Chapter 231 [No One Is Optimistic!]

Wang Xiong read the rest of the plan patiently.

Zhang Ye, who was sitting opposite, said: "The talk show is the transliteration of Talk-Show, as for why it's called this, well, it's my random name, and the approximate form is to integrate current affairs and make some jokes to tell the audience, such as songs, such as movies, such as some popular news in society, you can take it and make some interesting jokes to make the audience laugh, well, it's simple." ”

Wang Xiong looked at him, as if to confirm whether he was joking with himself and teasing him, knowing that when he saw Zhang Ye's serious eyes, he was speechless: "Isn't that a lecture program? At most, it adds the attribute of news and adds some current events to share with the audience?"

Zhang Ye shook his hand, knowing that he still didn't understand, "It's not a lecture, it's not news, in fact, the core selling point of this column is funny, and letting everyone relax is the main purpose, as for the current affairs news used in talk shows, the authenticity is actually not important, and the rumors on the Internet can even be taken casually, whether it is chasing the wind and catching shadows, distorting history, you can not care, you care about being funny." ”

"Then it's similar to a variety show? A few hosts invite guests to keep spoofing and complaining to achieve a funny effect?" Wang Xiong asked.

Zhang Ye shook his head, "No, just me, as a host, it's different from the traditional variety show form you said, I don't even need to invite guests, I don't need the help of any outsiders, just give me dozens of audiences, I don't spoof, I don't make games, just listen to me." ”

"You're alone?"

"Yes. ”

"Listen to you jokes?"

"Yes. ”

"Isn't that just stand-up comedy?"

"It's not the same, stand-up comedy has a theme, talk shows basically don't have much theme, there is also a directional theme, it is not clear, and it can have no beginning or end, it is spliced together in that paragraph, which is very different from stand-up comedy. ”

Zhang Ye, a famous talk show artist in the world, once said that when he first did a talk show, the cross talk didn't fall behind, but after going back to talk about cross talk, he performed in a mess because he was familiar with the talk show, and then he adjusted and found the trick, so he can talk talk show and cross talk again, so it can also be seen here that the two art forms are not the same concept at all.

Wang Xiong said: "Maybe I'm clumsy, I've never heard of such a program, is there a new program form of this kind abroad?"

Zhang Ye replied, "Not yet." ”

"Does that mean you're original?" Wang Xiong touched his forehead.

Zhang Ye nodded, "Yes, I am confident that I will do a good job in this show." ”

Wang Xiong looked down at the planning case again, and was silent for a long time before he said to him: "Xiao Zhang, it's not that I don't believe in your level, but this kind of program form is too alternative and too 'novel', do you think the audience can accept it? Anyway, I look at the planning like this, I can't accept it, countless jokes, these can support a column? Impossible, where is it so simple!" There have been some story columns before, telling small stories and telling jokes, but it turns out that this kind of program is too limited, can't pull the audience, doesn't have that kind of attraction, it's okay to tell jokes, but it's good to talk about it occasionally like variety shows, but it's always talking, one issue is telling jokes, and the whole column is a pile of jokes, how do you let others watch this? ”

Zhang Ye smiled bitterly, "Leader, I said that talk shows are not simply jokes, but have their own art form and artistic charm." ”

"I can't approve the planning of this column. Wang Xiong vetoed.

Zhang Ye immediately said: "I have really been preparing for a long time, and I have the confidence and ability to ...... it."

Wang Xiong interrupted, he confirmed his judgment very much, and said: "If this kind of show, it is better for you to continue to talk about history, even if the audience is a little limited in age, at least it will not be biased, what is your talk show now, it is too out of the door and cannot be popular." ”

Zhang Ye said: "It must be on fire!"

Wang Xiong looked at him, "Change to another one, right?"

"I stick to this column. Zhang Ye was very firm, "You may think that the audience may not be able to accept the form of a talk show if you have never seen it, it doesn't matter, I can try a few episodes, let's look at the effect of the show, if it really doesn't work, and the audience doesn't buy it, you can cut the column." ”

Wang Xiong frowned, "Are you so confident?"

"Yes. Zhang Ye said calmly: "I have never been so confident!"

Wang Xiong has seen a lot of hosts or column planners who have been rejected by the plan, they make a column plan, it must be what they like and think it can be popular, so they submit it, every time Wang Xiong vetoes it, the other party will argue with reason, and the situation will not be very good, and will keep telling Wang Xiong how good their new column is, excited and anxious, belonging to the kind of authorities who are fans. But Zhang Ye's reaction made Wang Xiong look at him more, because he was not so excited, and even seemed calm, and simply told Wang Xiong - his show must be okay.

Patting the planning case with his hand, Wang Xiong said softly: "In this way, you are not a novice in the column and advertising planning, and you have made very dazzling achievements, so the company dares to let you develop the column yourself, if you are unwilling, I can send the plan to it, you go back and wait for the news." ”

"Okay, thank you, Mr. Wang. Zhang Ye didn't say much, opened the door and left.

As soon as he left, Wang Xiong took the article and went directly to find the leader, the core of the network TV department is the network column, which is the most important link in their department, so especially the decision and approval of the new column, several of their leaders are personally responsible.

……

Outside.

Zhang Ye didn't go back to the office area, but went to the bathroom first, washed his face a few times with cold water, and looked in the mirror, a little entangled.

What if they don't know guΓ²?

What if they think a talk show won't work?

A brand new column, many people don't have the courage to do it, because they will think, if this kind of program can be popular, why don't other TV stations think of it, why don't they do it? Ideology is very conservative, so there is instinctive resistance to new things, the longer people work, the more conservative they are, but only Zhang Ye knows in this world that this kind of art form can really be popular, and it is a big hit, and it is a big hit, and it is killed at home and abroad, and some people can't even sleep without watching a talk show on weekend nights!

But how can you sue them?

Sue sΓΉ that they themselves are from another world, and that my world talk show is very popular?

Who believes!

You can't say that!

Ten minutes later, Zhang Ye came out of the bathroom and returned to the office area.

Ah Qian walked up to him, and when he saw Zhang Ye, he said, "Teacher Zhang, I'm looking for you, just now the superintendent's secretary asked you to go upstairs to her office, maybe it's about the show." ”

"Good. "Zhang Ye went.

Outside, he knocked on the door.

Feng Guiqin's voice came from inside, "Please come in." ”

Zhang Ye pushed the door into the room, only to see that there were four or five people on the reception sofa, all around a table looking at Zhang Ye's plan, there was a leader in it, Director Feng Guiqin, there was also Wang Xiong, and several other people Zhang Ye didn't know but had seen it, and it should also be the head of the department.

"Xiao Zhang, you also sit. Feng Guiqin pointed to the small sofa next to him, and then shook the text in his hand, "This is your new column?"

Zhang Ye sat firmly, "Yes." ”

Feng Guiqin observed the people on both sides, "What do you see?"

A middle-aged human: "To be honest, I'm quite disappointed, what is this so-called blurt, I can't see any core selling points and attractiveness, hiring Zhang Ye with a high salary, in fact, is to value his column planning ability and eloquence, but this planning is very boring, I don't think there is any need to carry it out." ”

Wang Xiong said for Zhang Ye, "Old Gu, it's not as bad as you said, it's just not very outstanding." ”

The leader of Lao Gu said: "It's far from what I expected, "Hundred Lectures", that's the best history lecture column I've ever seen." ”

Another man in his thirties pushed his glasses, threw down the plan in his hand, and said: "The greater the expectations, the greater the disappointment, I am not optimistic about this talk show, what is the meaning of a column that tells jokes? Some people may think it is good at a glance, but it is impossible to maintain long-term attention, and there are even many viewers who will not watch it, isn't it just plagiarizing jokes on the Internet? What technical content can this have? Copyright issues are also problems, what if people accuse us of plagiarism and then file a lawsuit, what will be the negative impact?"

Zhang Ye explained: "It's not plagiarism, my jokes must be new." ”

Lao Gu said: "How many new jokes can you produce alone, how many episodes can you support? And even if you don't talk about this problem, your show itself is flawed." ”

The man in his thirties said: "The most important thing is where is the attraction of this show? There are no handsome guys, and you don't need beautiful women, just tell jokes alone? Is it good for the audience to look up jokes on the Internet? Why do you want to listen to your show? Am I right, Zhang Ye?"

Right?

To you, great-sir!

The two of you, you and I, are all negative!

Finally, the man said, "Are we right?"

Zhang Ye was annoyed by the words, and directly took out a sentence that was very deep in his memory, that was the words of the leaders who came to review the program and criticized the leaders when Feng Xiaogang directed the Spring Festival Gala, Zhang Ye said to the two people: "I will definitely listen to the opinions of the leaders and implement them! But if you have to let me say that you are right! This is not good! You can't deny my basic judgment as an art worker!"

Lao Gu frowned, "You're still not convinced?"

"Okay, let's not say a word. Feng Guiqin said: "Although I am not optimistic about this kind of column that has never had a precedent, but the reason is that I can't judge the quality of the column, because it is the first case, there is no experience in this kind of column in the world, I think so, let Xiao Zhang give it a try, but only one issue, record one issue first to take a look, if the ratings are not even 500,000, then I can't help it, the column will definitely be cut." ”

Lao Gu said: "Director, there's no need to try, right?"

The man said: "And it's a waste of resources, venue decoration and advertising cost money." ”

Feng Guiqin said: "So let's try it for a while, and we must give some young people who dare to innovate a chance, so it's decided, Xiao Zhang, we're waiting to see your results?"

Zhang Ye was moved in his heart, he didn't expect the number one to really agree, "Don't worry, I won't let you down!"

That's great!

As long as he dares to be on the column, he can make everyone open their eyes to take a look, what is a talk show!