The domestic Internet began to sprout at the end of the 90s, and after entering the new century, it has flourished, and now it has become a huge industry of trillions of yuan, which can be called one of the pillars of the economy.

The advent of the Internet era has also profoundly changed the world's economic pattern, which has had a great impact on many traditional industries, and many industries have declined or even disappeared.

The record industry is one of them.

When the portable audio music player was born and then integrated into the smartphone, the traditional record industry entered a period of irreversible decline, and many record companies have transformed and entered the new entertainment and new media in a big way.

Singers in the eighties and nineties could make a lot of money with a big-selling record, but now the new generation of idol artists are completely losing money and making money when they release records, just to brush up their style and popularity, and then recoup the cost through peripheral products, advertising endorsements, announcements, performances, etc.

Therefore, online sales has become one of the main business channels of entertainment brokerage companies, such as Feixun Music, Yiwang Music and other big music websites, which are important battlefields for singers and artists.

Moreover, the sales performance of the four domestic music websites is calculated into the album sales, which has given rise to the new era of [Gold Records], [Platinum Records], [Diamond Records] and [Crown Records]!

Online sales + actual sales of more than 100,000, and through the certification of the Chinese Musicians Association, you can get the [Golden Record] achievement!

Reaching 500,000 sales is [Platinum Records], and reaching 1 million is [Diamond Records].

As for the highest honor [Crown Records], the sales requirement is 5 million!

The music websites certified by the China Music Association include Feixun Music, Yiwang Music, Pop Radio and Voice of China, and the certified physical stores selling CDs are limited to Xinhua Bookstore, except for Yibao's online sales.

The reason is simple, EPRO sales performance is too easy to fake, and the cost of counterfeiting is very low. It is impossible for the Chinese Music Association to ask a behemoth like Yibao to cooperate with him, so he simply gave up.

As for the four major music websites and Xinhua Bookstore, although it is said that you can also spend money on sales, the cost is much higher.

Therefore, the authority of the certification of the China Music Association is the highest in China.

Every Monday, the Chinese Music Association announces the top 50 record sales in China on its official website, as well as the list of records of the certified Golden and White Diamond King!

For most of the singers. It is enough to be proud to get the [Golden Record] achievement.

Among the judging criteria for first-class singers, a [platinum record] is indispensable.

As for the real big-name superstars, the target is always [Diamond Records]!

As for [Crown Records], it is now an unavoidable miracle, in fact, even [Diamond Records] often takes a long time to accumulate to achieve, unlike in the past, which could sell millions or even millions of sales at every turn.

The freedom and sharing spirit of the Internet has led to cultural piracy in film, television, music and literature that can never be eradicated.

Lu Chen's first solo album "You at the Same Table", the reason why the online sales performance is not optimistic. In addition to strong opponents, the main reason is that the songs in the album can basically be searched on the Internet, and many netizens have heard all of them, and the desire to consume is naturally greatly reduced.

At 7 p.m. on September 8, the album was released on Feixun Music Network.

At the same time, there is also Cui Zhengzhi's "Provoke Fire"!

Many, many people are paying attention to the sales of these two albums and the duel between the four singer-songwriters.

The previous Zou Bei's "Blooming Flowers" album was on the shelves on the 4th. The current sales volume is 70,000+.

Ling Xiaoxiao's solo album "True Love Invincible", which was released on the 5th, sold 50,000+. There is not much difference between the two.

So far, both have passed the grade, with no surprises or too many disappointments.

At least [Gold Record] is a steady deal, but the stamina of both albums is obviously insufficient.

There has always been a rule in online record sales, that is, sales within 7 days of being on the shelves should account for 40-50% of the total sales. In particular, the first 3 days are the most critical, known as the 72-hour rule.

How well an album sells, whether it hits the street, is qualified or a big hit, you can basically see within 72 hours.

Zou Bei's "Blooming Stamen" and Ling Xiaoxiao's "True Love is Invincible" can only be regarded as qualified. It is still a lot short of the standard of big sales, and the performance of the two has more or less disappointed those onlookers.

originally expected to see a fierce competition, but the start was so calm, everyone's eyes couldn't help but fall on Lu Chen and Cui Zhengzhi's new album, to see if the two could collide with dazzling sparks.

Most people believe that there is no suspense for Choi Jeong-ji to win!

Not to mention anything else, let's talk about the propaganda offensive, Cui Zhengzhi's "Provoking Fire" threw Lu Chen at least three streets, and its title song "Provoking Fire" still firmly occupies the top click list on the homepage of Feixun Music, which can really be described as a rainbow.

In contrast, Lu Chen is really too low-key, and "You at the Table" basically has no big advertising investment.

Some people also analyzed that Lu Chen's approach is wise, even if he spends money, his album sales will not be very good, and it is enough to brush up on word of mouth.

Even if he responded to Cui Zhengzhi's provocation with "come to war" on his blog, many people think that it was just Lu Chen taking advantage of the latter to stir up, which is a hitchhiking behavior, and he doesn't really want to fight to the death with Cui Zhengzhi.

The simplest proof is that there is no album advertisement for Lu Chen on major online media, including Feixun Music, but the promotion of "Provoking Fire" can be seen everywhere.

On the Inspur blog, the hot word "coming to war" has been hyped up, so how much effect can it have?

In related blogs, forums and post bars, there are many people who hold the same opinion.

Including Choi Jung-ji himself.

When the "Provoke Fire" album was released, he was in the five-star Mingdu Hotel in Shanghai.

During the promotion of the album, Cui Zhengzhi has swiped dozens of announcements in a row under the company's arrangement, and today alone he did live activities in two shopping malls and an automobile 4S store in Shanghai.

When he returned to the hotel, it was dark, he hadn't eaten yet, and his body was very tired, but he was still full of energy.

The young idol artist is staring at the computer screen, staring at himself and Lu Chen's album list on the homepage of Feixun Music, staring at the beating number behind the two albums - download sales.

From the beginning, the sales volume of "Provoked Fire" firmly gained the upper hand, leading "You at the Same Table" by a large margin!

A smug smile appeared on Choi Jeong-ji's face.

"Ash, you don't have to look, that Lu Chen won't be your opponent at all!"

It was the agent who was sitting next to him who spoke.

Interestingly, like Lu Chen, Cui Zhengzhi's agent is also his sister - Cui Xiuyin.

Cui Xiuyin was originally an artist, but she did not become popular after her debut with the support of her parents, and she has filmed small roles in several TV series, but her career has not improved.

Later, she moved into the background and devoted herself to helping her younger brother.

Cui Xiuyin's appearance is very ordinary, even if she is carefully dressed, it is six or seven points, and the advantages of her parents are basically concentrated on her younger brother Cui Zhengzhi, who bloomed with dazzling brilliance as soon as he debuted, and his star journey was bright.

Cui Xiuyin is not jealous of her younger brother, on the contrary, she loves Cui Zhengzhi the most and takes care of the latter meticulously.

In Orange Field Entertainment, she is known for her tough and difficult personality, and many people dare not provoke her.

For Lu Chen, who competed with her younger brother, Cui Xiuyin was completely disdainful.

"With just a few of his old-fashioned songs, he's lucky to be able to sell one-tenth of your sales!"

Cui Xiuyin dared to say such a thing, she was very confident.

Because in Choi Jung-ji's "Provoke Fire" album, except for a few songs written by himself, all the others were composed by the famous Korean pop composer Lee Zhong-ki.

This album is also supervised by Lee Zhongji himself, the standard is first-class, the original Korean pop style, is the favorite hot song fast song of young people nowadays, both the melody and rhythm are impeccable.

Cui Xiuyin believes that with this album, Cui Zhengzhi's career will inevitably reach a big step and become a popular idol in the domestic entertainment industry, and then it is logical to step into the film and television industry.

A wide avenue of stars has been rolled out in front of him!

As for Lu Chen, hehe, it's nothing more than a small stone on the road, just kick it away.

Bumped into my Zhengzhi Oba, count him unlucky!

This sentence was not made up by Cui Xiuyin herself, but Cui Zhengzhi's fans said it in the post bar.

Cui Xiuyin thought so.

Although Cui Zhengzhi was proud, he also agreed with Cui Xiuyin's opinion, but he still said: "Lu Chen's strength is still there, his song is the brightest star in the night sky is good, and the other songs are very ordinary and outdated." ”

Cui Zhengzhi grew up in South Korea and received artist training in South Korea, and he was exposed to Korean pop fashion, and returned to China to develop and expand the market through the "Korean Wave", and he didn't like Lu Chen's folk songs.

"But if he's too bad"

Cui Zhengzhi's face showed his signature smile: "Then it's not interesting for me to win, sister, right?"

"yes!"

Cui Xiuyin touched her brother's hair and said with a smile: "Don't look at it, eat first, don't go hungry!"

Dinner in the hotel had just been delivered to the room, and she was afraid that it would not taste good if it was cold.

Cui Zhengzhi nodded and closed the computer.

For his album, he is full of confidence.

Just thinking of Lu Chen's response to himself in the blog, Cui Zhengzhi was really a little annoyed.

I'll let you know what it means to be a real powerhouse!

He has even thought about the content of his blog post tomorrow, and he has to use facts to fight back forcefully.

Isn't that too much to look up to Lu Chen?

Cui Zhengzhi laughed dumbly and asked loudly, "Sister, what delicious food did you order for me?"

"I want to eat meat!"

The first one is sent, asking for subscription and monthly pass support, and there will be more at night!

PS: Recently, some readers said that they couldn't enjoy watching it, the update was too slow, the author worked hard, everyone also supported and supported, give the author some motivation! )