readx;? It's another afternoon, and the warm sun is lazily shining here. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

Several officials walked together in twos and threes, chatting and chatting.

It was late autumn, and the leaves of the zelkova trees on the side of the road were yellow, and there were many fallen leaves scattered on the ground.

- "Liu Ge Lao. ”

An official shouted loudly that the "Liu Ge Lao" he called was none other than Liu Xin.

Liu Xin was already a little anxious in his heart, and when he was born in the early dynasty, several officials were rambling on some trivial things, and they could retreat from the dynasty almost in time.

I saw him blackmail, nodded, said hello to the other party, and hurriedly walked forward.

Today is the launch day of the seventh issue of Bianjing Bulletin.

In this magazine, a person with the pen name "Fu Jie" submitted an editorial, sprinkled hundreds of words, talking about "the collection of the rich people to help the poor." This is well-founded and brilliantly written.

Wen Yanbo praised him, saying that he had a compassionate heart, a heart for his family and country, and a commendable ambition.

However, Liu Xin has always admired the "God Helps Self-helper", and feels that this person called "Fu Jie" has too biased views.

"This article cannot be published, 'send out the wealth of the people, to help the poor', isn't this a punishment for laziness?"

That day, Liu Xin said to Wen Yanbo like this.

Wen Yanbo insisted: "The Bianjing Magazine has always been neutral, and this article is neither slanderous to the imperial court, nor is it unsuitable for the world, so why can't it be published? ”

What Liu Xin is worried about is that the writing of this person is excellent, and this article is even more deeply rooted in the hearts of the people, and it will definitely incite the people, and in the long run, the consequences can be big or small.

Wen Yanbo has been an official for many years, and he is still very angry, although he is dedicated to the people, he may not be able to see the stakes in it.

Thinking about it, he shook his head and sighed, he had no way to refute Wen Yanbo's words, and for the sake of today's plan, he had to write another article to refute the views of "Fu Jie" one by one.

Yu Guang glanced at "Le Lang" on the side, and saw "he" carefully reading the manuscript of "Fu Jie", with deep brows.

Liu Xin was overjoyed in his heart, thinking that "Le Lang" was slightly the same as what he saw, so he asked, "What does An Guohou think?"

Unexpectedly, the other party said: "What Master Wen said is very true, and the small magazine should be neutral first." ”

However, "he" pondered for a moment, and then said to Wen Yanbo: "Master Wen, although the person 'Fujie' is talented, but looking at his writings and people, he must be an upright and stubborn person, and the so-called rigidity is extremely easy to break, and he may not be easy to get along with. ”

"I don't get along with him. Wen Yanbo blurted out.

"Le Lang" was stunned for a moment, and said with a smile: "It's thinking too much." ”

……

The look of "Le Lang" was different that day, and Liu Xin remembered it vividly.

He didn't think that this yellow-haired boy could see the aftermath of this incident, but "he" behaved really strangely, and he couldn't figure it out.

However, the more important thing at hand is what the people think of the "Fu Jie" article.

So, the elder of the pavilion, who was over half a hundred years old, actually trotted up and ran quickly to the Xuande Gate.

Ma Shunmu had been waiting here for a long time, waiting for Liu Xin to get into the carriage. From Xuandemen to the editorial department, it will take about half an hour, Ma Shunmu thought thoughtfully, handed over a copy of the "Bianjing Magazine" he had just bought, thinking about letting Liu Xin use it for entertainment.

Liu Xin took it and was taken aback.

The small journal was almost twice as thick as when they had finalized it, forty or fifty pages long.

Could it be that Wen Yanbo added an article to it privately?!

Liu Xin was shocked and angry, and angrily opened the small magazine to take a closer look.

……

After a while, as soon as he entered the editorial office, Liu Xin wanted to find someone to scold.

Unexpectedly, Wen Yanbo's noise came from the director's room.

- "What kind of 'advertisement' do you put in this messy and copper-smelling magazine, where do you want to put the people of the world to read?"

He hurriedly pushed the door in, and saw Wen Yanbo's face red, but Chai Jue on the opposite side was leisurely and calm.

Liu Xin usually disagrees with Wen Yanbo, but at the moment he is on his side.

He threw the small magazine in his hand in front of Chai Jue, and said in support of Wen Yanbo: "Your Highness, do you have an explanation?"

This issue of "Bianjing Magazine" made him angry.

A 46-page magazine, with its so-called "advertisements" for merchants, has 24 pages, which is more than the main text.

These "advertisements" are pompous and full of swagger, and their own articles are simply disgraceful when put together.

Chai Jue motioned for them to be calm and clapped his hands again. Yu Maocai immediately carried a tray of silver taels in.

This is the remuneration of the two editors of the journal as the chief and deputy editors. ”

Chai Jue said with a smile.

"You don't think it's too much," Wen Yanbo said bitterly: "You still want to buy us!"

He slapped the table vigorously and said angrily: "Your Highness, when did you start to become so bad!"

Chai Jue shook his head and sighed: "It's not a secret, "Bianjing Magazine" has been unable to make ends meet, if it is not advertised, this seventh issue will be the last." ”

Wen Yanbo disagreed: "What's the matter with the last issue!"

In fact, how could he be willing to stop publishing a small magazine?

His articles and knowledge were carried forward by this small magazine, and his feelings for helping the world were also discarded by this small magazine.

But he didn't give an inch: "There are the first six periodicals, which are enough to leave a name in history, and it is better than leaving a stench for 10,000 years now!"

Over there, when Liu Xin heard Chai Jue say this, he was also reluctant and apprehensive in his heart.

He is more pragmatic than Wen Yanbo, and after thinking about it for a while, he figured out the joints.

It is better to choose the lesser of two evils and to "advertise" than to suspend publication.

He had no choice but to make a final effort, and he asked Chai Jue: "Can't you raise the price?" Can you balance the income and expenditure if you raise the price to ten yuan for five yuan a book?"

Chai Jue shook his head and said, "It's a drop in the bucket, and besides, if you raise ten yuan, there will be fewer readers." ”

He took out the ledger and showed it to the two of them.

"Sixteen hundred and ten dollars?"

Although Liu Xin is not a person who loves money, he was also stunned when he saw this amount on the account book.

"Exactly!" Chai Jue took the opportunity to persuade: "If you advertise, not only will you balance the income and expenditure, but also the surplus of price reduction, and one day, it is not impossible to pay a penny, two pennies a copy, or even free of charge." In this way, the small magazine can be read by more people, which is much better than raising the price. ”

Liu Xin sat down on the chair in front of Chai Jue, his fingers unconsciously tapping on the bookcase.

After pondering for a moment, he said, "It's okay to advertise, but this seat has a requirement. ”

"Elder Ge, please speak. ”

"The placement of advertisements in small publications is at the discretion of the editor. ”

Chai Jue apologized: "The location of the advertisement is different, and it is determined by the price. ”

After that, he turned to the first page, which was an advertisement for the Xin family Yujingfeng firm, and said: "The position of this homepage is worth a thousand taels." If it were to be decided by the elder of the pavilion, it would definitely be placed at the back of all the articles, so who would vote for this price?"

"Third Highness!" Wen Yanbo said angrily: "We have all given in......! Don't deceive people too much!"

Liu Xin raised his hand, signaled Wen Yanbo to be at ease, and then turned to the column of "Mr. Shuren" in the small magazine and said: "I like this serialization of 'Tales of the Three Kingdoms' very much. ”

"It's good if the elder likes it. ”

Liu Xin's face sank and said, "But what came out of this publication is different from when we finalized it. ”

He pointed to a few places and asked, "Why do the dishes of Hexiangju appear every few lines?" Did the Three Kingdoms have silk chicken noodles, crab meat steamed buns, and golden flower cakes at that time?"

Chai Jue was a little weak-hearted: "This was proposed by An Guohou to Que Chengping, the owner of Hexiangju, saying that this is called 'soft advertising', and for this, Que Chengping later paid an extra eighty yuan. ”

"Bastard!" Wen Yanbo was furious.

Liu Xin flipped to the front of the Hexiangju advertisement and asked: "Speaking of Hexiangju......

The advertisements behind the editorials of "Chengbei Zhisuo" and "Bianhe Yugong" used the manuscript of the auction that day, but changed the name of Hexiangju.

"'In the face of principles, don't give an inch,-for-tat', this sentence is quite appreciated, but what is the matter with 'food is current, sharing the same taste, and not distinguishing between you and me'?"

Wen Yanbo also said: "That's it, who wants to 'share the same taste with him, no distinction between you and me'!"

Chai Jue smiled but didn't dare to speak.

Liu Xin said: "The location of the advertisement can be ignored, but the content of the advertisement and the 'soft advertisement' must be edited and reviewed. ”

"Deal!"

Chai Jue replied very simply.

……