【Chapter 548】 Food Storm (Subscription Requested!)

Shou Dashan, who was far away in the main control hall of Beiping National Television, was extremely nervous after the program was broadcast, and sat in his chair without saying a word, after all, this was the program he had put the most effort into in the past two years.

Due to the ban on smoking in the main control hall, Shou Dashan could only put the cigarette under his nose and smell it to relieve the tension in his heart, waiting for the staff to report the ratings in real time.

Generally speaking, there are very few documentaries on other genres that can be broadcast in prime time except for documentaries with the main theme. This time, "A Bite of China" was able to premiere in prime time on the comprehensive channel, thanks to the recognition of Shou Dashan by the senior management of the TV station.

Originally, "A Bite of China" was to be broadcast after the evening news at 22:30, when it was already late at night, and the audience that could be attracted was much smaller. This is also the normal fate of similar programs on national television, and Shou Dashan is powerless to change.

However, I don't know what the reason is, the top management of the TV station changed their minds and broadcast "A Bite of China" in prime time, and used a lot of resources from national TV to promote it.

Although Shou Dashan was a little puzzled, he was still extremely happy to be able to tilt more resources to "A Bite of China".

After all, it is now past the era of 'the aroma of wine is not afraid of deep alleys', and even if you have a good work, you need enough resources to promote it.

Shou Dashan didn't know that if "A Bite of China" did not have a large number of pictures and themes about Ginkgo Village and the 'Mirror Lake System', it would not have been taken seriously by the top management of the TV station.

Because General Xu Lao and the Jinghu Sanatorium are not secrets among the high-level leaders of the Republic, for the documentary that spreads the beautiful image of Ginkgo Village, the Radio-Telecommunications-General Bureau, the Propaganda-Propaganda Department and other departments will have the green light all the way. This is why "A Bite of China" was transferred to the prime time broadcast of the comprehensive channel, and there was a grand occasion of follow-up reports by major media across the country.

Shou Dashan naturally hopes that the higher the ratings, the better, so that he can be worthy of the hard-working film crew members, the strong support of the leaders, and his determination to do a good job in the show.

After the program entered the countdown to the start of the broadcast, the real-time ratings were displayed as 0.05, and the viewership share reached 3, which is a very high number for a documentary.

This also means that 3 families who turn on the TV during this time period have locked the comprehensive channel, which is not a small number!

However, Shou Dashan knows that this is not the time to celebrate, and only when the show is officially launched, the ratings will not decline, or even increase, and the show will be considered a success.

Seeing that the familiar pictures in the main control hall began to reflect, Rao had seen these pictures thousands of times, and knew every detail of them, Shou Dashan was still a little excited.

Hundreds of staff, 500 days and nights, hundreds of thousands of kilometers of travel, tens of thousands of hours of shooting materials, all the hard work will be tested tonight.

As the show progressed, Shou Dashan's mood was getting better and better, because the real-time ratings were not declining, but were gradually growing, which showed that the show was liked by the audience!

Nowadays, aside from the so-called 'artistry', the only criterion for measuring whether a show is good or bad is very simple, and that is ratings!

Today, "A Bite of China" has set the best results in the history of documentary broadcasting on national television, and at the end of the first episode, the national ratings actually reached 0.08, and the audience share was 5.

Although this number is not as good as Mango Satellite TV's ace variety show, nor is it as good as the Gege drama that has created countless superstars, it has already made Shou Dashan breathe a sigh of relief!

Holding on all the way to accept the congratulations of colleagues and leaders of the TV station, Shou Dashan, who returned to his office, couldn't stand it anymore, and soon fell asleep on the small bed in the cubicle.

In the past 18 months, Shou Dashan has been under great pressure, sleeping only 4 or 5 hours a day, and high-intensity work has always accompanied his life. Now, this breath has finally relaxed, and he can't hold it anymore, he just wants to get a good night's sleep!

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Just when Shou Dashan slept the most soundly in a year and a half, the craze caused by "A Bite of China" had just begun!

In the eyes of foodies, the various delicacies shown in "A Bite of China" make their mouths water, especially some people who are in other places, when they hear the familiar local sounds and scenery on TV, the scenery of their hometown and the figure of their mother come to mind.

Now that the end of the year is approaching, many young people who are working and studying abroad are unstoppably surging with their thoughts after seeing "A Bite of China", and they can't wait to return to their hometown as soon as possible.

If it is only an introduction to food, "A Bite of China" will not attract more people's attention, it will focus more on digging the story behind the food, telling the close relationship between people and nature, food, and family affection, this complex love is often unique to Chinese people.

Perhaps if you were a gringo watching "A Bite of China", he would be captivated by the wonderful food and beautiful scenery at best, and they would not be able to understand the deep emotions contained in it anyway.

Although Xiao Feng is with his family, he is also quite moved after watching "A Bite of China", perhaps this documentary has deeply excavated the emotional needs of Chinese people.

Xiao Feng found an official promotional photo, which was a long-range view of Yanyu Ginkgo Village, which had appeared in the show, and Xiao Feng felt that it was very representative of Ginkgo Village in the rainy season.

'After reading the tip of my tongue, I found that I loved my hometown and its food even more!'

Because of Xiao Feng's strong recommendation on the neck, many stars and big names in the entertainment industry are also making time to watch "A Bite of China" in their busy schedules, and they are also moved by the beautiful scenery, the delicious food and the strong emotions behind the food, and they have shared their feelings with fans for the first time, and highly recommend some of the delicacies.

Especially tourists who have been to Ginkgo Village naturally want to recommend the 'Xiao Family Ham' that is very colorful in the show to fans, which may be one of the most eye-catching delicacies in the first episode!

The handmade way of making zuò, the mysterious cellar and the various methods make people full of appetite at a glance!

As for Mr. Wang and Mr. He, who have been to Ginkgo Village in the rainy season, they focused on promoting the first delicacy that appeared in the program -- matsutake mushroom! This is a precious gift from nature, which can only be found in the primeval forest of Biluo Snow Mountain in the short rainy season, and its collection, processing, and trade can clearly reflect the changes in the life of people in the mountainous areas of northwest Yunnan, which is not only a delicacy, but also a vigorous vitality.

The storm of "A Bite of China" set off by celebrities and idols on the Internet has formed a powerful force in just a few hours, and more and more people have joined the discussion.

Before 23 o'clock on the 3rd, "A Bite of China" smoothly rushed into the top three hot topics of the Inspur Network bib, and words such as "Ginkgo Village" and "Xiaojia Ham" were also hot words that entered the top ten of the Qiandu search engine.

In addition to discussing the various delicacies that appeared in "A Bite of China" on the Internet, netizens also began to communicate and talk about various delicacies in their hometowns, and began to trigger discussions among netizens about the different life and eating habits of the north, south, inland and coastal areas.

Huaxia has a vast territory, and the eating habits and food practices in various places are completely different, so netizens are also discussing more and more enthusiastically, only to know that in addition to their hometowns, there are also various different cuisines in other places in this world.

Some netizens with rich pockets are already secretly planning to go to the various places that appear in the show to find the most authentic food, such as Ginkgo Village, a charming mountain village in northwest Yunnan that produces 'Xiaojia ham'!

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When the show was broadcast, Xiao Xiao did not watch it, but remotely commanded the staff of the 'Ginkgo Biloba Specialty' online store in front of the computer, changed the promotional pictures of the online store at the first time, and played the signboard of the exclusive food of "A Bite of China"!

For Xiao Xiao, "A Bite of China" is the best promotion of the 'Ginkgo Specialty' online store, and all kinds of delicacies presented in the show can be found in the online store. Taking advantage of the popularity of "A Bite of China", it is foreseeable that online stores will usher in a crazy wave of customer flow and sales.

To this end, the 'Ginkgo Biloba Specialty' online store has prepared tens of thousands of ordinary 'Xiaojia ham', and the rest of the various products are also fully stocked, waiting for the arrival of foodies!

Xiao Xiao and even Xiao Feng underestimated the huge influence of "A Bite of China", and with the continuous broadcast of the show, Ginkgo Village, the source of food, has become the focus of many people's attention, especially after the broadcast of "Ginkgo Food" in the seventh week, Ginkgo Village has been in the limelight for a while!

Not only has the sales of the 'Ginkgo Specialties' online store skyrocketed, but the few customers who had been flocking to the store during this season have flocked to the village because of "A Bite of China", which suddenly makes the ginkgo village in winter as lively as in summer.

The tourists who came to Ginkgo Village were not disappointed, because it was full of food, in addition to the unique food of 'Ginkgo Village', there are hundreds of food shops from all over the world on the food night market street, which also makes these foodie tourists addicted!

As tourists continue to give feedback and publicity on the Internet, more and more netizens have begun to be swept in, and the name of Ginkgo Village's 'food place' is also spreading!

Compared with other places, Ginkgo Village, which occupies a lot of space in the program, has benefited more, and "A Bite of China" has not only promoted the sales of various delicacies, but also ushered in a boom in winter tourism in the 'Jinghu Scenic Area'.

In addition to these explicit benefits, the implicit popularity of 'Ginkgo Village' and 'Jinghu Scenic Area' is the most crucial, and "A Bite of China" inadvertently consolidates the foundation of the Jinghu area and provides more impetus for it to move forward in the direction of a world-class tourist resort!R1152