Chapter 71 Implementation of the Sharing System

After solving Fang Yihua's matter, Zhang Junyi finally breathed a sigh of relief, and the lesson he taught her this time is not a big deal. Pen, fun, and www.biquge.info

The Shaw Brothers Cinema Line, which should have a market value of more than 100 million Hong Kong dollars, was snatched by Zhang Junyi at a low price of 50 million Hong Kong dollars, Shao Yifu had no choice but not to agree, or he would lose more in the stock market, Zhang Junyi estimated that even if the cautious old woman remembered to eat or not, she would be honest for a few years.

Zhang Junyi, who returned to the villa, first called Qinghong and Jiang Zhiqiang to inform them to come to him.

In about half an hour, Jiang Zhiqiang and Qinghong were taken to Zhang Junyi's office by the housekeeper one after another, and the maid served tea to the two and then withdrew.

Zhang Junyi told them about the purchase of Shaw Brothers Cinemas for 50 million Hong Kong dollars.

The specific reason Zhang Junyi did not say, and the two were also smart and did not ask anything.

However, Jiang Zhiqiang was more excited to learn the news, because when there was no such thing, Yitian Cinema Line would have a share of one-third of the cinema seats in Xiangjiang, and this time, together with the four leading cinema chains and twelve small and medium-sized cinemas of the Shaw Brothers Cinema Line, the total amount under the name of Yitian Cinema Line will exceed one-half of the total share of the entire Xiangjiang.

Qinghong listened to Zhang Junyi's instructions, took the check for 50 million from Zhang Junyi, and left Zhang Junyi's villa to accept the Shaw Brothers Cinema Line.

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Zhang Junyi sat in the office and listened to Jiang Zhiqiang's report on some of the recent situation in the theater.

"To be honest, with the scale of the Xiangjiang film industry, the demand of the four large cinema chains has exceeded the supply, and this is not counting other small cinema chains. ”

"Zhang Sheng, many film companies have been attracted to it, in order to ensure that the theater chain has sufficient film sources, I think we should also reduce the bottom cost. ”

Zhang Junyi sat opposite Jiang Zhiqiang, listening to the problems encountered by Yitian Cinema Line recently, and thinking about solutions.

Although Xiangjiang is known as the Hollywood of the East, the film industry is quite developed, and hundreds of movies can be produced every year, but in fact, the number that can be released and those that can be released for a long time is no more than 100 films per year.

In the past, the situation of the Xiangjiang Cinema Line was that the Shaw Brothers Cinema Line and the Golden Harvest Cinema Line were two major cinema chains plus many small cinema chains, and most of the films were released in the two major cinema lines, and the small cinema chain was to show those films and some old films that the two major cinema chains could not watch. In general, supply and demand are in a state of relative equilibrium. But with the addition of Lei Daheng's Golden Princess Cinema and Zhang Junyi's Yitian Cinema, this balance was immediately broken, and many films that were supposed to be released in the two major theaters were rescheduled to be released in the Golden Princess Cinema and Yitian Cinema, including many excellent films. As a result, the direct result is a decline in the source of the two major cinema chains.

"This is indeed the main problem faced by Yitian Cinema Line, but the market is like this, there is competition in any industry, and only with competition can there be development, and there can be no monopoly in any industry, and the cinema chain is no exception. In order to ensure the source of the film, Lei Tycoon is expected to take action soon, Golden Harvest is the first to reduce the bottom cost, and the Golden Princess Cinema Line believes that it will follow up soon, but in this way, the competition still exists, and the bottom cost will be lower and lower under the role of the market. Zhang Junyi said in a deep voice.

"It's better for us Yitian Cinema Line to directly cancel the bottom system. Of course, in order to ensure quality, this requires us to be more strict in terms of film review in the future. In addition, as compensation for the abolition of the bottom system, we can appropriately increase the share ratio of the box office. Zhang Junyi suddenly thought that the Golden Princess Cinema in the previous life was the first to do this, and tasted the sweetness of eating crabs for the first time.

"Cancel the bottom wrap system?" Jiang Zhiqiang gasped and then said, "No, no, the reason why the cinema chain can survive and make a profit depends on these bottom wrapping systems! If there is no bottom wrapping system, and the movies released by other companies in our cinemas are very bad, the Yitian Cinema Line will collapse!"

The minimum guarantee system is the income of the theater chain during drought and flood, and the movies produced by the film company are shown in the theaters, I don't care if you make money or not, one day is the cost of one day. That is, if the film company wants to take the movie to a certain movie theater for release, it must decide to pay a fixed fee for the theater every day according to the seats, equipment, and other expenses of the movie theater.

"If the bottom guarantee system is canceled and replaced with hierarchical cooperation, the theater chain will have no income guarantee, if a movie is released for a week, if a bad movie is released, even if we are fifty-fifty shared, we will lose the bottom!" Jiang Zhiqiang hurriedly persuaded Zhang Junyi to dispel the idea of canceling the guarantee system.

"This is a long-term pain is not as good as a short-term pain, if we cancel the bottom system, those film companies will definitely be willing to take our side to play, because they don't have to pay other costs at all except for their own film shooting, we don't have to worry about no income, as soon as the movie is released, there will be people watching it, and there will be money when the movie tickets are sold, and secondly, if the box office is good, we will be able to make more money in terms of sharing!" Zhang Junyi explained to Jiang Zhiqiang.

"But no matter how capable a person is, he can't make sure that this movie is not a bad movie before it is released, if we misestimate and release a few bad movies one after another, then Yitian Cinema will really lose a lot of money!" Jiang Zhiqiang said.

"Do you remember how "Movie Dianping" was done?" Zhang Junyi asked rhetorically.

"Zhang Sheng, what do you mean。。。。。。 Hearing Zhang Junyi mention "Movie Public Review", Jiang Zhiqiang suddenly seemed to have grasped something in his mind, and his eyes lit up.

"That's right, before the movie is released, we can spend some money according to the method of "Movie Public Review" to invite some professional film critics and some ordinary audiences to watch this movie for free, and let them score it when the time comes.

"Then there is the condition that each movie must be signed before the release of the movie, as long as the attendance rate is less than 4%, our theater chain can automatically draw the movie without responsibility. β€œ

"These two prerequisites together can 100% guarantee that our cinema chain will not lose money at all!" Zhang Junyi explained to Jiang Zhiqiang the basic treaty for the implementation of the cinema sharing system.

The problem was solved, and Jiang Zhiqiang also left Zhang Junyi's villa with a satisfied mood, after all, he still had the Shaw Brothers Cinema Line to hand over.