Chapter 258 of the text is stunned

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After entering the new century, the domestic film and television industry has developed extremely rapidly, forming a large-scale industry.

By 2014, the output of domestic TV dramas, including co-productions, exceeded 20,000 episodes, ranking first in the world, and the fierce competition in the market was unimaginable to ordinary people.

Whether a TV station makes or buys a TV drama program, it is through guò opening and ending and interlude advertisements to recover costs and achieve profits, and ratings are the most important criterion for reflecting the value of advertising, and ratings survey has naturally become an indispensable process.

In the past, when the benefits of TV advertising were exponentially multiplied, there were as many as a dozen domestic TV program ratings research agencies, but because there were no fixed standards, coupled with the endless emergence of black-box operations and insider trading, there was a chaotic and disorderly situation.

Some organizations don't even have any qualifications, and they dare to make ratings rankings in a grand manner.

The chaos in the market forced the state to intervene, and the State Administration of Radio, Film and Television took the lead and joined hands with relevant departments to set up a new sight distance company, relying on its own strong platform advantages, specifically responsible for the ratings survey of TV programs.

At present, New Vision is the only state-owned third-party investigation agency, and its investigation data is the benchmark of the domestic television media industry, and its authority and authenticity are beyond doubt.

"Blue Life and Death Love" premiered on Haijin Satellite TV and Feixun Video Network at the same time, and the number of on-demand views of the first episode on Feixun Video was 1.4 million+, which was much behind the 7 million+ of Feixun's self-made drama "Sweetheart President".

However, such a number jù comparison, the influence of the industry in the circle is actually very small.

The reason is very simple, this platform is Feixun Video's own, as long as it is willing, don't say 7 million, even if it is 70 million on-demand, it can be easily done.

Even if the festival of the big platform is still relatively high, it is normal to add points to yourself.

If it is really a low-cost imported drama that overweighs a self-made drama with too high investment, it will really become a joke!

Therefore, the number of on-demand broadcasts can be seen, but it cannot be completely taken seriously.

Whether it is Chen Feier or Lu Chen, including Qiande Brothers Pictures. I won't take it seriously.

The webcast copyright has been sold, and the number of on-demand broadcasts has nothing to do with the income of the three parties, Feixun Video and Qiande Pictures have not signed a gambling agreement, even if it breaks 100 million on the first day, it will not make a penny more.

Tough words. The grade has an impact on the next new series.

And the ratings ranking released by the new vision distance company, those are completely different things, and the impact of this rating is huge, and it is related to the interests of everyone.

0.22%！

Since Lu Chen decided to get involved in the film and television industry, and started with "Blue Life and Death Love" as the cornerstone. He has a very in-depth understanding of the meaning of TV drama ratings, and has consulted a lot of information.

Generally speaking, a new drama without celebrities joining and without huge hype can be considered a success if the ratings of the premiere can reach 0.1%, and it has the capital to continue to survive.

In the TV series "Blue Life and Death Love", the only big name is Chen Feier, and her signboard really saved a lot of publicity costs for "Blue Life and Death Love".

But Chen Feier is a singer after all, not a movie queen, and she is extremely popular on the Internet. The appeal on the traditional TV screen is undoubtedly dwarfed.

Therefore, whether it was Beijing TV or Zhedong TV, the price code offered for "Blue Life and Death Love" was not high, and the newcomer and the new drama were lucky to be on the stage, how much more do you want?

Including Haijin Satellite TV, which was negotiated later, the price of a single episode is also not high, but a VAM agreement is added.

And in this agreement, the reward of Biquge www.biquge.info is 0.25% of the average domestic rating!

To put it bluntly, Haijin Satellite TV doesn't think that "Blue Life and Death Love" can meet such a requirement.

Not only Haijin Satellite TV, but also Qiande Pictures has an estimate of the ratings of "Blue Life and Death Love", the premiere is 0.15%-0.18%, and the average domestic total rating of all 20 episodes can reach 0.18%-0.20% is a victory.

The ratings for the first episode that just came out. It really surprised most people.

According to the latest figures released by the new vision company, "Blue Life and Death Love" relied on a rating of 0.22%, ranking 6th among TV dramas of the same genre and 11th among all domestic TV dramas broadcast on the same day.

Quite eye-catching!

Lu Chen was naturally very happy. I was a little overjoyed.

Seriously, he's not been under a lot of pressure lately.

This TV series was born, Lu Chen paid a lot of effort, and it is also an important support for him to enter the film and television industry.

Lu Chen is not afraid of setbacks. He is young enough and has capital, but he never wants to be laughed at.

It's a pity that this is the ratings of the first episode, and Chen Fei'er will not appear until the third episode, otherwise it can be used to slap Jing Yao's face.

In the industry's criteria for judging artists, movie box office and TV ratings are important indicators.

What the hell is the number of on-demand streams?

Chen Fei'er was overjoyed when she saw him, and couldn't help but splash a basin of cold water: "Don't be too happy, let's talk about it next week!"

The pre-publicity cost of "Blue Life and Death Love" is not very much, and the effect is still very good, especially the love brother cover sho activity carried out by Haijin Satellite TV on the blog is vigorous, attracting a lot of eyeballs.

So it's not surprising that the first and second episodes have good ratings, and the audience's curiosity has been piqued, and no matter whether the series is exciting or not, they will definitely have the idea of watching it.

After these two episodes, the third and fourth episodes will continue to air next week before the real ratings are reflected.

Lu Chen understood this truth and nodded.

The next day, on the evening of December 13, "Blue Life and Death Love" broadcast the second episode on Haijin Satellite TV.

Feixun Video Network was broadcast simultaneously.

By noon on the 14th, the homepage ranking of the company's official website was refreshed again.

"Blue Life and Death Love" jumped to 3rd place in the same type of TV series, with an audience rating of 0.26%!

As of 12 o'clock on the same day, the total number of on-demand broadcasts of Feixun Video Network is 8 million+, although it is still far behind the 20 million+ on-demand number of "Sweetheart President", but in fact, the gap between the two has shortened a lot.

This achievement also made many people surprised, shocked, jealous and even incredulous!

Beijing, a new era art park.

In an office of Baolong Pictures, the film and television production department, Zhu Minghe, the deputy manager, looked at the computer screen.

His face was cloudy.

"Blue Life and Death Love": 0.26%/0.24/003/009

A row of red numbers stabbed his eyes.

This is the ratings of "Blue Life and Death Love" in the new viewing distance, the first place is the latest ratings, the second place is the average rating, the third place is the ranking of the same genre, and the fourth place is the ranking of domestic dramas!

In layman's terms, the ratings of this TV series are good!

Zhu Minghe's mood was terrible.

Zhu Minghe still remembers clearly how Lu Chen came to him with the script and was rejected by him.

Rejecting a script is normal work for Zhu Minghe, Lu Chen's requirements are too high, he refuses justifiably, and no one can say that he did it wrong.

Lu Chen provided the script, asked to participate in the investment and served as the leading actor, and had to designate the heroine and director

No one can say yes!

But Zhu Minghe didn't expect that the heroine designated by Lu Chen was actually Chen Fei'er.

This inevitably made him a little passive, there was no room for rejecting Lu Chen at that time, otherwise as long as he communicated more, the situation might be different, maybe this TV series would be won by Baolong Pictures.

What Zhu Minghe can comfort himself is that even if the heroine is Chen Feier, this kind of urban sadomasochistic film will not have much market, the ratings cannot be guaranteed, and there is a huge risk in investment.

That's what he said to his colleagues.

This matter was quickly left behind by Zhu Minghe.

However, "Blue Life and Death Love" has stubbornly jumped into his sight, one of the hot topics on the Wave blog, the recently popular theme song of "Your Eyes", and the cover sho competition

Let Zhu Minghe ignore it if he wants to, he can't do it!

So in a little apprehension, he began to pay attention to the ratings of this TV series.

0.22% for the first episode and 0.26% for the second episode!

Such an achievement made Zhu Minghe speechless, and he felt that his face was a little hot.

Although I don't want to admit it, my professional experience tells him that "Blue Life and Death Love" is very likely to be popular.

The secret lies in the 0.04% increase in the second episode compared to the first episode.

Don't underestimate the increase of 4 per 10,000, what it represents is that the TV series has managed to retain a large part of the audience and make them willing to continue watching, which is a precursor to the hit.

Otherwise, as a pure new drama, the decline in ratings for the second episode is a common phenomenon!

What makes Zhu Minghe feel the most palpitations is that in the first and second episodes of "Blue Life and Death Love", the real male and female protagonists have not yet appeared, and Chen Feier, the biggest selling point of the show, will appear in the third episode!

He knows very well that if there are no accidents, the ratings of the third episode of "Blue Life and Death Love" will increase.

Maybe it will break 0.3% directly!

Thinking of this, Zhu Minghe couldn't help the irritability in his heart.

He tugged at the tie around his neck and turned off the page of the new sight distance with the mouse.

Out of sight, out of mind!

But just a few minutes later, Zhu Minghe reopened the browser.

This time, he did not log in to the official website of New Sight Distance, but entered the URL of Feixun Video.

Zhu Minghe knew that "Blue Life and Death Love" was also playing on Feixun Video, so he wanted to see what the on-demand audience evaluated "Blue Life and Death Love", and then predicted the future ratings trend of this TV series.

At this moment, Zhu Minghe forgot a little.

That is, since the moment he rejected Lu Chen, this TV series has nothing to do with him.

He didn't really need to care so much.

I can only say that I am stunned!――

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