Fang Yan and the four of them went to the convenience store to buy a bunch of snacks and returned to the hotel. Channing was still immersed in the joy of working with Ghibli, pondering silently all the way, and unconsciously followed into Fang Yan's room.

Ding Dong, a prompt sound came from the mobile phone.

Lao Liu posted a video in the "Nameless Tavern" group, with a sentence: "A new singer has come to the shop." ”

"What's the situation?" Yuan Yuan was a little confused.

Lao Liu's vision is very high, since Fang Yan came, all kinds of running singers have also flocked to him, he rejected them all, and no one has entered his eyes. Except, of course, the 4-member band of Scrapwood. I really didn't expect that there would be a newcomer to sing at the nameless tavern.

Qian Ning sat in the corner of Yuan Yuan's bed and gloated, "Fang Yan, someone has robbed you of your business." ”

Yuan Yuan hugged her phone, clicked on the video, and several people leaned over to watch it.

The video was taken by Lao Liu. A bespectacled boy holding Fang Yan's guitar sat upright on a barstool, his face looking handsome in the dim light. He played the guitar slowly, his hands were beautiful, and his dull sound was always good.

"Who is this man?"

"What does Lao Liu eat, why should he play your guitar?" asked Qian Ning.

“……”

"Xiaomu?"

Fang Yan was surprised and delighted. The so-called new singer is actually Xiao Mu, a bartender and manager of the company's marketing department. He hides it deeply.

The level of Xiaomu playing the guitar is not bad, probably a little stronger than Yang Zhenyu. He flattened the strings of his guitar and sang an old Beatles song, "Yesterday."

The Beatles (a homonym for "The Beatles") are one of the most famous rock bands in the world. The entire 1960s belonged to the Beatles. Four young people from Liverpool's civilian families created a myth of the 20th century.

After the Beatles became popular in England, they also performed for the Queen. Then they crossed the Atlantic, conquered America in a whirlwind, and then the whole world fell.

The early music of the Beatles was brainless saliva songs, rock and roll love songs, simple and good. One of them, "She loves you," had a chorus of "yes yes yes" and was used as a banner headline by the newspaper.

By the mid-1960s, the band had entered its second phase. Tired of endless tours, they began tinkering with thought-provoking music in the studio, creating a bunch of classics.

In the history of the band, "Yesterday" is a song that connects the past and the next, born in a transitional period between two phases.

"Yesterday" is the most famous song of the Beatles, and it is also the song that has been covered the most times in the world, and the movie "Once Upon a Time in America" also used it as the theme song. It uses a relatively unpopular "melodic minor" scale, so the melody has a bit of a sad gray color.

Xiao Mu sang in a flat voice: "Yesterday, all the troubles were so far away, and now they are all in front of you." Oh, I believe yesterday. ”

“……”

Fang Yan thought that Xiao Mu's singing level was not bad, and it was a little stronger than Yu Haiyang.

“…… Why didn't she say goodbye? I don't know, she didn't say. It must have been that I said something wrong, and now I miss it...... Yesterday. ”

Xiao Mu closed his eyes and groaned softly, and a sad atmosphere surrounded him, and the atmosphere in the tavern was exceptionally good.

The song lasted only 2 minutes, and when Kogi finished singing, the audience in the tavern applauded loudly. The phone shook a little, and before the video ended, there was a faint sigh of Lao Liu's voiceover.

"Brother Xiaomu is very powerful. Yuan Yuan said.

"It's sad. Channing said.

Feng Lu's eyes flashed and he didn't speak.

Fang Yan raised his head and looked out the window. It's not surprising that Xiao Mu can play the piano, but why did he suddenly sing? Thinking about it, a smile bloomed on his face.

"Hahaha. Fang Yan laughed halfway through and hurriedly held back.

Qian Ning glared at him and asked, "What are you laughing at?"

"Yesterday" is a lovelorn song. The first time they met, Xiao Mu fell in love with Feng Lu. Later, Feng Lu entered the role of an assistant and stayed away from him, and Xiao Mu was very disappointed. Now that Feng Lu is out to play, Xiaomu must miss her very much.

Fang Yan thought that Brother Xiaomu sang a song "Yesterday", which was equivalent to sending a very literary but also terrible love letter. Moreover, I am afraid that this miserable way is of little use.

Yuan Yuan and Qian Ning also understood, and watched Feng Lu's reaction together.

"I ......"

Feng Lu's face flushed. She couldn't stand the gaze of Fang Yan and the others, she lowered her head and bit her lip, and after a few seconds, she suddenly raised her head, looked directly into Fang Yan's eyes firmly, and said, "Xiao Mu is a good person. ”

Good?

Good guy card. Fang Yan was a little surprised. For the first time, he saw a girl send the legendary good guy card, and it was so neat and even a little fierce. Feng Lu seems to be honest, but she is a very assertive girl. Estimate...... Xiaomu is out of play.

"I'll go take a shower first. After Feng Lu finished speaking, he quickly ran to the bathroom and slammed the door shut. She wanted to be alone for a while.

"Bad Guy ......"

"What's wrong?"

"Uh, because, Feng Lu, so, uh, Xiaomu. Yuan Yuan's eyes were wide open, but he looked confused and couldn't say a complete sentence.

Qian Ning sighed on the side: "What your girlfriend means is that since Feng Lu doesn't like Xiaomu, don't force her." It is useless to force such a thing. You have a good relationship with Xiaomu, find an opportunity to persuade him. ”

"Yes, yes, yes. Yuan Yuan was very satisfied with Qian Ning's translation.

"I see. ”

Fang Yan didn't want to get involved in this matter originally. Xiao Mu and Feng Lu are both adults, so they don't need him to care. In a group, it is more boring to make a noise, create public opinion, and use social pressure to force two people to be together.

……

It's been raining intermittently in Koto these days. At 9 a.m., Xiaomu sat in a café on the pedestrian street, looking out the window at the damp pavement and the people walking briskly in the rain.

After taking a sip of piping hot Americano, he felt refreshed all over.

There was an email on the computer screen, titled "Important: Preparations for Cooperation with Ghibli", the sender was Qian Ning, the time was 3 a.m., and the recipients were Xiaomu, Yu Haiyang, and Xia Mo. Email CC to all employees of the company.

The email briefly reported the cooperation with Ghibli, and then the assignment.

Xiaomu has to make a complete business promotion plan, what to do, how much to spend, and what is the effect.

Yu Haiyang is the head of the IT department, leading the 4-member band of Scrapwood. They wanted to develop a simple app that would serve as an online front for the nameless tavern, where company news, music, videos, and T-shirts could be posted. Channing wants a development schedule.

Xia Mo's online store should also be prepared for promotion.

In addition, the email requested a receipt and booked a web conference to be scheduled for tomorrow afternoon.

"This Channing is quite like this. Xiao Mu muttered silently.

The company registered a corporate mailbox for each person, established multiple mailing groups, and included the complete structure of the company. Although WeChat can do everything, email is still the most important way to communicate in enterprises. It has many benefits: it's simple, it's clear, and it's easy to archive. In a trance, Xiao Mu felt that he was back in the busy days of Galaxy Video.

He's a good guy.

The problem is, Yu Haiyang and Yang Zhenyu...... These unreliable guys have no work experience, they don't even go to school, can they see the mail.

Just thinking about it, a new email came, and it was Yu Haiyang who replied, with only three words: "No problem!!"

Kogi smiled.

He replied to the email, then opened a blank document and crackled into his notebook. He is the only one in the marketing department, and he has to do everything himself.

Promotional Programs.

The company is still too weak, it's okay to make a small fuss on the Internet, but when it comes to big things, you can't make your voice out at all.

The strategic cooperation between Nameless Tavern Company and Ghibli is important and topical. The question is, how to make the young people of all China, that is, the target group of T-shirts, know about this?

First, spend money on videos and print ads, and place them on the Internet, TV, outdoor, and print media. Hard advertising is simple and direct, and the effect is easy to evaluate.

Second, hold a grand press conference, invite Miyazaki and his old man to participate, and then invite major media to stuff red envelopes for reporters and ask everyone to report. After all, Ghibli and the Wizard are very newsworthy.

In Xiaomu's address book, there are some contact information of reporters and editors, and besides, he also has his old club Galaxy Video as a backing. But...... Both of the above methods are expensive and require a lot of manpower and material resources. Generally speaking, it is also necessary to find a reliable outsourcing promotion company and ask them to run it.

The company has just been established, and Xiaomu has not yet budgeted for the marketing department, but it is estimated that it will only cost about 200,000 yuan in 2017. If you advertise nationwide, this little money is not enough to burn in a day.

Very poor, very poor.

Moreover, Xiaomu doesn't want to spend more money. He thinks that the attention that comes out of throwing money is cheap. Publicizing the cooperation with Ghibli is the first big project that Kogi has to do, and he wants to show his ability and not let Channing and other management underestimate him.

This was Kogi's first challenge.

Just as "Wizard Solo" established himself as a bartender, this promotion will also confirm his status in the company.

The essence of marketing is to tell a fun story to the public. Xiaomu typed quickly in the document, thinking as he wrote.

The rain stopped. Xiao Mu walked to the door of the hut in the Nameless Tavern, and an indescribable sense of accomplishment welled up in his heart. It seems that little by little, he is building the foundation of a huge musical empire.

Though...... When he thought of Feng Lu, he felt sad.

Lao Liu was lying on the bench on the porch, yawned, and asked with an unhappy face: "What about Wang Yu, why hasn't Wang Yu come yet." What do you mean, Xiao Yan, as soon as they leave, he won't come to work?

"He's not idle, he's cutting films at home. Kogi said. Wang Yu is busy editing the video, preparing to make a series of videos of Fang Yan singing in the nameless tavern.

"I deducted his salary. ”

"Lao Liu ......"

The tavern is not open yet. As soon as Xiao Mu walked into the house, he heard the sound of a guitar coming from upstairs.

Yang Zhenyu, the little fat man Kong Lei, and the little junior sister Wen Jing sat in the attic. Yang Zhenyu gave Wen Jing a guitar lesson, and Kong Lei was playing games.

During the summer vacation, Kong Lei began to run to the nameless tavern every day under the banner of attending classes, and walked into the attic with a familiar car, holding an iPhone and not letting go. Glory of Kings, Hearthstone...... Fang Yan went on a trip, no one could control him, he was playing crazy games every day.

"Boom. "The explosion of hellfire was heard on my phone.

Every minute, Yang Zhenyu would peek at Kong Lei. As a big brother, he has a dark idea. He hoped that Kong Lei would be addicted to online games, abandon his music career, and never recover. Have fun and the genius will fall......

Wen Jing was unkempt and looked like she couldn't wake up. She crossed her legs, held her beautiful little Martin guitar, and played a simple scale exercise. The fingers climbed high and fell back deftly.

After playing, she looked at Yang Zhenyu in a daze and didn't speak.

"It's uneven. Yang Zhenyu shook his head.

Wen Jing was angry and said, "It's not even?

"This ......" scale plays "evenly" is a very complex concept, rhythm, dynamics, flavor, but also elasticity. Yang Zhenyu himself can't play well. He had a little fever on his face, reached out and pushed Kong Lei, and said. "Dead fatty, you play one for her. ”

"Wait a minute. Kong Lei's whole body shook.

"You don't play. ”

"Big brother...... You're busy with yours, I'm busy with mine. ”

"Tell her about it. ”

Kong Lei's chubby fingers were very flexible, he stared at his phone, and said casually: "Practice." You play hard. Struggling. Push a little harder. ”

"I won't play anymore!I won't learn anymore!" Wen Jing pushed the guitar.

"Huh?"

"My hands hurt. ”

“……”

"Didn't you say that you just play the piano for the sake of it? I'm lazy. I'm enough. I want to sleep. I'm not the fodder for playing the piano. ”

In my impression, Wen Jing has never said so much. Yang Zhenyu carefully persuaded: "Our master ......"

"He's not my master, he's a liar. He said he wanted to teach me how to play the piano, and he said well, but what happened? Hehehe, he didn't teach me once. I haven't seen him much!"

"Hey, hey, hey. Kong Lei laughed on the side.

Yang Zhenyu was very angry, and he went to grab Kong Lei's mobile phone.

Kong Lei turned around flexibly, tucked the iPhone into his trouser pocket, smiled with a round face, and said proudly: "Master accompanied his girlfriend to Yueben, and they won't come back." ”

Yang Zhenyu's heart moved, and he hurriedly said, "You wait a while!"

"What's wrong?"

Yang Zhenyu did not answer. Fang Yan went to the book. He looked down in thought, as if he had forgotten something very important.

There was silence in the attic. Kong Lei and Wen Jing both looked at Yang Zhenyu in amazement.

"Fatty, you teach her. Little junior sister, you practice well. After Yang Zhenyu finished speaking, he ran down the stairs with a soaring back, and his back was very imposing of a senior brother.

Lao Zhao, the owner of the black and white piano shop. Fang Yan found a beggar on the overpass in Shinjuku last night, resembling Lao Zhao. Yang Zhenyu wants to go to the black and white piano shop to have a look. He almost forgot.