Chapter 57 was copied [Fourth Update] Ji Feng shook the key in his hand. Laughing: "Forgot I have the key too?"

Xu Yuan breathed a sigh of relief, patted his chest and said with some fear: "I thought there was something wrong with the door lock in the office." If so, wouldn't anyone be able to come in?"

She has a lot of important information in her office, which is a trade secret, especially about some data, such as how many sales channels have been established in a certain area, or how much agency fees are located, which are not allowed to be known. If the door lock of the office is broken, I am afraid that these materials may also be peeked at.

Ji Feng couldn't help frowning and said, "You put these materials in the office?"

"No, these are the newly signed customer information in the recent period, and I plan to put them in the company's safe after sorting them out, isn't this being sorted out!" Xu Yuan said.

"Okay, I'll help you tidy it up!" Ji Feng said with a smile.

The three of them sorted it out together, and the speed was a lot faster, Ji Feng could almost be said to be ten lines at a glance, quickly sorting out some scattered materials together, and then putting them in folders. His speed alone is actually faster than Xu Yuan and her assistant!

After a short time, the information had been sorted out, and Ji Feng also learned about the situation of some customers by sorting out the information.

He glanced at the stack of folders and saw that most of them were customers from the south, and very few from the north.

"Xu Yuan, why are there so few customers in the north?" asked Ji Feng.

Xu Yuan said: "The provincial agents have been rolled out, and now these materials are all regional agents at the prefecture and city level, and the information sent by the provincial agents has also seen that the cities in the south are relatively developed, and the sales of Kangyuan slimming powder are naturally hot, so the establishment of a marketing network is relatively easy." ”

"What about the north?" asked Ji Feng.

"The situation in the north is relatively backward, which is also a result of geographical differences. Xu Yuan said helplessly, "The promotion in the north is a little slower, of course, some second-tier cities have basically been paved, the provincial capitals have opened up sales, and the rest are some slightly smaller cities, which have not yet been rolled out." ”

"Hmm!"

Ji Feng nodded slightly, this situation is also determined by the current development situation in China. In fact, when Ji Feng went to look for Li Yueqin's mother, he had passed through many cities along the way. Moreover, he himself came from a small county town in the north, so he naturally knew the gap between the north and the south in the country.

In fact, maybe you can't feel it in the city, and you feel that it's like that, and you go out with high-rise buildings, but when you go to a small county town or a rural area, the gap is too obvious.

For example, an industrial city in Jiangsu and Zhejiang Province was originally just a small town with a small place, but the total income of a small town is the sum of several third-tier cities in the north!

This gap is too big.

In this case, the consumption level of the two sides is naturally different. So for this situation, Ji Feng had also expected it, and he was not too surprised to hear it now.

In fact, it is very good to be able to spread Kangyuan slimming powder to this extent in just one year.

Now that the northern cities are also developing rapidly, and the countryside is also a vast market, we need to take our time. Ji Feng said with a smile: "At least, the reputation of Kangyuan slimming powder is out, coupled with excellent quality, which ensures future sales, so Kangyuan slimming powder should not need to worry too much." ”

"Yes, now the market is basically mature, and everyone knows the effect of Kangyuan slimming powder!" Xu Yuan said, "However, there is another problem that is very troublesome......

Ji Feng couldn't help but be stunned: "What's the problem?!"

"Shanzhai!" Xu Yuan said with a wry smile: "I have received several calls from agents, and they asked if we have a new product to launch, and Weishenme did not negotiate with them according to the priority agency rights stipulated in the previous contract...... In fact, how can we develop any new products, they are all copycat products on the market!"

She turned her head and said, "Xiaoping, go and get the information!"

"Hmm!" the assistant nodded, turning and pulling out a stack of documents from the drawer.

"Take a look. Xu Yuan said with a smile: "These are basically copycats of our products, they are simply varied, and there are all kinds of things." ”

Ji Feng picked up the information and looked at it with some suspicion, and his brows suddenly furrowed.

"Kangkang Slimming Powder, a Month to See Miraculous Results", "Kang's Fitness Soup", "Kang's ......"

At first glance, all of these materials are some brochures or various promotional materials, and some manuals and other things, which are simply varied!

However, these materials have one thing in common, that is, all of them use the text closest to Kangyuan slimming powder to make names, which will undoubtedly form a kind of misleading to consumers, and many people can't tell which one is genuine, which one is pirated and copycat!

"These things ......" Ji Feng shook his head slightly, and smiled bitterly, "Our Huaxia is really a copycat kingdom!"

"Just these and what kind of slimming powder and other products, in fact, many of them are three-no products, nothing, no efficacy, and no clear inspection certificate, but some of them are directly converted into a package of other slimming drugs, branded with a name similar to our name, and began to sell them in a grand manner. ”

Xu Yuan smiled bitterly: "Moreover, their prices are the same as ours, some are more expensive than us, you say, will consumers buy them?"

"So, our pricing is low?" Ji Feng asked with a frown.

Because he didn't want to make some black money, and it was easy to promote at the beginning, Ji Feng set the price of Kangyuan slimming powder very low, at least, the profit of the pharmaceutical factory was only about two percentage points, and sometimes if the raw materials were expensive, there would only be a little profit.

But now it seems that the low price has become a disadvantage.

Only buy the expensive ones, not the right ones!

This is the mentality of many Chinese people, because cheap is not good. And for the same brand of products, they think that the expensive ones must be for the high-grade people, and the cheap ones are for the poor, so they will naturally buy the expensive ones!

As for the money......

What is money? The last thing they need is money!

"It's hard to say whether the price is low or not, but at least in front of the copycats, we have suffered a lot because of the price!"

Xu Yuan said, "I have already started to let people conduct market research to see how big the impact of counterfeit goods will be on us, and it is estimated that it will not take too long before an investigation report comes out." We'll talk about pricing and other things when the time comes. ”

Ji Feng frowned and asked, "Can't you sue them?" they are copying our Kangyuan Slimming Powder, then we will sue them. ”

"My eldest young man, it's not the first day of business that you're still so naïve?" Xu Yuan shook his head with a smile, "Let's not say that our country's laws don't have strong explicit regulations on cottages, just for those copycat manufacturers, they still want us to sue!"

"Yes, they want us to sue......" Ji Feng smiled bitterly, of course he understood the truth.

On the one hand, even if they lose the lawsuit, it's a big deal to lose some money, and it's not a big deal, because the law is not strict, and the cottage is not a fatal crime. But the problem is that in the process of fighting the lawsuit, they will definitely make a big splash, publicize it loudly, and may even insist that theirs is genuine.

In this way, media reports, coupled with everyone's word of mouth, are undoubtedly equivalent to advertising copycat manufacturers, and the sales caused by this advertising effect alone are enough to make those manufacturers make a lot of money.

Ji Feng couldn't help scratching his head: "Take these copycat manufacturers, there is really no way to do it?"

"At least in the current situation, we don't have too much to do, we can only wait for our market research to come out, and then make adjustments, such as only taking the high-end route, just like the kind of high-end products like Apple, who is not afraid of copycats. Or we can take another route, but it's too early to say that everything has to be market-oriented!" Xu Yuan said.

Ji Feng nodded and said with a smile: "Actually, it's not just our family that has encountered this situation, learn from the experience of others, and then try to come up with a good way based on your own actual situation...... When the market research comes out, let me know. In addition, you can also contact Han Zhong, he should have a good solution. ”

"I'll get in touch with him!" Xu Yuan nodded.

"Alright, this question is not so urgent, take your time. Ji Feng said with a smile.

After the three of them sorted out all the information, they sent the information to the safe and locked it, and then, Ji Feng and Xu Yuan walked around the pharmaceutical factory, especially the laboratory and production workshop, as well as the warehouse, these three places are the most important, and they are also what Ji Feng is most concerned about.

And Xu Yuan was by Ji Feng's side, with an uncontrollable charming smile on her face.

It's just that in the factory, the behavior of the two can't be too close, but even so, it has already made Xu Yuan very happy.

Subsequently, Ji Feng met with Yang Dezhao again, and after listening to him briefly talk about the situation of the pharmaceutical factory, the time was already noon, and a group of workers in the factory had already begun to get off work.

"Let's go, let's go to dinner together, relax, don't tense your nerves all day and bury your head in work, you have to combine work and rest!" Ji Feng smiled and called Xu Yuan and Guo Tao, Yang Dezhao said that he wanted to be on duty in the factory, so he didn't go......

Four more completed.