Chapter Seventy-Eight: The Great Earthquake in the Xiangjiang River (3)

"Oriental Daily": "Relay Shaw Brothers, Zhang Sheng, chairman of Yitian Film and Television Media, has become the new overlord of the Xiangjiang entertainment industry!"

"Entertainment New Weekly": "Yitian Film and Television Media monopolizes more than half of the cinema resources in the Xiangjiang entertainment industry!"

"Ming Pao": "The gospel of small film companies, Yitian Cinema Line breaks the barriers of Xiangjiang Cinema Line, cancels the guarantee system, and leads the new trend of cinema chains!"

"Entertainment Sunday": "Cancel the guarantee system, Xiangjiang Film Company is about to enter the era of chaotic war!"

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"Hmph, Zhang Junsheng is really a tiger down the mountain. Zou Wenhuai casually put the newspaper aside and snorted coldly.

"Yitian Cinema Line has canceled the guarantee system, and it is estimated that small and medium-sized film companies in Xiangjiang will immediately rush to it in the future, even our Golden Harvest satellite company will not be able to help it!" Zou Wenhuai's number one general, He Guanchang, said with a wry smile frowning.

"Who made Yitian's wealth arrogant, why do you say that he Zhang Junyi's tens of billions of assets in his hands still run to the entertainment industry to grab this meal with us?" Zou Wenhuai also said helplessly.

"But having said that, this young man is really amazing, he has been spending a lot of money every few days recently, just a day or two after he bought Heung Kong Overseas Trust Bank in the financial world, and now he has dropped two atomic bombs in the entertainment industry!"

"Yes, he really doesn't leave us a way to live as a theater chain, we are better with the Golden Princess Theater Line, it is estimated that those independent theaters and rural theaters will have a bigger headache now!" He Guanchang's face was full of bitterness.

"I'm afraid that in the future, Zhang Junyi's status and image in the Xiangjiang entertainment circle will become higher and higher, and even our Golden Harvest can only be relegated to the second place!" Zou Wenhuai glanced at He Guanchang, who was speaking, and said with a wry smile.

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The bosses of the Xiangjiang cinema chain actually know that the United States has begun to implement the system of sharing between the cinema chain and the film company as early as the 70s, but in Xiangjiang, it has always implemented the cinema guarantee system.

The reason is that the cinema owners in Xiangjiang feel that the guarantee system is more secure, although they also want to make more money, but they are more afraid that they will lose money after the change.

This kind of ambivalence is actually what most Xiangjiang people think.

In fact, it is not only the bosses of some independent cinemas and rural cinemas who think so, but even the two tycoons in the entertainment industry of Golden Harvest and Golden Princess Cinemas also have such concerns, even Zhang Junyi, if he didn't have the memory of his previous life and knew that the abolition of the guarantee system was the trend of the times, he would not have made such a drastic reform of Yitian Cinema.

The day after Jiang Zhiqiang announced that Yitian Cinema Line would cancel the bottom package system, Zhucheng Film and Television Production Company announced in the media that their company's latest "The Story of Hu Yue" starring Zhou Yunfa and Zhong Chuhong will be released in Yitian Cinema three days later.

At the same time, Jinquan Film and Television Company and Siyuan Film and Television Company also announced in the media that their latest films "Cream Ditch Fresh Milk" and "Ah Chan Errand" will be released in Yitian Cinema in the near future.

In the past, when Yitian Cinema Line had not yet sprung up, for them independent film and television companies, even if they knew that Golden Harvest and Golden Princess Cinema would arrange the best schedule for their film companies, they had to knock out their teeth and swallow it in their stomachs.

Now Zhang Junyi's Yitian Cinema Line is suddenly out of control, which is definitely a big blessing for their more capable independent film companies.

Of course, when they signed a release contract with Yitian Cinemas, they demanded that the movies they produced within three years must be given priority over Yitian Cinemas, and only if Yitian Cinemas did not release films at the rate they could get such a domineering framework as other theaters to be released, and they didn't care.

After all, compared with other cinemas, although there are some overlord rules and regulations in Yitian Cinema, the entire Xiangjiang is already very kind.

The box office of "The Story of Hu Yue", which was released by Yitian Cinema three days later, also proved that Zhang Junyi's method of implementing a sharing system for Yitian Cinema to screen the films released was extremely correct.

The film "The Story of Hu Yue" won 1.22 million at the box office on the first day, with an attendance rate of more than 50%, and the box office on Saturday and Sunday was 1.98 million and 2.1 million at the box office, with a box office of more than 10 million in the first week. If nothing else, it is definitely no problem for "The Story of Hu Yue" to reach 15 million at the box office of the next painting, and it is not impossible to even reach a box office of 20 million.

According to the sharing agreement signed between Yitian Cinema Line and the film company, Yitian Cinema Line earned more than 5 million Hong Kong dollars in this week's share income, which made Jiang Zhiqiang very satisfied, and his admiration for Zhang Junyi in his heart rose to the level of admiration and worship.

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Seeing that the first movie released after the implementation of the sharing system of Yitian Cinema Line achieved such good results, the owners of the small cinemas affiliated with Golden Harvest Cinema Line and Golden Princess Cinema Line began to sit still, so they all came to Golden Harvest and Golden Princess to ask their cinema chain to implement the sharing system.

"Hmph, these short-sighted little bosses!" Zou Wenhuai slapped the table angrily.

Then he snorted coldly: "Where is the success of the sharing system of Yitian Cinemas? The root is not the implementation of the sharing system at all, but the success of Yitian Cinemas in screening films, their method of screening movies avoids the release of movies on the street, if you release a movie casually, not to mention making a profit, it would be good if you don't lose money!"

I have to say that Zou Wenhuai is still an understanding person, and he can see at a glance the key to the success of Zhang Junyi's implementation of the sharing system.

"Zhang Junyi's implementation of a sharing system for Yitian Cinema Line to screen the films released is a reasonable review system, with a group of film critics and public moviegoers each cross-examining and conducting a comprehensive evaluation. He Guanchang reported to Zou Wenhuai the information he had finally obtained from the investigation of Yitian Cinema.

"Zhang Junyi is really talented, such a review system for screening the quality of released movies really makes Yitian Cinema invincible from the beginning. Zou Wenhuai said in surprise, "In the past, we Golden Harvest would also conduct film screening, but it was not as effective as Yitian at all, especially to let the audience also join in the first trial screening evaluation, so that Yitian can effectively estimate the box office of each upcoming movie, and it will not be harmed by street movies." ”

"What a demon!" He Guanchang also had to echo.