Chapter 635 ["The Voice" is not favored?]
Everyone reads the manuscript.
Zhang Ye said on the side: "I have preliminarily named this new column, called "The Voice of the Republic", or directly called "The Voice", this is a large-scale talent show singing competition column, the competition mode is the same as other traditional singing programs, first audition, then mentor selection, and finally group competition and finals, probably the process is like this." ”
Jiang Yuan looked up.
Fu Sihong and the others also looked at him, and they didn't look at the plan anymore, and listened directly to Zhang Ye.
Zhang Ye said eloquently: "But if you think that the show is so simple, it is wrong, the program mode is the same as the traditional model, but the core selling point is different, when arranging the venue equipment, the chairs of the four mentors are the key equipment, during the audition, the mentor's chairs should be turned away from the stage, the mentors can't see the contestants, they don't know whether they are tall or fat or even male or female, they can only hear their voices, and judge the merits of the contestants by virtue of the only selection method of voice singing, which is also the purpose of the column called "The Voice"!"
What do you think?
Stunned, right?
Intimidated, right?
After Zhang Ye finished speaking, he looked at their reactions with satisfaction, he originally thought that everyone would be very shocked and applauded, but who would have thought that the picture he saw was not the same as he imagined, everyone was scared, but they were really scared!
Zhang Zuo: "......"
Fu Sihong was stunned and said, "Are you serious?"
Zhang Ye said, "Of course. ”
Haqiqi also gasped and said, "This ...... How can this work!"
Zhang Ye said: "What's the matter? What's the problem? This program planning is not so difficult to understand, right?"
Fu Sihong said: "Although you say it is different, in my opinion, it seems that it is no different from the singing programs of other TV stations, but there is an extra link to turn the chair?"
Zhang Ye said: "Turning the chair is just a means and shape, and then it changes, but the feeling and experience for the audience is different, we are telling the audience that our "The Voice" program selects the contestants, does not look at the background of the contestants, does not look at whether the contestants can tell stories, does not look at whether the contestants are tall or short, and does not look at what the contestants look like, as long as the voice is good, as long as the singers sing well, they can shine on the stage of "The Voice"! In essence, this show is a return to the essence of singing, not relying on looks and stories, we rely on our voices to speak!"
Zhang Zuohan said: "Just listen to the voice, this ......"
Fu Sihong didn't have the same opinion as him, and shook his head, "But have you thought about it, if there are some players on the stage who are not outstanding, short and fat, then it will obviously affect the effect of the show, and the sense of picture will be destroyed, why should the audience watch it? This kind of non-talent show is just that, because it's not a draft, but as long as it's a draft, then you can't escape this, a singing competition without handsome guys and beauties, I can't think of why the audience should stay in front of the TV to watch it, so this planning case has a strict problem from its own point of view, and it violates the law of an entertainment program!"
Zhang Ye shook his head and said: "Why can't the draft escape from handsome men and beautiful women? It's just that insiders are fixed in their minds and trap themselves with cages, my block of "The Voice" is to do the opposite, on the contrary, in fact, it is because of this that the audience will watch and love to watch, and I didn't say that the stage of "The Voice" prohibits handsome guys and beauties on stage, right? If the contestants really sing well and sing well, then it is naturally okay, but "The Voice" On the stage, the proportion of handsome men and beautiful women will be very small, and most of them will be ordinary-looking contestants. ”
Fu Sihong insisted: "I don't think this show is good!"
Zhang Ye was not angry, and said: "Now singing programs are not outstanding, that is, everyone walks the same path, and they are all circled by traditional thinking, I think whether a show works or not, it is not to see how insiders use technology to analyze, not to use the past experience of insiders to measure, but to look at the audience, from the perspective of a common people." ”
Fu Sihong retorted: "For a program producer, experience is his most valuable asset. ”
Zhang Ye also looked at him, "Experience is learned and imitated by reference, it is a one-sided existence at this moment, the pace of innovation and human wisdom are endless, if you use the experience of ancient people, they will never be able to believe that people can one day go to the moon, you say that their experience tells them something, is it right?"
The two of them broke up, and each thought they were right.
But obviously, after debating with each other for a few words, Fu Sihong was defeated, and he couldn't talk about Zhang Ye at all.
Others such as Zhang Zuo and Ha Qiqi looked at it and simply didn't refute it, they also knew that their mouth was definitely not the opponent of Zhang Ye, a professional host, and they couldn't say anything about him when they were stacked together.
In fact, Zhang Ye also doesn't understand, "The Voice" is such a classic idea, how can anyone think it's bad? Isn't this an international joke? In his opinion, if you don't think talk shows are good, then you should, after all, there is no entertainment form of talk shows in this world, if you think "I Love to Remember Lyrics" is not good, you should, after all, this world has not had a popular low-threshold entertainment program of national karaoke, but "The Voice" is not, how popular this show is, how obvious its selling point is! You professional TV workers don't even understand?
Strange!
You're too low, aren't you?
Zhang Ye thought about it for a long time, and finally found an explanation, in Zhang Ye's earth, the reason why he watched the promotional film of "The Voice" when he was a common man and looked forward to this show, now that he thinks about it, it may not be that Zhang Ye's level is higher than that of Fu Sihong and them, maybe it is that Zhang Ye's earth and today's earth have different perceptions of singing programs.
On Zhang Ye's earth, "The Voice" was already very famous when it was not broadcast in China, such as the Netherlands, such as the United States, there are this show, and it is very popular, we bought other people's copyrights here, so in "The Voice" Before the broadcast, in fact, there was an audience base in China, and Zhang Ye was also one of them, and he already knew how the show worked, so he was naturally looking forward to it, and then another point was that Zhang Ye's singers on the earth were good-looking and not good-looking, and even those top singers were good-looking and ugly, half of each level, Han Hong was good-looking? Is Sun Nan good-looking? Is Wang Feng good-looking? Is Hu Yanbin good-looking? Is Huang Qishan good-looking? Is Xiao Huangqi good-looking? Is Zhao Chuan good-looking? Some are ordinary, some are really not good-looking, they can become popular by talent and singing, and of course, there is no lack of opportunities.
But what about this Earth today?
Those first-tier and second-tier singers are almost all handsome guys and beauties, and there are a few scattered who are not handsome or beautiful, but they are not too ugly, and they are also a little above average.
That's the difference between the two planets!
Everyone's perception of singing workers is different!
In this world, maybe the programs that have always been good, whether the media is good, what is passed to everyone is that you must have a good appearance before you can be a star, this is the bottom line, and then say whether you sing well or not, the overall environment is such an unhealthy tone, their understanding of singers is different, Zhang Ye's understanding of this point is also very deep, because when he interviewed for the first time at Beijing Radio Station, the interviewer felt that his appearance was not suitable, but why should you use a faceless radio host to be so handsome? But people don't see it that way, that's how they perceive it, and that's what we are doing.
Fu Sihong They believe that a talent show, the first thing to look at is the appearance, then the voice, you only look at the voice and don't look at the appearance of the talent show, that is death, is challenging the cognition of the entire singing program!
But is it really death?
Is it really unacceptable to the audience?
Only Zhang Ye knows, it's not like this at all, it's just that the people who do the show think that the people can't accept and don't like these, and Zhang Ye has been proven on the earth that the audience can accept these, not only acceptable, but even admired and recognized, and many people also like to watch these civilian-looking contestants, which may be closer to the people! Zhang Ye really wants to tell them that the common people are really not as fragile and simple as you think, and the current singing programs are unhealthy in themselves!
In fact, whether "The Voice" can be recognized by the audience in this world, Zhang Ye himself is also an example, isn't he also mediocre? Isn't he also a handsome guy and a beautiful man? But now? He can still stand on the national stage, and he can still be recognized and loved by the national audience, which shows a problem, although the world environment and background have changed slightly, people's hearts are unchanged!
The atmosphere fell silent.
No one knows what to say.
Haqiqi and Zhang Zuo, you look at me, I'll look at you.
This kind of program is indeed too controversial, you say it's okay? It moves too much, and it breaks the bottom line of the draft! But you say it's not good? It sounds really innovative, and the talent show based on the voice alone, the mentor can't see the contestants before he chooses? I haven't heard of a TV station doing this in the world!
In the end, Jiang Yuan spoke, he looked at Zhang Ye, looked at it for a long time, and then said: "People in the circle say that you are bold, and you have always done things that others dare not do or even dare not think, I have seen it today." ”
Zhang Ye said: "Actually, I have never been bold, I dare to say this, dare to do this, because I am 100% sure." ”
Fu Sihong was speechless and said, "How can you be so sure?
Jiang Yuan looked at Zhang Ye and said: "The station invited you to come this time, and I have already asked for it, we need a stable and high-rated variety show, although you are the chief director, we also said before, you are responsible for the formulation of the program, but since everyone is so controversial, it can also explain some problems, so let's take a copy of the plan to study and study with others, and I will give you an answer when I turn around, but you better think of a new plan, if the "Voice" doesn't work, let's discuss a new plan." Listening to his tone, I don't have any confidence in this plan.
Zhang Ye shook his head and said: "There is no need to make a second copy of the plan, there will be no problem with "The Voice", I dare to guarantee 100% that it should be clear when the program is made, Director Jiang, although I am a host, I am also a professional column planner and producer, whether I do TV programs or advertisements, I have never missed a hand, you have to believe me as a professional's most basic judgment." ”
When the words were said and done, Jiang Yuan said, "Okay, I'll study it again." ”