On the mobile phone screen, Fang Yan is singing "I miss you every day". The video is very short, just over 2 minutes. The title of the video is very simple, only four words: "I miss you every day".

This morning, this video spread all over Huaxiaguo's Internet.

Lao Li is 50 years old this year and doesn't use his mobile phone much, even he saw this video. No way, Moments, Weibo, WeChat groups, forums, everywhere.

On this day, the sun was shining in Jiangdong City, but it was raining heavily in Yanjing, thousands of miles away. In the building of the "Galaxy" video website, Xiao Mu, the editor-in-chief of the music channel, is restless, staring at a computer screen, building up anger.

Xiao Mu frantically tapped on the keyboard and sent a message to his intern: "Your sister, your sister, your sister." ”

The intern is a senior boy with the online name Sixi, he was crying in front of the computer screen, saw the news, and asked Xiaomu: "The director still doesn't approve it?" ”

Xiao Mu didn't answer, but scolded in his heart: "Dead bureaucrat." ”

Xiaomu is 25 years old this year, and although the title is editor-in-chief, the entire channel is by himself, plus the intern Sixi, which is very miserable. The reason is very simple, the music channel is relatively chicken for video sites, and the leaders don't pay attention to it, except for promoting some MVs, there are very few things that can be done. If it is a large-scale event, such as a concert, the video and live broadcast will be snatched up by the entertainment channel, and it will not be the turn of the music channel. Xiao Mu stared at the time in the upper right corner of the computer, and secretly decided that in 5 minutes, he would go and kick the director's door.

It's Friday, and as soon as I got to work, Xiaomu opened the backstage of the video website and found that something wasn't quite right.

On the real-time traffic list of the music channel, the first place is a video called "I miss you every day", he has no impression of this video and has not recommended it.

Looking at it again, the video was uploaded by an ordinary netizen, and the time was more than 1 o'clock in the morning.

Galaxy is the largest video website in China, and the recommendation position is very important. It's almost impossible for a situation like this where video traffic comes first without a recommendation.

At 9:10 a.m., the video had 33,591 views, but what was even more amazing was the number of shares: 2,240. In other words, 2,240 people shared the video on social media such as Moments and WeChat. This number is more than the number of videos shared by a music channel in a normal day.

The data of other videos is normal and mediocre, and it can't be that the background is wrong.

Xiao Mu, who was originally listless, suddenly woke up, he was like a white cat that smelled the smell of fresh fish, and hurriedly clicked on the video. A man with short hair and old tracksuits is singing on the side of the road.

Kogi was a little disappointed.

Nowadays, the media is so developed that everyone can shoot videos and post them on the Internet at any time. On his music channel, there are at least 100 videos of wandering singers from all over the country and even foreign countries singing on the street every day, all of which are taken by passers-by. Xiao Mu never watches this kind of video.

The reason is simple, a waste of time. Street singing, as long as you practice it carefully, it will not be unpleasant, after all, it is the craft of people to earn money and eat. But on the whole, the level of street singers is generally very low, far lower than that of bar singers.

People who sing on the streets, or vicissitudes of life, or enthusiasm, adhere to ideals or something, will move passers-by to a mess, take videos and post them on the Internet as a souvenir. But for Kogi, the videos have no value. One is poor technology, and the other is that the songs sung are almost the same, and there is no originality.

Yes, originality, Xiaomu insists that originality is king. …… It's a pity that he doesn't have many original musicians in his hands.

Well, let's make do with it, Kogi thought.

The video recording is incomplete, and Fang Yan did not play a large number of improvised passages before, and at the beginning, the melody of "Thinking of You Every Day" was already very clear.

After a few seconds, Xiao Mu felt his hair stand on end. This guitar is played, clean, pure, concise, savage, in one word, it is awesome.

Energetic! It tastes!

As soon as the singer spoke, the hair on Xiao Mu's whole body exploded. He gasped for air, his bespectacled face leaning closer to the monitor, motionless. He didn't want to miss a note, a detail.

What a sound! It's so simple, it's unadorned, and it can't be adorned. It doesn't need to understand, it doesn't need to be heard, it doesn't need to be recognized. The voice is not strong or gentle, it just exists quietly, stirring up a surging resonance in your heart.

It's not singing, it's a bulldozer that runs over your soul.

Only halfway through the video, Xiao Mu suddenly felt his body go limp, he couldn't breathe, and he sank heavily into the swivel chair. A violent emotion seized him, and something that seemed to be angry rushed against his chest, shaking the blood in his whole body, making him sad and happy. His fingers trembled in his chest, and tears welled up in his eyes.

Through his tears, he stared at the person singing in the video.

Who is this?

Xiaomu studied music in a class, and he thinks very highly of himself, and is both picky and mean about music. It is because he is particularly sensitive to music and reacts very strongly. But now, he doesn't think about the tricks or details in the video at all, and is completely immersed in the music.

Put it all over again, put it again.

Listening to the song, Xiaomu opened the WeChat circle of friends, and as expected, at a glance, 3 people shared this video. He glanced backstage, and the number of video shares rose to 2,744.

In the circle of friends, a Taiwanese cute female singer shared the video of "I Miss You Every Day", with only two words: "I cried." ”

One of his serious seniors also shared: "The power of music exceeds the limits of language. ”

Xiao Mu let out a sigh of relief, and quickly put this video in the highest position of the APP music channel, and gave it a random name: "I miss you every day", the most shocking voice of the heart on the street. I also recommended the video to the entertainment channel and the APP homepage.

Then, he also shared it in the circle of friends, saying very restrainedly: "This is the best music I have ever heard in 2017." ”

The workstation of Galaxy Company is very comfortable, a hall, and the black pressure is full of people. An exclamation erupted from the next door. "I'm grass~~"

"Thinking of You Every Day" shocked Xiaomu alone. In the work group, the editors of various channels are enthusiastically discussing this street singer. Many colleagues sent private messages to Xiaomu, one is to ask about the source of the video, and the other is to congratulate Xiaomu, the music channel is about to develop.

Xiaomu thinks that this video can be recommended by a pop-up window on the whole network, which is commonly known as Push, and push the video to all users. This is the most important means of recommendation, and in normal times, music channels simply do not get this kind of opportunity. But now Xiaomu is confident, it is the most important video today.

Xiaomu sent a message in the editor-in-chief group: Music application Push, attached a link to "Miss You Every Day".

Soon, Wang Yang, the director of the entertainment center, replied with a message: Don't push.

Xiaomu froze.

Intern Sixi was late, and Xiaomu let him work listlessly, listening to "Thinking of You Every Day" over and over again. He sent several private messages to the director, arguing with reason.

The chat window prompts that the other person is typing a message...... Keep prompting like this. But in the end, the director didn't say a word.

Xiao Mu was annoyed. He decided, in five minutes, to kick the director's door.