Chapter 125 $100 million licensing fee
After sleeping until 6 p.m., Channing got up, washed his face in the bathroom, and looked at himself in the mirror for a long time. The little girl in the mirror has dark and bright eyes, a serious and confident expression, and her hair is meticulously combed, but she is also staring at herself dissatisfied.
"Do you look at yourself like a big idiot?" she said in the mirror.
……
In the evening, the four of them went to a famous restaurant and had a luxurious roast beef. Wagyu beef, a type of beef that I keep boasting about, costs 10,000 yen for a plate of beef slices.
The slices of meat were flattened on the barbed wire, the texture was clear, and soon there was a hissing sound, and white smoke rose. The meat slices are dipped in the sesame sauce dipping sauce, and when you chew it gently, the warm juice splashes in your mouth, and you can't stop at all.
Fang Yan wanted Feng Lu to go to Qian Ning's room to live, but Feng Lu and Qian Ning refused. Channing's reasoning was that she had to work late into the night.
Qian Ning went back to his room and went to sleep, waking up at 8 o'clock in the morning and feeling refreshed. While brushing her teeth, she suddenly remembered something.
There was no change of quilt at the hotel. The quilts, pillows, and sheets that he slept in the afternoon, Fang Yan covered his body last night? She panicked a little.
Ghibli's Mrs. Hirata waited in front of the hotel, standing next to the car. The second time they met, he and Fang Yan became familiar with each other a lot. However, he was very surprised to see that the company's CEO was actually a young girl.
"In our country, small start-ups are like this. You have to find a little girl to be the CEO. Fang Yan joked with him.
"It also has to be a beauty. Hirata added with a smile.
At 10 o'clock in the morning, Toshio Suzuki, dressed in a black suit and black shirt, stood straight at the door of Ghibli to greet Fang Yan and his party.
"Mr. Fang Yan, is the road going well?" said the old man Suzuki politely. "What, you're still carrying a guitar?"
Before coming, Qian Ning put on the CEO's stand and strongly ordered Fang Yan to bring a guitar, she said, Fang Yan is a guitar player. Fang Yan introduced: "She is Qian Ning, the CEO of our company. ”
"Lucky to ......"
Toshio Suzuki's small glasses reflected the sunlight, and he squinted. In the imagination, the CEO of the company should be a middle-aged man, but this CEO is actually a super good-looking little girl, wearing a minimalist black cotton dress, black soft-soled leather shoes, short hair, no jewelry, and no makeup. He was a little angry.
It can't be a liar, although this dress is not cheap. Suzuki thought, and continued to be polite: "So young, we old men are really living in vain, hehehe." Please come in, please come in. ”
The meeting was held in the planning room of Ghibli. Suzuki and three of his men sat on one side, but Mr. Miyazaki did not come. Qian Ning opened his notebook, projected Keynote, and began to introduce the "Nameless Tavern" company in fluent English.
"The nameless tavern company was registered on July 25 of this year, which is a week ago. The purpose of our company is very simple, to make good music. ”
"Wait a minute......" Toshio Suzuki almost vomited blood, and hurriedly interrupted Channing. "You've just been formed?"
Qian Ning's little face flashed a trace of unhappiness, and said, "Mr. Suzuki, please don't interrupt me when I introduce." We will have plenty of time to answer your questions later. Is that okay?"
"My bad, I'm sorry. Suzuki leaned back in his chair and smiled. "Who would dare not listen to a beautiful woman?"
Typical sexism. Hirata laughed twice in embarrassment.
Qian Ning continued, and soon, Toshio Suzuki sat up straight again.
The company has only released a free single "Pancake Blues", which has occupied the first place in several music charts in China so far.
The company has recruited a sought-after young director, Wang Yu, whose work "Walking Street" just won the Palme d'Or for Cannes short film, and is also YouTube's most popular video of the year.
T-shirts with light luxury positioning have aroused enthusiastic pursuit on the Internet and have become a cultural phenomenon in China.
The company's cooperative enterprises include the ketchup company, a giant in the Chinese record industry. There is also diva superstar He Yu, who was responsible for the creation, recording and production of her new album before the company was founded.
Keynote turned to the page of the board members, and Toshio Suzuki found that the three young people in front of him, Fang Yan, Yuan Yuan, and Feng Lu, were actually directors, and under their photos, there was the smiling face of the music god Ma Shengguang. Ma Shengguang, of course Toshio Suzuki know.
This was followed by several media reviews, as was Nobel Prize winner Ni Hongyuan's comment on "world-class voice".
In this part of the company's business, there is a page dedicated to "Film Scores".
"Although the business is just getting started, the nameless tavern already has a place in the cultural industry of China. We are willing to explore the possibility of future cooperation with your company. Qian Ning's slender fingers tapped the touchpad and ended the introduction. "Here's the question time. ”
“……”
This Keynote made an unusually vivid impression on Toshio Suzuki. In front of these young people, Fang Yan was smiling at himself, Qian Ning was taking notes, Yuan Yuan was playing with his fingers, and assistant Feng Lu was scribbling on his notebook...... Suzuki said secretly, this company is very small, but it should not be underestimated.
What's even more terrifying is that it's just been founded.
"Mr. Toshio Suzuki, do you have any questions?" asked Channing again.
There are many questions, but there is only one of the most pressing ones. Suzuki stared at Fang Yan in confusion and asked, "What's going on, who are you?"
Who are you. Fang Yan thought that this was like a question that only an ancient Greek philosopher would ask. Two hours ago, Channing said he was playing guitar. Fang Yan was a little embarrassed and said, "Qian Ning, you can answer." ”
Bastard. Qian Ning scolded him in his heart.
Her English is very good, much better than Toshio Suzuki. But when she was explaining just now, there were a few words that she didn't understand, and Fang Yan helped her correct them. This aroused Channing's competitive spirit. He is very uneducated, why can he speak English so slippery.
But on this occasion, it is better to be professional.
"Mr. Fang Yan is a musician, and it can be said that the whole company is built around him. Qian Ning thought for a moment and added with a smile. "It's like Ghibli was founded for two masters, Hayao Miyazaki and Takahata Satsumi. ”
"Oh!"
Toshio Suzuki was skeptical. He thought of the sentence written by Fang Yan that inspired Miyazaki, and believed it a little more.
Hirata took the opportunity to ask the question he was concerned about: "Excuse me, what position does Ms. Yuan Yuan hold in the company? She is so young and already a director of the company. ”
"Me?" Yuan Yuan was still sleepwalking.
Qian Ning smiled and said, "Ms. Yuan Yuan is the majority shareholder of the company. She is currently in college, so she is only an intern at the company. As I said, we're a startup. ”
"Also, that young director Wang Yu, is he an employee of your company or a consultant?"
Director Wang Yu is a full-time employee of the company, and his next film is also invested by the company. He is a good friend of Mr. Fang Yan. ”
Fang Yan almost burst out laughing. Qian Ning said it seriously, but the real situation is that Wang Yu is still being drunk by Lao Liu, walking around the tavern with a plate.
Toshio Suzuki froze, then asked Channing with a smile: "What about you? Your role in the company is the same as my in Ghibli?"
It was meant to be a joke. But Qian Ning glanced at Fang Yan, nodded seriously, and said, "I hope so, and I hope to do as well as Mr. Suzuki." ”
"Don't dare to be, don't dare to be. ”
After chatting for a long time, we officially talked about cooperation.
Toshio Suzuki is a reliable businessman. But the time was too hasty, and coupled with the previous misjudgment, he didn't know anything about the Nameless Tavern Company and Fang Yan himself. At this point, he had countless questions, but he had no hope for this cooperation.
Cooperation is the exchange of resources and enhances value in the exchange. The Nameless Tavern doesn't seem to have the resource that Ghibli needs – money.
Toshio Suzuki blinked his little eyes and spoke in English slowly, and where he couldn't express himself, he was explained by Shota Hirata. He is 69 years old, but he has a lot of energy that does not match his age.
There are two cooperative projects, one is the company's purchase of the copyright of the poem written by Fang Yan, and the other is the sales of Ghibli cultural derivatives in mainland China as an agent for the nameless tavern.
The cultural derivatives produced by Ghibli are mainly plush dolls, cushions, pillows, T-shirts, socks, backpacks, cloth bags, puzzles, necklaces, piggy banks, key chains, music boxes...... They are all gadgets with very low cost and high added value. Because of the aura of IP such as "Spirited Away", the sales are not bad.
In Huaxia, because there are too many bad movies, the movie periphery has not been made for the time being. But in developed countries, the film peripheral industry is huge, and the long tail will even exceed the box office. "Batman", "Transformers", "Pirates of the Caribbean" ...... Not to mention monster-level IPs like "Star Wars" and "Harry Potter".
Disneyland, Universal Studios, and the Ghibli Museum are all extensions of the movie.
Toshio Suzuki's idea was that Fang Yan would pay a one-time licensing fee, and then purchase various gadgets from Ghibli and sell them in China. The licensing fee is only a threshold, and nameless tavern companies cannot adapt and develop Ghibli's IP.
"For a five-year exclusive partnership, the licensing fee is about $100 million. Toshio Suzuki said.
$100 million.
Fang Yan shook his head silently. The company is valued at $10 million and has only $300,000 in cash. The licensing fee is ridiculously high, and Ghibli is indeed valuable, but no matter how you calculate it, the total sales of the surrounding area in China in the past five years have not reached 100 million US dollars.
In this way, the company is saddled with a huge debt of $100 million, and then works for Ghibli, leaving the other party to lie down and count the money...... It's impossible to think about.
Channing sat beside him, still calm. She asked, "Ghibli's annual operating expenses are about $100 million, right?"
"Almost. Toshio Suzuki said. "New projects may cost a little bit more. ”
"$100 million in licensing fees, no problem. But we need to buy the exclusive license for the next 20 years and develop our own products, such as T-shirts. ”
Toshio Suzuki shook his head with a smile and said, "Of course you can't. Each of our peripherals has been carefully designed, and there are strict requirements for quality, unfortunately, we cannot cooperate with Huaxia's company for the time being. ”
Fang Yan whispered to Qian Ning: "It seems like this. ”
"Not at all. Qian Ning also whispered. "What is the technical content of a rag doll? It is not yet produced by a small factory in Huaxia. Who's for whom? ”
“……”
Ghibli's financial pressure was worse than expected. In 2013, "Kaguya-hime's Monogatari" did not do well at the box office, and the company was hit hard. The subsequent collaborative animation, "The Red Turtle", received a good response, but it was even worse at the box office. Qian Ning thought that the main source of income for the other party was cultural derivatives.
Toshio Suzuki pulled out his pipe and asked the girls across the table if they could smoke. He exhaled a puff of smoke and said, "Working with Ghibli will help your company's brand, and I hope Miss Channing will report to the board of directors and consider my proposal." ”
"No, you don't. ”
"Huh?"
"There is no need to escalate to the board. I've got the final say on the company's business. ”
"That ......"
"This kind of cooperation is impossible. ”
"......" Toshio Suzuki was stunned, surprised by Channing's bluntness and rudeness. He added, "Why? If you work with Ghibli, with our brand, I believe that it will be easy to get hundreds of millions of dollars of investment in Huaxia." ”
"That's even more unlikely. Our company didn't need financing, and to be honest, we didn't have much interest in Ghibli. ”
Old man Suzuki was defeated. He hehe, he was straight, and he thought Channing was very funny.
Toshio Suzuki also has some stereotypes about the Chinese: shrewd technocrats, people who abandon their dreams for survival and laugh at them in turn, infighting and self-interest, but these young people in front of him are so different.
"Well, put aside the perimeter agents beforehand. Let's talk about the first thing first, buy Fang Yan's sentence. ”
Qian Ning shook his head and said, "Let's talk about it in the afternoon, I'm hungry." ”
This is more rude. It was just half past eleven, but Shota Hirata had already arranged lunch, and he said that he would invite Fang Yan and others to a nearby sushi restaurant for dinner.
Qian Ning said: "Don't bother, I want to eat with my company partners." ”
“……”
4 people eat takoyaki, sashimi, and ramen at a small and inconspicuous shop. The poor octopus was cut into small pieces of meat, grilled into crispy balls, drizzled with a thick sauce, and the crispy skin was bitten open, and the heat was rising.
"Delicious, delicious. Yuan Yuan's elbows propped up on the tabletop, her glasses were a little blurred by steam, and she sighed while chewing on the meat. "Sister Qian Ning was so powerful just now, she said that the old man was speechless. ”
"It's not powerful, it's that they don't have sincerity. Qian Ning said disapprehantly, but there was still a little smug in his heart.
Fang Yan touched Yuan Yuan's hair and said, "You are even more powerful." ”
"Me?"
"If it weren't for the fact that you wanted to sneak in that day, there wouldn't be any talk of cooperation. So you're even more powerful. Isn't that right?"
"Hey, hey. ”
Qian Ning thought, Yuan Yuan's life is really good.