【Chapter 1228】 Skiing Event (Subscription Requested!) )
With one day left before the competition, a large number of tourists, spectators and ski enthusiasts arrived at the 'Ginkgo New Area' by various means of transportation, and the 'Jinghu Scenic Area', which had already entered the off-season, soon became lively again. Pen "Fun" Pavilion www.biquge.info
In the past 2018, the 'Jinghu Scenic Area' has received more than 12 million domestic and foreign tourists, with an average of more than 30,000 people pouring into this small area every day, and the tourism industry has become one of the pillar industries of the 'Ginkgo New Area'.
12 million people have contributed nearly 30 billion RMB to many industries in the 'Ginkgo New Area', covering hotels, restaurants, transportation, handicrafts and various service industries, directly creating more than 200,000 jobs.
Although the annual output value of the tourism industry is far lower than that of industries such as Jinghu Dairy, the importance of the tourism industry to the Ginkgo New Area is not low and has a huge influence.
This can be seen from the fact that Zheng Xia, CEO of 'Jinghu Scenic Area', was co-opted as the senior vice president of 'Jinghu Group' at the beginning of last year.
For the 'Jinghu Group' and the 'Xiao Family', no amount of wealth is just a number, but the 'Jinghu Scenic Area' controlled by them has become a scenic spot with an annual reception of tens of millions of people, and the significance is very different.
The huge influence at home and abroad is enough to help the 'Jinghu Group' gain a more stable position, even if the Chinese Imperial Government is afraid of the 'Xiao Family', it will not do any radical behavior.
You must know that once there is chaos in the 'Jinghu Scenic Area' or the 'Jinghu Group' suffers an accident, not everyone can afford the bad impact.
In fact, this is also the development trajectory of 'Jinghu Group' over the years, with its increasing influence in various industries, the more stable the position of the 'Xiao family', the title of 'China's No. 1 Wealthy Family' has been worthy of its name!
In previous years, the eve of the Spring Festival was the time when the 'Jinghu Scenic Area' received the least number of tourists, after all, according to Chinese tradition, the Spring Festival is always the best time for family reunions.
However, with the upcoming opening of the Ski World Cup, the 'Jinghu Scenic Area' ushered in a peak of passenger flow when there were still five or six days before the Spring Festival.
Because the management committee of 'Jinghu Company' and 'Ginkgo New Area' had made careful arrangements before, most of the business owners in the scenic area did not close for the Spring Festival as in previous years, but opened normally.
Therefore, even though more than 30,000 tourists poured in on the twenty-fifth day of the lunar month, the huge reception capacity of the 'Ginkgo New Area' was vividly displayed, and the 30,000 people did not splash at all!
Although there was a light snowfall in the 'Ginkgo area' last night, the maintenance companies of 'Yaoyin Expressway' and 'Nanyin Expressway' still acted quickly to clear the snow on the road and welcome the arrival of a large number of self-driving tourists.
From yesterday afternoon to this morning, more than 6,000 private cars have successfully arrived at the 'Ginkgo New District' through these two highways and checked into the hotel.
In addition to the road, the most convenient way for foreign tourists to reach the 'Ginkgo New Area' is by plane, and the flights to the 'Ginkgo Airport' from major cities are almost full, including Haizhou, Beiping and Yangcheng and other cities have temporarily increased flights to the 'Ginkgo Airport'.
For many tourists, it is also a good choice to come to the 'Ginkgo Ski Resort' to watch the wonderful skiing events on the eve of the Spring Festival, and then spend a clean Spring Festival in the 'Ginkgo Village' by the way.
Over the years, because many people hate socializing and hating all kinds of wine venues, the trend of going out on vacation during the Spring Festival is becoming more and more obvious, and the proportion of family travel during the Spring Festival is increasing.
Prior to this, many people were keen to go to the warmer climate of Qiong Island and Southeast Asian countries for vacation, but with the rise of the reputation of the 'Mirror Lake Scenic Area', it has also become a good choice.
For five consecutive years, 'Ginkgo New Area' has been rated as 'the most worthwhile 5A-level scenic spot in China' by netizens, and has won the unanimous recognition of most tourists.
In the 'Jinghu Scenic Area', people can enjoy a variety of beautiful natural scenery, as well as a large number of rare animals and plants, as well as homestays and religious culture with national characteristics, which make people forget to return.
In addition to the beautiful scenery, the most impressive thing about the 'Mirror Lake Scenic Area' is the variety of food, which is also one of the most important factors in attracting tourists.
Here, in addition to tasting the snacks and delicacies of northwest Yunnan, people can also see a variety of special delicacies from all over the world, which can be described as 'eating all over the world'.
When you come to the 'Mirror Lake Scenic Area', almost everyone feels that their stomach is not enough, because there are all kinds of delicious food everywhere.
Many netizens have posted on the Internet, seriously accusing the dazzling delicacies of the 'Jinghu Scenic Area', because of these delicacies, their weight loss plan was declared bankrupt, and it is normal to come to the 'Jinghu Scenic Area' to play for a week and go back to gain 10 pounds of meat.
These posts have also been praised by many tourists, and they have also become one of the senior fans of 'Jinghu Scenic Area', and have gained a lot of recognition.
All in all, on the occasion of the Spring Festival, the 'Jinghu Scenic Area' has welcomed tens of thousands of tourists, and it will be a lively Spring Festival!
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In addition to ordinary tourists, a large number of international media also sent a strong reporting team to the 'Ginkgo New Area', and with the help of Ginkgo TV, Yunnan TV, Huaxia National TV, Huaxia News and other media, they have made preliminary preparations for the coverage of the Ski World Cup!
Skiing is an unpopular sport in China, and the vast majority of people have a shallow understanding of skiing, and they can't even tell the difference between the giant slalom and the minor slalom.
Of all the ice and snow events, the Chinese audience knows nothing more about speed skating and figure skating, for no other reason than that Chinese athletes have won world championships and even Winter Olympics championships in both sports.
However, in order to cultivate the audience of ice and snow sports and prepare for the 2022 Winter Olympics, the Huaxia Sports Federation, Huaxia National Television and major media need to cooperate sincerely to increase the live broadcast of ice and snow sports and enhance the influence of ice and snow sports.
This time, the 'Jinghu Ski Resort' held the Ski World Cup, which is a rare and good opportunity, and various departments and units in China are preparing to use this World Cup to make more Chinese audiences fall in love with ice and snow sports!
For this reason, the 'Ski World Cup' is a green light from top to bottom, including publicity.
In order to facilitate the work of the news media of various countries, the 'Jinghu Group' has emptied the office building at the entrance of the 'Jinghu Ski Resort' and installed various advanced equipment, including 100 megabit optical fibers, large-scale media systems, and a large number of computers, and established a temporary media center.
According to many overseas media reporters, this temporary media center can be described as 'small and complete', and the advanced equipment has risen to be even better than the Rio Olympics.
For this reason alone, the media of various countries have praised the organization of the Ski World Cup, believing that the Chinese side is preparing for the World Cup in accordance with the standards of the Winter Olympics.
Of course, in addition to the advanced office equipment, comfortable accommodation conditions and a large number of highly professional volunteers, the three meals a day provided by the "Jinghu Scenic Area" for media reporters and athletes are eye-opening for everyone.
For athletes, the biggest thing to worry about when going out to compete, in addition to injuries, the biggest problem is diet!
Nowadays, the problem of food safety is not only a special case in China, there are countless foods around the world that may have a negative impact on athletes, so athletes are cautious when they go out to compete.
Many sports teams even bring their own ingredients and chefs when they go out to compete, and then cook their own food at the hotel.
After all, once you eat something unclean, eventually urine? Examine? If you test positive, you can imagine the blow to the athlete!
For example, the vast majority of athletes don't dare to eat pork when they go out, for fear that pork may contain clenbuterol, which will make them urine? There is a problem with the test and blood test.
However, this time, all the ingredients provided by the "Mirror Lake Scenic Area" for athletes, coaches and reporters are organic ingredients certified by the U.S. Department of Agriculture, so everyone can eat them with confidence.
Of course, in addition to the organic logo, most of the ingredients come from the careful selection of the 'Mirror Lake Group', and the price is very high!
For many journalists, even if they have traveled from south to north and far-sighted, they are still stunned by the generosity of the 'Jinghu Group'.
According to estimates by some knowledgeable journalists, the 'Mirror Lake Scenic Area' will provide 1,500 athletes, coaches, International Ski Federation officials and media reporters with three free meals a day, at a cost of no less than US$500,000 a day.
From the day before the start of the competition to the day after the end of the competition, 'Mirror Lake Group' needed to provide such a high standard of catering service to these guests for 8 consecutive days, spending more than 4 million US dollars!
For Xiao Feng, this amount of money is not as much as he imagined, after all, most of the ingredients come from the industries under the 'Jinghu Group', and the cost is relatively low.
However, even if you spend more money, as long as you can make a good impression on your guests, you can host more international sports events at Jinghu Ski Resort and Ginkgo New Area in the future, and you will be profitable!
Since the 'Ginkgo New Area' hopes to integrate the tourism industry and the sports industry in the future, it is necessary to invest some costs in the early stages of various events and create a good situation.
Spending money, Xiao Feng will not be stingy, as long as the investment of funds can get a greater return, Xiao Feng is still very decisive!
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The day before the opening of the Ski World Cup, all the competition venues were ready, the cameras, photographers and other technical staff responsible for collecting the competition footage of Huaxia TV had been installed and commissioned, and the hosts of Huaxia TV who arrived at the front line had simulated all the systems in the live sports news.
In this regard, the current president of the International Ski Federation, the Swiss Casper, in an interview with Deutsche Bild, Sky Sports England and other media, praised the 'Mirror Lake Ski Resort' and the preparatory work of various departments in China, and believed that everything was quite perfect, enough to successfully present a perfect ski World Cup to ski enthusiasts all over the world!
Although many European and American ghosts have various prejudices against China, most of them are still able to seek truth from facts, which is also a proof of China's continuous improvement of national strength and increasing international influence.
Even some media outlets that have always liked to attack China have nothing to say before the organizing committee's near-perfect performance.
Many media can only say some strange things sourly, thinking that the Chinese Imperial Government and the 'Jinghu Ski Resort' hosted by the Chinese Empire are swollen faces and fat, and it is an uninformed hillbilly behavior to work so hard just for one stop of the Ski World Cup.
A few years ago, or even more than a decade ago, this kind of argument was still quite marketable in Europe and the United States, after all, the differences between ideologies made people look at problems more towards themselves.
However, with the rapid growth of the Chinese Empire's total economy, the Chinese people with huge wealth gained more recognition from Europeans and Americans. The more Europeans and Americans understand China, the more they are shocked by its earth-shaking changes in the past 40 years, which is a great miracle in the history of human development!
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On January 31, 2019, the opening ceremony of the 2019 Ski World Cup 'Ginkgo Station' was grandly held, which was also the first international important event held by 'Ginkgo New Area'!
In addition to the presence of the deputy prime minister in charge of culture, education, sports and health in the Huaxia Cabinet, the main leaders of the Huaxia Sports Federation, the Yunnan Provincial Party Committee and the Provincial Government, the Management Committee of the Ginkgo New Area, and the Working Committee attended the opening ceremony.
In addition to the power of the official, there are also a lot of super-rich people who are the bosses of major sponsors, and at least more than 30 billionaires have gathered in the stands under the rostrum!
If it were other competitions, it would be fine, but this ski World Cup was held in Xiao Feng's hometown, and everyone would naturally give Xiao Feng enough face.
Therefore, the sponsors who could have sent company executives to get it have invited their own bosses, but it also made the opening ceremony extravagant? Force? Person.
In addition, many big names and superstars in the Chinese entertainment industry also appeared in the stands, and the close relationship between the 'Jinghu Group' and the entertainment industry is also an important factor for many celebrities to come to cheer.
For the vast majority of Chinese celebrities, there is always no harm in participating in various major events held by the 'Jinghu Group', even if you can't directly contact Xiao Feng, but it is also a good choice to increase your exposure.
On the grandstand of the opening ceremony on this day, it can be said that all the stars gathered and the powerful people came, and the sports channel of Huaxia TV, which broadcast live, even made some introductions to the guests in the stands, so that the TV audience was quite enjoyable!
This will be the first ski event to be held in the 'Ginkgo New Area', but it won't be the last! (To be continued.) )