The short video shot by Gao He, after being carefully edited by Happy Interactive Entertainment technicians, was posted by Lu Chen on his blog, which immediately attracted a large number of fans. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Lu Chen's blog has an unparalleled number of fans, and it is full of gold, unlike many celebrities who rely on zombie fans to create false popularity, so every blog post he posts can often attract a large number of clicks, forwards and comments from fans, and often appear on the hot list on the homepage.

As a result, his blog is an excellent platform for publicity in the online world, with great advertising value.

There have been many advertisers and advertisers who have approached Chenfei Media, hoping to promote it through Lu Chen's blog, but no matter how high their offer is, they have basically all been rejected by Lu Chen.

Lu Chen only advertises for himself, such as making TV and movies and making albums, the advertising effect is much stronger than spending money on hype in the media, and the online game "Smiling Proud Jianghu" is a key project of next year's martial arts big IP plan, which is naturally worth his efforts.

"I didn't expect me to be an online game enthusiast in the morning!"

"Hey, what kind of game is this? It looks pretty good, please introduce me!"

"Smiling proud Jianghu, No. 1 public beta, I have downloaded the client and registered an account, just waiting to go online!"

"The big brother in front of me gives me a download address.,I'm going to play.。 ”

"Then register an account, can you play this game with me Chen?"

"Hahaha, I'm going to join the Huashan faction, who is with me?"

"Ask for a belt..."

The official website of "Smiling Proud Jianghu" was officially launched as early as 1 month ago, and gradually opened up the expansion pack, game career introduction, official forum and other content, and now you can download the client to register an account.

In order to maximize the convenience of gamers, the account of "Smiling Proud Jianghu" can be bundled with Feixun, and the current number of effective registrations has exceeded 1 million, which is not bad but cannot be said to be particularly good.

After all, there are too many online games and mobile games on the market now, players have a lot of choices, and many popular online games have a large number of loyal fans, and it is not easy for new games to come in and compete for this big cake.

Although Happy Interactive Entertainment has launched a series of big-selling games, they are all casual games, which cannot be compared with large-scale online games with more than a dozen G capacities, so many players are in a wait-and-see state.

Therefore, if "Smiling Proud Jianghu" wants to win a good start, the early publicity is very important, but the problem is that due to too much investment in production, the publicity of this new game is not strong, and many people don't know it.

Now it's okay, Lu Chen posted a video of playing a game on his blog, and everyone knew it all of a sudden, not only his fans cheered, but many friends in the circle also forwarded and left messages, and the popularity came up all of a sudden.

Moreover, "Smiling Proud Jianghu" itself is already a popular IP, with a very high popularity, and was gently pushed by Lu Chen, and the online game "Smiling Proud Jianghu", which will be launched in public beta the day after tomorrow, immediately appeared on the homepage popularity list of the Inspur blog.

For Gao He and the main creators of Happy Entertainment, this is almost like a miracle, in just one or two hours, the fans of the official V of "Smiling Proud Jianghu" have skyrocketed, the number of downloads on the official website has increased explosively, and the number of account registrations has been rising, as if it is like a shot of chicken blood!

Best of all, the addition of these important data does not cost a penny!

Although everyone knows that Lu Chen's fame is great, huge, and huge, they never expected that his star effect would be so strong, better than smashing millions of advertisements.

It takes time and effort to smash millions of ads!

"Alright..."

Lu Chen patted Gao He, who was already speechless, on the shoulder a few times, and said, "It's up to you next." ”

On January 1, in addition to the online game "Smiling Proud Jianghu" online beta, his third album "Lu Chen" will also be officially released, and there will be a grand signing party in Beijing on the same day.

Next, Lu Chen has a number of signing sessions in major cities across the country to participate, and then the national tour on February 14, plus the post-production of the last two parts of "Smiling Proud Jianghu", etc., it is impossible to make time to take care of the affairs of happy entertainment.

But Lu Chen believes that with the efforts of Gao He and others, the online game "Smiling Proud Jianghu" will definitely be a success.

The next day, December 31, the last day of 2018, Lu Chen first met with his assistant, and then rushed to the Huanglong Stadium in Hangzhou to participate in the New Year's Eve concert of Zhedong Satellite TV.

The local satellite TV station held a New Year's Eve concert, first of all, the crab eaten by Shonan Satellite TV, and won a good market reputation and ratings, so it attracted other satellite TV stations in China to follow suit.

Last year alone, five satellite TV stations held their own New Year's Eve concerts, and Zhedong Satellite TV was one step behind and was held for the first time.

Although it has the meaning of testing the water, in terms of competing for popularity, Zhedong Satellite TV is definitely not lagging behind, and a total of more than 20 star artists including Xiangjiang and Baodao have been invited to participate, including many big-name figures.

Lu Chen is undoubtedly the most popular and the most popular.

In order to allow him to choose his hometown to participate in the New Year's Eve concert, Zhedong Satellite TV did not make a lot of effort, but the result was that Lu Chen and Chen Feier had to separate, one participated in Zhedong TV and the other participated in Beijing TV.

Coupled with the veteran overlord Shonan Satellite TV, as well as Huhai Satellite TV, Deep Sea Satellite TV, etc., there will inevitably be a ratings war tonight, and it is estimated that many viewers will not know how to choose a channel, or they will have to change it.

When he arrived at the Huanglong Gymnasium, Lu Chen was immediately warmly received by the staff of Zhedong Satellite TV.

The New Year's Eve concert of Zhedong Satellite TV started at 19:30 in the evening, and Lu Chen came over early at 3 o'clock in the afternoon, to familiarize himself with the venue and equipment, and to cooperate with the staff and dance accompaniment and so on to cooperate with the rehearsal, so as not to go wrong during the live broadcast.

This is a privilege only for big stars, group performances and ordinary actors have been rehearsed many times, and small stars have to come a few days in advance, and the treatment is very different.

In recent years, the New Year's Eve concert has become popular, and various satellite TV stations have grabbed stars very much, and the performance fee has also risen.

In order to dig up Lu Chen, Zhedong Satellite TV offered a high price of 5 million to Chenfei Media, and it was after tax.

Even so, if you don't play the card of family and friendship, I'm afraid you may not be able to win Shonan and Beijing Satellite TV.

In the lounge of the backstage area in the gymnasium, Lu Chen met Tian Tian.

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