Chapter 320: Auction

Chapter 320 Auction

Seeing this scene, Zhao Chen felt that he seemed to be too confident in himself, thinking that others would know him wherever he went, but thinking about it, this was normal. Pen "Fun" Pavilion www.biquge.info

Although Zhao Chen may have caused a huge sensation on Weibo, or Zhao Chen's company may have caused a huge sensation, Zhao Chen has not participated in press conferences, has not participated in negotiations with major companies, has not participated in Internet meetings between various industries, has not been on TV, and has not been interviewed.

Therefore, it is normal not to know him. It's not that those reporters don't want to block Zhao Chen, the problem is that if you want to block Zhao Chen, you also need a chance, even Liang Xiaoou doesn't know where Zhao Chen is, let alone these reporters.

Many reporters naturally gave up, although there are photos of Zhao Chen on the Internet, but there are not many photos, and these people in charge of the scene, although they will watch the news, they will not care, who is the creator of this news, and it is impossible to see the photos of the founder of this company.

Even if you look at it, there is a certain gap between the photo and the person.

So no one here knows Zhao Chen, so it's not too strange.

The auction also started quickly, there were about 30 representatives of more than 30 companies, Zhao Chen and Shanshan sat next to them, "Brother Zhao, this new Chinese song is the voice of China? Why change the name?"

"It seems that in the past, I used to buy foreign copyrights, but now I don't seem to buy copyrights, and it is said that they are original. Zhao Chen shrugged his shoulders.

Originality: If it's really original, there's a ghost, what is originality? Originality is something that no one else has done, and if you do it, that's called originality. Someone else has done it, and you even bought the copyright for a few years, and then you don't buy it, and you have a new name, which is called originality? At best, it can only be called borrowing.

It's probably better not to say the word original.

But these have nothing to do with Zhao Chen, he is here to buy advertisements, and Zhao Chen is not ready to participate in the entertainment industry for other things, so it doesn't matter to him.

Sansa obviously wanted to say something, but she didn't say it.

After staying here for more than half an hour, the auction finally began, and at the beginning, it was natural that Zhejiang TV and the founding company of the program began to introduce the new singing model, as well as the expected ratings, as well as the location auction of advertising space, etc. After finishing speaking, Zhao Chen couldn't help frowning, in addition to the largest naming rights, there were more than twenty advertising positions in the auction.

There are about more than 40 companies here, and more than 20 advertising positions are naturally not enough, of course, Zhao Chen is not worried about this, Zhao Chen is worried about this, Zhao Chen is worried about so many advertising positions auctioned, Nima, when the time comes, when it is produced, when it is broadcast, won't there be countless advertising inserts?

Although it is said that now TV dramas are not allowed to insert advertisements in the middle because of the order issued by radio and television, but this variety show is different from TV dramas, there must be advertisements in the middle, when Zhao Chen watched it before, what he hated the most was nothing more than advertisements.

But now, Zhao Chen suddenly felt that he had to do something for the audience.

"Next, we will start the auction of the most important and the most important, which is the naming rights and exclusive sponsorship rights of China's new songs. The starting price is 100 million, and each price increase shall not be less than 1 million. After the host on the stage quickly finished speaking, someone below immediately said: "200 million!"

"Shhh Zhao Chen couldn't help but be a little surprised, and the other people next to him also had some sensations, which directly increased by a whole 100 million, and doubled in an instant. Zhao Chen was surprised because he didn't know about it before, but now he knows that Nima, the naming rights of these variety shows are so high, no wonder there are more and more variety shows in China.

"OPPO mobile phone 200 million. ”

"210 million. ”

"Volkswagen 210 million for the first time. ”

"300 million!" Another crisp female voice directly joined the auction.

"Franklinka 300 million for the first time!" the host's voice was a little excited.

"330 million. The middle-aged man who was the first to bid shouted a high price again.

"OPPO 330 million for the first time!" the host said loudly.

"Three hundred and fifty million!"

"Three hundred and sixty million!"

"400 million!" is still the crisp female voice.

"Franklinka's 400 million for the first time! No one has raised the price! Now it's 400 million!" the host's voice raised directly.

Looking at this Zhao Chen, Zhao Chen sighed with emotion, Nima, no wonder these TV stations are getting richer and richer now, 400 million! Just this one naming right, it is estimated that the entire good voice may not be able to use up the 400 million after the broadcast, this is already an astronomical amount, not to mention the advertising in other positions,

There are also many advertisements in good positions, and these advertisements, if added up, are estimated to sell at least nearly 600 million advertising costs.

However, it is estimated that the 400 million is at the end, Zhao Chen has already seen many people shaking their heads slightly, and even those who have a better relationship with that woman have begun to congratulate that woman, and even Zhao Chen can still hear the conversation between them.

"Mr. Lin, you are really generous, aren't you afraid that you won't be able to recover the cost? 400 million. A middle-aged man sitting next to the woman spoke.

And at this moment, the shouts on the stage have reached the third sound, Zhao Chen directly raised his number plate and said loudly: "500 million!"

Zhao Chen's sudden opening made the venue that had already begun to congratulate instantly become quiet, and everyone's eyes were directly projected on this side, because Zhao Chen's position was relatively remote, hearing this price, the host almost fell excitedly, and when he saw the number plate number raised in Zhao Chen's hand, the host immediately looked down at the company with the relevant number plate registered in the book in front of him.

When he saw the name of the company, the host immediately widened his eyes, but he still remembered his responsibilities and quickly shouted out the name: "Digital Storm Company, Mr. Zhao, 500 million!"

When the host called out the name of the company, there was an uproar in the venue! Although the people who were doing it were all rich people, to be honest, there were really few people who could compare with the digital storm. Nima, although they didn't recognize Zhao Chen at first, they have read the news and know how much money the digital storm has earned in the past two months! It is more than 70 billion, close to 80 billion! This is still a company that has not been listed!

With such a listed company, what do you think the market value of the other party will be?

Combined, it is estimated that none of them are a fraction of the size of a company.

The woman in Franlinka also stiffened, glanced back at Zhao Chen, and squeezed out an ugly smile on her face, 400 million is already their limit, in fact, before they came, they didn't calculate. Even if calculated according to the ratings of the first three seasons of The Voice, the amount of 400 million is already difficult to recover the cost.

In fact, it is a loss-making business, it is good to be able to protect the capital, 500 million is too much. After all, their companies are not like Zhao Chen, the money is all their own, and they can spend it however they want.

"Digital Storm Company, the second time, do you still have a price increase?" the host quickly looked down and said.

Soon he also saw that the people below probably gave up.

"I announce that the naming rights of China's new songs will be won by Digital Storm Company!" The host directly made a final decision, and polite applause rang out below, and the leaders on the stage, whether it was Zhejiang Station or the production company, had already laughed, isn't this nonsense? Selling it at such a high price that they had never thought of, this was naturally happy.

Zhao Chen also stood up and bowed his hand to everyone, and sat down with a smile.

"500 million, can Brother Zhao take it back?" asked Shanshan with some concern.

"Of course you can, you have to see how you play this. Zhao Chen laughed twice and said.

"The following auction program starts with a 30-second advertising time, with a reserve price of 10 million, and each price increase shall not be less than 100,000. The host soon started a second auction.

But this time, Frank Linka just shouted 30 million over there, and Zhao Chen directly shouted the same price here: "100 million!"

As soon as Zhao Chen's price came out, not only the people who were doing it were stunned, but even those on the rostrum were dumbfounded, and there was silence at the meeting, although this advertising time was not short, but to be honest, it was not worth the money at all, its price was about 30 million, and the reason why Frank Linka directly called the price to 30 million was because they were bound to win the naming right and were robbed by Zhao Chen!

Lin Yingqi, the person in charge of Franklinka, almost vomited blood, your sister, you bought the naming rights, why did you buy this advertisement? Are you going against the sky? The question is, I grass, I will smash the price to 100 million directly up, can this still play well, the question is, on this advertising position, can she still call the price? Can't call it!

This is a loss-making business! The other bosses are also vomiting blood, damn, who are these people here today, originally a Franlinka is depressing enough, and suddenly another one pops up.

"100 million for the third time!" I announce that Digital Storm has once again won this ad slot. The following auction program hosts and advertisers announced in the middle, the first grade of three advertisers, broadcast by the on-site host, each price is 3 million, each price shall not be less than 100,000!" the host said quickly.

As soon as the host's voice fell, Zhao Chen directly raised the sign in his hand: "30 million, 3 positions, I want it." ”

"Poof!" "This time, someone really choked on the water, Nima! The price was tripled in an instant, did you play like this? The question is, you have bought the naming rights, and another advertisement with a good position, why do you buy this?

"Mr. Zhao, your company has already bought the most important positions, why are you still buying these small positions?" a company boss couldn't help it, and asked directly and loudly. (To be continued.) )