Chapter 206: Retail Stores

Le Yuan even said that he was afraid several times, and Agutte's emotions were also infected by him, and his eyes lit up. Pen × fun × Pavilion www. biquge。 info

"Boss, you're right, you really have to be afraid of us, I bought a Nokia 6100 for Snake. This account still has to be settled with them. Agutte looked agitated and determined.

However, it made Le Yuan laugh, "This kind of lifelong revenge has finally been avenged." ”

"Hahaha......"

After the joke, Leyuan got down to business again, "Our publicity efforts are still not enough, you have to work harder in this regard recently, I hope to see the shadow of Star One in various places in the United States soon." In addition, we have so few retail stores right now, and you have to get the retail stores in various places as soon as possible. ”

"Boss. Agutte abruptly interrupted, "Why do we have so many retail stores? The retail store model is very risky, and Apple's retail stores have not been favored." Besides, there are too few products in our Star Company, and now there is only one product in Star One, and it is not very good to open a retail store. ”

When he decided to open a retail store, Agut had already told Leyuan that his opinion was not to learn from Apple to make any retail stores, but to cast a net in the United States and create more authorized stores.

Leyuan insisted on opening a retail store.

Of course, not all of the retail stores in Star One are real retail stores, except for the two retail stores in San Francisco and Los Angeles, which cost more than 100 million yuan from Star Company, the other thirteen retail stores, on average, cost about hundreds of thousands of dollars per retail store.

The reason for this difference is that Star Company is really short of money now, so it can only give up some things, but when it has money in the future, it can completely change these stores again.

"The products, we can slowly enrich step by step in the future, the retail store model is not as risky as you think, but the most important thing is that you have to do a good job in the retail store and do a good job in the service. Leyuan said.

"I know a lot of people are not very optimistic about the retail store model, even Apple has proven their model right over the years, but people still think that their model is not replicable. But let me tell you, I'm not trying to replicate their retail store model, I'm trying to create my own high-end consumption model. ”

"Our retail stores of Star Company, it is expected that within five years, completely out of manual service, the use of technology integrated service, people only need to walk into the retail store, and then comfortable and free to try the goods themselves, if the product you like, you can take it yourself, no need to pay, as long as they walk out of the store their mobile phone will automatically check out. ”

"There may be some service robots, but they definitely don't interfere too much, and people will see technology here that they have never seen before, and experience experiences that they never thought possible. ”

Le Yuan spoke eloquently and told Agutte all his ideas.

"Boss, can this really be done?" said Agutte, clenching his fists.

"Of course, so now that we're done with the first step, I'm going to talk about our second step. In addition to the Star One mobile phone, we also have a product that is about to be launched, and we are going to start doing some publicity. There are some domestic publicity plans for this product, and promotional materials, I will pass it here in a few days, and you can pay attention to it here when the time comes. Leyuan said.

"In addition to publicity, we also have to consider the problem of factories in the United States, you can choose the address, you can find the labor, I hope to solve this problem within a month. ”

"May I ask what our next product is?" Agutte asked.

"LED display. Leyuan said.

"It's it!" Agutte exclaimed, "Nike's LED runway was made by our company before, can it already be mass-produced?"

"It's okay, Huaxia has already started to sell it. Leyuan nodded.

Agut smiled, "This product is very good, I think as soon as it comes to the United States, those blurry advertising screens in Times Square will also be replaced." ”

He was exaggerating, the screens in Times Square were all big screens, far away, and they didn't look blurry at all.

But what Agutte said is not unreasonable, because if you look at it alone, there is no problem with the display in Times Square.

But what if one of these advertising displays was replaced with a Star display?

In contrast, people will notice that the display that originally looked very clear will become blurry.

So it may be difficult to sell the first screen, but as long as the first screen is sold, the following orders will definitely follow.

However, Leyuan didn't think about spending time selling the first screen, he had already made up his mind to pay attention to how to do it.

He smiled and said to August, "You're right, so we're going to find a way to make people think their billboards are of poor quality." In this way, you go to Times Square to find a conspicuous place, and where there are more billboards next to it, let's also erect a billboard. ”

"Shall we erect one too?" Agutte thought for a moment before reacting, and smiled lewdly, "Oh, boss, you're so bad." ”

"Okay, you go back and find a good place, after talking, just tell Wang Xuewen the size requirements, and the country will directly ship the things over." Leyuan said with a teacup.

After finishing speaking, Leyuan made a send-off gesture, and Agutte understood, drank the tea in the cup and left.

In fact, about the retail store, what Leyuan said is the future, and the reason why he must insist on taking the route of the retail store is to put the pressure of Star Technology up.

So this retail store not only has to do it, but it also has to do it better than Apple's retail store.

Of course, what Agutte said is not unreasonable, now there is only one Star No. 1 product of Star Company, so the experience in the Star retail store is definitely not too rich.

Moreover, the upcoming LED display faces customers who are major companies and organizations, and they are not ordinary customers, so the impact on retail stores is not great.

But fortunately, the app in the Starry Sky One mobile phone is relatively dickable, and just an Angry Birds is enough for visiting users to play.

In the retail store of Star Company, the main product is Star One, of course, only this product can be the main product at the moment. So in the retail store now, there are posters of Angry Birds everywhere.

There are also posters of iQiyi, but iQiyi is subject to the video website regulations of the United States, so it cannot be launched for the time being. But this does not affect iQiyi's advertising to keep people's footsteps.