That day.

The news has overshadowed the sky!

"Plants vs. Zombies' Latest Strategy!"

"First-day downloads make history!"

"Industry insiders predict: Plants vs. Zombies may have more than 100 million downloads in half a year!"

"Zhang Ye - a person who writes myths again!"

"Zhang Ye has given a priceless shot of domestic games!"

"The future of domestic puzzle games is bright!"

"Plants vs. Zombies Crushes All Genres of Games of the Same Period!"

"Zhang Ye wrote his name in the history of the Republic of China!

The media are applauding!

Newspapers and magazines are selling like crazy!

"Cool!"

"This time it's over abusing foreigners!"

"This sales volume is so incredible!"

"When the foreigner games released at the same time were first promoted, they boasted that they would sell millions of dollars in China, but as a result, they didn't even have a fraction of "Plants vs. Zombies"!"

"Plants vs. Zombies is on fire, and Zhang Ye is also on fire again!"

"Now think about CCTV's blocking-killing and snow hiding of Zhang Ye, it's all CCTV's self-inflicted amorousness! Zhang Ye is a great god, your mother can shine in any field he goes! How did he seal it? How did he seal it? It's ridiculous that the leaders of CCTV still think they hold Shang Fang's sword!"

"Yes, radio and television can't block him, how old is the CCTV set?"

"Yes, if Mr. Zhang wants to maintain his popularity, he can just make a game every two months, which can not only stabilize his popularity, but may also rise to a certain extent!"

"It's a pity that Zhang Ye is talented in making shows, alas, I really like his variety shows!"

"I like it too, but I can't help it, CCTV has already cut off this road for him, at least for most of the year, it is impossible to see Mr. Zhang's TV program, I have to wait for his contract with CCTV to expire, alas, during this period, Mr. Zhang can only go sideways to find other ways to increase popularity!"

A few days down.

The number of downloads of "Plants vs. Zombies" continues to soar, and the soaring speed makes netizens and industry insiders a little frightened!

Two million people!

Five million people!

Eight million people!

Ride a rocket like a straight line up!

Not to mention outsiders, even the employees of the distribution company of "Plants vs. Zombies" are also frightened, feeling as unreal as a dream, and they are afraid that a smart dream will wake up at any time!

Many of Zhang Ye's friends sent congratulatory messages.

Brother Dadao: "Teacher Zhang will create brilliance again!"

Dong Shanshan: "Congratulations!"

Fan Wenli: "A milestone for a domestic game!

Yao Jiancai: "@张烨, get me a game serial number for my brother, Malier!"

There are also game industry insiders who left messages to Zhang Ye.

Vice President of Huangxing Games: "Plants vs. Zombies has opened a door to the game industry, and I have never had such confidence in domestic games as I do today!"

A famous game producer: "This is a counterattack of domestic games!"

In the past, in their understanding, casual games are niche games, in China, and abroad, many people think that this kind of puzzle game is a kind of small fight, is a small theme that those small game companies that are not rich in capital will play, but today, "Plants vs. Zombies" has changed everyone's views in an instant, small theme? Puzzle games are definitely not small themes! It has a huge market that everyone never expected before! Look at "Plants vs. Zombies" The number of downloads will be known, which niche theme can create this miracle?

Puzzle games are also a mainstream in the game genre!

Although its threshold is low, the fee is low, and even some are free, but this is precisely the advantage of puzzle games, because the volume is small, the game is only tens of trillion, at most only more than 100 trillion, the download is very easy, as long as you want to play, it takes a minute to download, coupled with its low charging model, this gathers more of a huge crowd of players, under the small profit but quick turnover, the achievement of a puzzle game will never be lower than those large-scale RPG or online games, everyone thought that puzzle games were niche, because they did not have Zhang Ye's ability, because they couldn't do itPlants vs. Zombies is a game!

The gaming world is excited!

Zhang Ye found a way for them, a way to counterattack foreigners' games, due to the factors of technical level, due to the conditions of asset scale, they may not be able to make foreigners for the time being, such as Xianxia martial arts games can occupy some local advantages, such as shooting games, magic games, decryption games, etc., are not heavyweights with foreigners, some are not enough money, some are not technically upper, but puzzle games are different, puzzle games have no technical threshold, what is the fight here"Plants vs. Zombies" gave them a good start, and also gave many domestic game companies struggling on the verge of bankruptcy hope to rise!

……

Noon on the fourth day of the game's release.

The fat sister officially invited Zhang Ye to hold a celebration banquet in a small banquet hall of the Beijing Wangfu Hotel, and more than 30 employees of the company were all present!

Dishes are ready.

Full of wine.

The fat sister picked up the wine and raised it, "Zhang'er, I'll give you one first!"

The two vice presidents of the company also said in unison: "I will also accompany one." ”

"You're welcome, you're welcome. Zhang Ye touched them, "This is everyone's collective credit, and it's not mine, and no one respects anyone, just drink it." ”

A white mouthful, and his face was ruddy, "We really raised our eyebrows this time!"

The fat sister asked: "Zhang'er, is it possible for "Plants vs. Zombies" to exceed 100 million downloads?"

Zhang Ye smiled: "I don't know, there should be a play." ”

A female employee excitedly said: "No problem! Today, it has been downloaded by 8 million! It is estimated that it will reach 10 million people this week!"

Another employee also said: "Yes, the sales amount has also come out, and the proportion of paying users is as high as 47%, and there are millions of turnover every day!"

The game originally produced by their company had an investment of several million, and later after Zhang Ye's operation, although the game was greatly changed to "Plants vs. Zombies", the core game engine has not changed much, and it is not overturned and restarted, so "Plants vs. Zombies" Although it is claimed to be an investment of 10 million funds to produce, it is actually a slogan, which is relatively empty, if you don't count Zhang Ye's endorsement fee and copyright fee production fee, at best, it is only an investment of several million, which is also the maximum amount of money that their company can mobilize.

Now, it's clear that the gains are huge!

The income of "Plants vs. Zombies" in one day is almost eager to offset the total investment of this game! The rest is all net profit! It can be seen that they have made a lot of money this time!

During the banquet, the atmosphere was warm and all the employees were very excited.

After pushing the cup and changing the lamp, the fat sister looked at Zhang Ye and talked about the endorsement fee again, "Zhang'er, the game is selling crazy, you have made great contributions, originally this game was also handled by you, we haven't talked about the endorsement fee and game copyright, yesterday the company held a high-level meeting, and also talked about this matter, let's have a personal relationship, but how much money should be paid, we must explain it clearly." ”

Zhang Ye waved his hand, "Fat sister, let's talk about this later, I'm not bad for money now, and to be honest, there is nothing to spend money." ”

"That's ......," the fat sister said.

"Or else. Zhang Ye smiled: "When I want to use the money in the future, I will ask you again!"

The fat sister pondered for a while, and said: "It's okay, I'll give you a share, even if you are a shareholder, I will go back and discuss with my sister about the specific share, see how it is appropriate, and after determining the share, we will meet again, and then we will talk about it, if you have any requirements, you will mention it again." ”

Zhang Ye said directly: "You don't have to talk about it then, you can just talk to Lao Wu, I'll listen to her." ”

That's a bit of that.

The fat sister sighed, "You and my sister are quite iron?"

Zhang Ye snorted, and hurriedly said: "Yes, Lao Wu is my old leader, whatever the old leader says, I must listen." ”

The fat sister suddenly realized.

Suddenly, a phone call came.

The fat sister took it, "Hey...... Well...... What!?"

When she hung up the phone, she saw that the fat sister's face was not very good, and everyone looked at her nervously.

The vice president said, "What's wrong?"

Zhang Ye also asked, "What's wrong?"

The fat sister said angrily: "The pirated version of "Plants vs. Zombies" is out!"

"Huh?"

"How so!"

"Why so fast?"

"This is bad!"

Everyone was shocked!

Piracy is a word that makes them frightened by the game company, and this is the most terrible thing! The market environment for domestic games is not very good, and if there is another diversion of piracy and copy, then what kind of money will they make? The income will definitely be greatly reduced, or even lose all their money!

Originally, they were also prepared before the release of the game, piracy is no stranger to any game company, and they know that it is impossible to avoid it, but even with this psychological preparation, they didn't expect that piracy would come so quickly, so fast that they were caught off guard!

Fat sister said: "In the past, the piracy of games produced by our company was very slow, and some even came out after half a year, that is because our game sales are not good, and there are not many players, so pirates are not profitable, so naturally they will not bother too much, this time "Plants vs. Zombies" is popular all over the country, and it must also be targeted by many pirates and speculators!

Zhang Ye frowned, "Now you can play without a serial number?"

A group of employees next to me have already checked the situation on the Internet!

Fat sister nodded, "After the first three levels, there is no need for a serial number, and now I can play to the sixth level, but this version of the pirated version is not a completely cracked version, and there are more bugs, and many people will automatically jump out of the table when they play the sixth level, so don't worry about it for the time being." ”

A vice president hurriedly said: "I can't help but worry, there has been a pirated version in the past few days, and it is only a matter of time before I want to completely crack it, and many players who originally wanted to pay if they knew, maybe a large part of the users will not pay, and they will wait for piracy, which is definitely a fatal blow to our sales!"

The fat sister nodded, "Yes!"

Everyone's hearts are heavy.

"Plants vs. Zombies" has just emerged, the media and the industry have high expectations for it, and even shouted the slogan of going straight to 100 million people, but it will be destroyed in the hands of pirates in just a few days? If they really wait for the completely cracked version to come out, how many sales can their official serial number have? Although they can also have a lot of income by domestic sales, and they can also have revenue by advertising and cooperation, but the genuine serial number is their most basic income, and it is also the largest income now, and this fortress must not be lost!

At least...... Can't lose it so fast!

"What should I do?"

"These immeasurable pirates!"

"I'm grass his ancestor!"

In the face of this sudden bad news, many people scolded, no one was in the mood to eat any celebration banquet, one is not good, "Plants vs. Zombies" may be in vain!

Seeing this, Zhang Ye thought about it for a moment and said with a smile: "That's it, I'll try it and see if I can control piracy." ”

The vice president was stunned, "How do you try?"

Another vice president said: "Can piracy be controlled?

Zhang Ye didn't say much, "I'll make a call first, I can only say give it a try." ”