hottest film in June.

Originally, I was looking forward to mixing in the summer file with a better schedule and leaving enough time for publicity. But I didn't expect to be unintentionally inserted, "April is Your Lie" was advanced to June, although the publicity was insufficient because of the haste, but relying on the excellent reputation and quality, I broke into the battlefield in June in a daze, but suddenly found that none of the movies in June had the power of World War I.

It's as if I accidentally broke into a room with a sign that said "There is a vicious dog inside", and waited for a long time, but I waited for several corgis with small short legs and jumped up knee-high.

The sudden rise of "April is Your Lies", like a mudslide in the June movie, swept through June with a devastating momentum, swept away the audience's eyeballs, swept away the audience's wallets, and left only a mess of tears.

When the sound of piano and violin resounded all over China, Bai Xuejia was still filming in Dali.

Although he didn't know how popular "April Is Your Lies" was and how high the box office could be, when he saw the monsters pouring down like a torrent all over the mountains, he found that this was an unprecedented "hit". (To be continued.) )